Digtal Marketing Specialist

Islamabad, Islamabad Info Resume Edge

Posted 23 days ago

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Job Description

About the Company

We are a merchant services provider for small to medium-sized businesses, offering state-of-the-art solutions as a single-source provider of electronic payment processing services. Our services encompass Point of Sale solutions, mobile applications, and loyalty programs. With approximately 3.75 million transactions processed each month, totaling roughly $145 million, we take pride in delivering top-notch service. Our multilingual sales force is available 24/7 to provide the best customer support.

Description

Job Title: Assistant Manager Digital MarketingWorking Hours: 5pm to 1am (US Based/Evening Shift)Working Days: Mon-to-FriIndustry: FintechLocation: Mall of Lahore (Onsite)Preference: Female Salary Range : 200k to 250k.

  • Fuel Allowance will be provided to female candidates.

Position Overview:

We are seeking a talented and experienced female for the position of Assistant Manager to join our digital marketing team. The ideal candidate will be a female with a strong background in digital marketing strategies and execution.

Key Responsibilities:

· Digital Strategy Development: Collaborate with the marketing team to develop and implement comprehensive digital marketing strategies aligned with organizational objectives.

· Campaign Management: Plan, execute, and optimize digital marketing campaigns across various channels, including social media, email, search engine optimization (SEO), and pay-per-click (PPC) advertising.

· Content Creation: Oversee the creation of engaging and relevant content for digital platforms, including social media posts, blog articles, videos, and email newsletters.

· Social Media Management: Manage the company's presence on social media platforms, including content scheduling, community engagement, and performance tracking.

· Email Marketing: Develop and execute email marketing campaigns, including segmentation, automation, and performance analysis.

· SEO and SEM: Implement and optimize search engine optimization (SEO) strategies to improve organic search rankings and drive website traffic. Manage search engine marketing (SEM) campaigns to increase visibility and conversions.

· Analytics and Reporting: Monitor digital marketing performance metrics using tools such as Google Analytics and provide regular reports and insights to stakeholders.

· Budget Management: Manage digital marketing budgets effectively, ensuring optimal allocation of resources and maximizing return on investment (ROI).

· Team Leadership: Provide guidance and leadership to the digital marketing team, fostering a collaborative and high-performance work environment.

Qualifications and Requirements:

  • Bachelor's degree in marketing, communications, or a related field.
  • Proven experience in digital marketing, with a minimum of 3-5 years in a similar role.
  • Strong understanding of digital marketing channels, strategies, and best practices.
  • Experience with digital marketing tools and platforms, including social media management tools, email marketing software, and analytics platforms.
  • Excellent communication and interpersonal skills.
  • Creative thinking and problem-solving abilities.
  • Strong analytical skills and attention to detail.
  • Leadership skills with the ability to motivate and inspire team members.
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Public Relations Manager

Islamabad, Islamabad Media Door (Pvt) Ltd

Posted 2 days ago

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Job Description

Responsibilities: Planning, developing and implementing PR strategies for our clients. Researching, writing and distributing press releases to targeted media. Collecting and analysing media coverage. Preparing and supervising the production of publicity brochures, handouts, direct mail leaflets, promotional videos, photographs and videos. Organizing events including press conferences, exhibitions, open days and TV talk shows. Job Specification

Required Skills: Proficient in Internet and emails. Familiarity with social media platforms like Facebook, YouTube, etc. Proficient in Inpage, Microsoft Office and PowerPoint. Awareness of political and current issues. Strong speaking, writing and convincing power in English and Urdu languages. Good communication skills. Location:

Information Technology and Services - Islamabad, Pakistan

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Marketing And Public Relations Manager

Islamabad, Islamabad Redsunitservices

Posted 28 days ago

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4 days ago Be among the first 25 applicants

The Marketing & Public Relations Manager is responsible for developing and executing strategic marketing, branding, and public relations initiatives that promote the company’s real estate projects, corporate image, and stakeholder engagement. This role demands a dynamic individual with a deep understanding of the real estate industry, market trends, digital and traditional marketing, media relations, and brand positioning. The incumbent will manage internal and external communications, advertising campaigns, events, and investor engagement strategies to enhance visibility, drive leads, and support sales targets.

