306 Marketing Director jobs in Islamabad

Designing and overseeing all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.

Developing and monitoring campaign budgets.

Planning and managing our social media platforms.

Preparing accurate reports on our marketing campaign’s overall performance.

Coordinating with advertising and media experts to improve marketing results.

Identifying the latest trends and technologies affecting our industry.

Evaluating important metrics that affect our website traffic, service quotas, and target audience.

Working with your team to brainstorm new and innovative growth strategies.

Overseeing and managing all contests, giveaways, and other digital projects.

• Graphics Designing

Up-to-date on the latest trends and technologies in digital marketing.

We are an IT based company running different projects in the field of IT. Our major projects include Testing Centers for International Computer Certification like Prometric, ETS. We also provide training for various IT courses.

Minimum Qualifications: Minimum Bachelor's degree in marketing or a related field.

About the Company:
Healet Pharma Pvt. Ltd. is a leading cosmetics manufacturing and marketing company based in Islamabad. We are committed to promoting wellness and healthcare by providing high-quality products nationwide.

Job Description:
Digital Marketing Manager.

1. Develop and implement digital marketing strategies to enhance brand awareness and drive online traffic.
2. Manage all digital marketing campaigns, including SEO, SEM, social media, email, and display advertising.
3. Monitor and analyze website metrics, online trends, and competitor activities.
4. Collaborate with internal teams to create engaging content for websites, social media platforms, and email campaigns.
5. Plan and execute digital marketing initiatives to increase online sales and lead generation.
6. Stay updated with the latest industry trends and technologies to optimize digital marketing efforts.
7. Monitor and manage the digital marketing budget to ensure cost-effectiveness.

1. Proven work experience as a Digital Marketing Manager with 5 years of practical experience in the marketing and advertising industry.
2. Strong knowledge and hands-on experience in SEO, SEM, social media, email marketing, and digital advertising platforms.
3. Proficiency in website and social media analytics tools.
4. Excellent analytical and problem-solving skills with a data-driven approach.
5. Strong written and verbal communication skills.
6. Ability to effectively manage multiple digital marketing campaigns simultaneously.

A digital marketing specialist with 3 years of experience in lead generation, Google Ads, and social media marketing (specifically Facebook and Instagram) is responsible for creating and executing a media strategy to increase brand awareness and drive traffic to a company's website. They should have a strong understanding of how to use digital marketing channels to effectively reach and engage target audiences.

Some specific responsibilities might include:

Developing and implementing digital marketing campaigns, including email, social media, and paid advertising (e.g. Google Ads)

Managing and growing the company's social media presence, including creating and scheduling posts, engaging with followers, and running paid social media campaigns.

Analyzing and reporting on the effectiveness of campaigns and making recommendations for improvement

Managing and optimizing Google Ads campaigns to increase lead generation and conversion rates

Collaborating with the marketing team to create and distribute engaging content that aligns with the brand's messaging and goals

Monitoring and analyzing market trends to identify opportunities for growth

Working with the sales team to identify and target potential leads

Utilizing customer data to create targeted marketing campaigns and segment audiences

Digital Marketing Manager responsibilities include:

Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising

Maintaining our social media presence across all digital channels

Measuring and reporting on the performance of all digital marketing campaigns

Responsibilities

Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns

Design, build and maintain our social media presence

Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

Identify trends and insights, and optimize spend and performance based on the insights

Brainstorm new and creative growth strategies

Plan, execute, and measure experiments and conversion tests

Collaborate with internal teams to create landing pages and optimize user experience

Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

Instrument conversion points and optimize user funnels

Collaborate with agencies and other vendor partners

Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements and skills

BS/MS degree in marketing or a related field

Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns

Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

Experience in optimizing landing pages and user funnels

Experience with A/B and multivariate experiments

Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)

Working knowledge of ad serving tools (e.g., DART, Atlas)

Experience in setting up and optimizing Google Adwords campaigns

Strong analytical skills and data-driven thinking

Up-to-date with the latest trends and best practices in online marketing and measurement.

As a Digital Marketing Manager, you will be responsible for implementing five marketing channels and executing marketing plans to generate B2B leads. The ideal candidate should have experience in digital advertising and acquiring leads from major global markets. Leadership qualities and team management experience are essential.

1. Maintain and monitor keyword bids, account budgets, impression share, quality score, and other key metrics.
2. Launch and optimize PPC campaigns.
3. Monitor budgets and oversee search platform accounts.
4. Track KPIs and produce reports for management.
5. Provide recommendations and strategies for keyword opportunities, campaign structuring, targeting, display networks, and paid search alignment with client goals.
6. Adjust bids to improve ROI.
7. Assess performance through KPIs and identify issues.
8. Manage client reporting on metrics, goals, and revenue.
9. Plan and execute digital marketing strategies across SEO/SEM, email marketing, social media, affiliate marketing, and PPC campaigns, reporting results to management.
10. Implement social media account structures and oversee all company social media accounts.
11. Manage email marketing and paid media campaigns on platforms like Google, Bing, LinkedIn, and Facebook.
12. Conduct conversion testing and collaborate with sales on lead qualification and marketing-to-sales processes.
13. Create landing pages, improve online content, and monitor SEO and Google Analytics metrics.
14. Develop inbound marketing plans, research competitors, and suggest project improvements.
15. Measure and report on campaign performance against ROI and KPIs.
16. Monitor marketing tools such as Google Analytics, Webmaster Tools, Google My Business, Bing Places, and Google AdWords to optimize website performance and suggest improvements.

• Minimum 16 years of education with a Bachelor's degree in Computer Science or Marketing from an HEC-recognized university.
• Understanding of PPC and related tools and technologies.
• Expertise in internet marketing for B2B lead generation.
• At least 4 years of experience as a Digital Marketing Manager.
• Proven leadership and management experience in SEO/SEM and marketing teams.
• Strong analytical skills and data-driven decision-making.
• Up-to-date knowledge of online marketing trends and best practices.
• Understanding of the software development process and related tools.

The company offers a competitive salary along with benefits such as training, paid leaves, leave encashment, bonuses, a collaborative environment, and attractive commissions on successful projects.

Location: Rawalpindi, Pakistan

We’re looking for a FEMALE Digital Marketing Manager to join our growing team.

The ideal candidate should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.

You should be both creative and data-driven, and enjoy measuring and analyzing the performance of social media posts and blogs to create or fine-tune content that ranks highly in search and drives quality organic traffic to our website and sales channels.

1. Plan and execute all aspects of digital marketing including SEO/SEM, CRM, email marketing, social media (FB, IG, YT), and display advertising campaigns.
2. Develop and execute click funnel strategies for lead generation.
3. Develop and maintain a procedure for regular reporting.
4. Measure and report performance of all digital marketing campaigns, and assess against KPIs.
5. Identify insights and trends, and optimize ad spend and performance based on those insights.
6. Create A/B and multivariate testing to continually improve campaign results.
7. Work with designers to optimize campaigns.
8. Independently or collaboratively create graphics and landing pages that optimize the user experience.
9. Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
10. Evaluate emerging technologies and provide insights, leadership, and perspective for adoption where appropriate.
11. Maintain and fine-tune website experience, including SEO, CMS, reviews, and pricing/promotional calendar to ensure consistency in our acquisition strategy and consumer digital experience.

1 Key Solution (UK-based Agency) is looking for a Digital Marketing Manager with proven experience of 3 to 5 years for building successful marketing campaigns. The ideal candidate should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.

Requirements

1. Establish end-to-end digital marketing capabilities and strategy that aligns with the needs and goals of the businesses.
2. Responsible for inbound lead generation and digital branding through ad campaigns, promotions, marketing content creation, SEO, PPC, and other mediums.
3. Familiarity with digital advertising tools.
4. Hands-on experience with Facebook and Instagram Ads.
5. Ability to build new ad campaigns and track their progress.
6. Knowledge of search engine optimization.
7. Knowledge of Google and social analytics.
8. Sound understanding of all digital platforms.

Bachelor’s degree in marketing, Digital technologies, or relevant field.

The Digital Marketing Manager will lead our digital marketing initiatives, using digital channels to increase brand awareness, generate leads, and achieve revenue targets. This role requires a combination of strategic planning, marketing expertise, and technical abilities to enhance our online presence.

The ideal candidate will have a proven track record in managing digital marketing campaigns, SEO/SEM, email marketing, social media, and display and search advertising.

• Strategic Planning: Develop and implement digital marketing strategies that align with the company's objectives.
• Campaign Management: Plan and execute all digital marketing campaigns, including SEO/SEM, email marketing, social media, and display advertising campaigns.
• Analytics and Reporting: Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
• Content Strategy: Collaborate with content creators to produce relevant content that meets the needs of both key stakeholders and our audience.
• SEO/SEM: Optimize website and social media channels for SEO as well as conduct content audits to ensure content is consistent and engaging.
• Email Marketing: Develop and manage email marketing campaigns, including the design of emails, segmentation of audiences, and analysis of campaign performance.
• Social Media Management: Manage the company’s social media profiles and presence, including Facebook, Twitter, LinkedIn, and additional channels that may be deemed relevant.