Key Responsibilities:

  1. Strategic Marketing Planning
  • Develop and implement comprehensive marketing strategies for real estate projects across residential, commercial, and mixed-use developments.
  • Plan and manage annual marketing budgets, campaign calendars, and project-wise marketing allocations.
  • Conduct competitive market analysis and research to identify trends, pricing strategies, and positioning tactics.
  • Brand Management & PR
    • Oversee the development and enforcement of the company’s brand guidelines across all channels and projects.
    • Manage PR activities to build and sustain a positive image of the company and its leadership.
    • Build relationships with local and international media, journalists, influencers, and strategic partners.
    • Draft and disseminate press releases, media kits, investor stories, and corporate announcements.
  • Advertising & Campaign Execution
    • Conceptualize, execute, and track advertising campaigns (print, outdoor, digital, TV/radio, and social media).
    • Coordinate with creative and media buying agencies for campaign production, placement, and performance tracking.
    • Ensure timely launch of pre-launch, launch, and post-launch campaigns for real estate projects.
    • Oversee the company’s digital presence including websites, SEO, Google Ads, Meta Ads, LinkedIn, and YouTube.
    • Supervise the performance of lead generation funnels, online ad spend, and conversion metrics.
  • Event Management & Activations
    • Plan and execute high-impact events such as property expos, investor meetups, groundbreakings, ribbon-cuttings, and community engagement programs.
    • Supervise on-site branding, promotional materials, and guest experience for all company-led events.
  • Internal & Stakeholder Communication
    • Collaborate with the Sales and Project Development teams to ensure consistent messaging and marketing support.
    • Develop internal communication material such as newsletters, investor updates, and performance reports.
    • Prepare investor decks, company profiles, and project presentations for roadshows and business development.
    • Lead and mentor a marketing team comprising content writers, designers, digital marketers, and PR officers.
    • Manage third-party agencies, freelancers, production houses, and media partners to ensure timely and quality deliverables.

    Required Qualifications & Skills:

    Education:

    • Bachelor's or Master’s degree in Marketing, Mass Communication, Business Administration, or a related field.
    • Certifications in Digital Marketing or Real Estate Marketing will be a plus.

    Experience:

    • 5–8 years of relevant experience in marketing and public relations, preferably in the real estate sectors.
    • Proven portfolio of successful campaigns and PR engagements.

    Skills:

    • Strategic thinker with excellent planning and organizational skills.
    • Strong command of marketing analytics and performance metrics.
    • Proficiency in tools such as Google Analytics, Facebook Ads Manager, Adobe Suite, and CRM systems.
    • High creativity with the ability to translate complex real estate offerings into compelling messaging.

    KPIs & Performance Metrics:

    • Qualified lead generation per campaign
    • PR media coverage and sentiment analysis
    • Campaign ROI and cost per acquisition (CPA)
    • Brand awareness growth (organic reach, impressions)
    • Event participation and investor engagement metrics
    Seniority level
    • Mid-Senior level
    Employment type
    • Full-time
    Job function
    • Marketing, Public Relations, and Writing/Editing
    Industries
    • Real Estate
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    Marketing And Public Relations Manager

    Islamabad, Islamabad Redsunitservices

    Posted 28 days ago

    Job Viewed

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    Job Description

    4 days ago Be among the first 25 applicants The Marketing & Public Relations Manager is responsible for developing and executing strategic marketing, branding, and public relations initiatives that promote the company’s real estate projects, corporate image, and stakeholder engagement. This role demands a dynamic individual with a deep understanding of the real estate industry, market trends, digital and traditional marketing, media relations, and brand positioning. The incumbent will manage internal and external communications, advertising campaigns, events, and investor engagement strategies to enhance visibility, drive leads, and support sales targets. Key Responsibilities: Strategic Marketing Planning Develop and implement comprehensive marketing strategies for real estate projects across residential, commercial, and mixed-use developments. Plan and manage annual marketing budgets, campaign calendars, and project-wise marketing allocations. Conduct competitive market analysis and research to identify trends, pricing strategies, and positioning tactics. Brand Management & PR Oversee the development and enforcement of the company’s brand guidelines across all channels and projects. Manage PR activities to build and sustain a positive image of the company and its leadership. Build relationships with local and international media, journalists, influencers, and strategic partners. Draft and disseminate press releases, media kits, investor stories, and corporate announcements. Advertising & Campaign Execution Conceptualize, execute, and track advertising campaigns (print, outdoor, digital, TV/radio, and social media). Coordinate with creative and media buying agencies for campaign production, placement, and performance tracking. Ensure timely launch of pre-launch, launch, and post-launch campaigns for real estate projects. Oversee the company’s digital presence including websites, SEO, Google Ads, Meta Ads, LinkedIn, and YouTube. Supervise the performance of lead generation funnels, online ad spend, and conversion metrics. Event Management & Activations Plan and execute high-impact events such as property expos, investor meetups, groundbreakings, ribbon-cuttings, and community engagement programs. Supervise on-site branding, promotional materials, and guest experience for all company-led events. Internal & Stakeholder Communication Collaborate with the Sales and Project Development teams to ensure consistent messaging and marketing support. Develop internal communication material such as newsletters, investor updates, and performance reports. Prepare investor decks, company profiles, and project presentations for roadshows and business development. Lead and mentor a marketing team comprising content writers, designers, digital marketers, and PR officers. Manage third-party agencies, freelancers, production houses, and media partners to ensure timely and quality deliverables. Required Qualifications & Skills: Education: Bachelor's or Master’s degree in Marketing, Mass Communication, Business Administration, or a related field. Certifications in Digital Marketing or Real Estate Marketing will be a plus. Experience: 5–8 years of relevant experience in marketing and public relations, preferably in the real estate sectors. Proven portfolio of successful campaigns and PR engagements. Skills: Strategic thinker with excellent planning and organizational skills. Strong command of marketing analytics and performance metrics. Proficiency in tools such as Google Analytics, Facebook Ads Manager, Adobe Suite, and CRM systems. High creativity with the ability to translate complex real estate offerings into compelling messaging. KPIs & Performance Metrics: Qualified lead generation per campaign PR media coverage and sentiment analysis Campaign ROI and cost per acquisition (CPA) Brand awareness growth (organic reach, impressions) Event participation and investor engagement metrics Seniority level

    Mid-Senior level Employment type

    Full-time Job function

    Marketing, Public Relations, and Writing/Editing Industries

    Real Estate

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    Senior Content Marketing Specialists

    Islamabad, Islamabad Virtelligence

    Posted 4 days ago

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    Job Description

    Virtelligence is hiring a hands-on digital marketing specialist with strong skills in content writing, SEO, blog creation, social media management, and analytics . This is not a managerial or oversight role—this is for someone who’s ready to get in the trenches and build daily , while owning the entire content lifecycle from concept to execution.

    The ideal candidate is a creative writer and technical marketer rolled into one—someone who thrives on writing compelling blog content, optimizing web pages, publishing social media posts, and tracking performance in Google Analytics. You’ll work closely with leadership and cross-functional teams, but your day-to-day will be focused on doing the work, not just directing it.

    Key Responsibilities

    Content Writing & Blogging

    • Research, write, and publish SEO-optimized blog posts , case studies, and landing pages
    • Create educational and conversion-focused content tailored for technical and healthcare audiences
    • Maintain a blog/content calendar and ensure consistent publishing across key channels
    • Edit and improve existing content to align with brand voice and performance goals

    Search Engine Optimization (SEO)

    • Conduct keyword research and competitor analysis to identify new opportunities
    • Optimize website and blog content for on-page SEO (metadata, headers, schema, internal links)
    • Collaborate with the web team to implement SEO improvements and track site health
    • Use tools like SEMrush, Google Search Console, and Screaming Frog for audits and tracking

    Analytics & Performance Tracking

    • Track website and content performance using Google Analytics (GA4) and Search Console
    • Monitor user behavior, bounce rates, conversions, and traffic sources
    • Create monthly performance reports with clear takeaways and optimization recommendations

    Social Media & Digital Execution

    • Develop and execute daily and weekly posts across LinkedIn, Instagram, Facebook, and YouTube
    • Write and design social content using tools like Canva or Adobe Suite
    • Schedule and publish content using tools like Sprout Social or Meta Business Suite
    • Monitor and engage with followers; respond to messages and escalate when needed

    Tool Use & Workflow

    • Leverage AI-based tools (e.g., ChatGPT, Jasper, SurferSEO) for content generation, ideation, and SEO refinement
    • Assist with email content, website updates, and light CMS tasks (e.g., WordPress)
    • Ensure brand consistency and quality across all digital channels and assets

    Who You Are

    • A doer — you thrive when you're writing, optimizing, and publishing content daily
    • Highly skilled in blog writing, SEO best practices, social media publishing , and performance tracking
    • Confident with digital marketing tools and platforms, but always eager to learn more
    • Able to prioritize tasks, manage timelines, and work independently in a fast-paced environment

    Required Skills & Experience

    • Bachelor’s degree in Marketing, Communications, Journalism, or related field
    • 5+ years of hands-on digital marketing experience , especially in B2B or services/SaaS sectors
    • Proficient in SEO tools (SEMrush, Ahrefs, Screaming Frog), Google Analytics (GA4), and Search Console
    • Strong writing and editing skills with a clear, engaging, and professional tone
    • Comfortable using tools like Canva, WordPress, LinkedIn Campaign Manager
    • Experience with publishing tools and basic project management practices
    • Familiarity with AI writing and optimization tools is a strong plus

    What You’ll Gain

    • A hands-on role with autonomy to make a visible impact
    • Opportunity to shape digital marketing execution for high-growth services and SaaS products
    • A collaborative, on-site team environment in Minnetonka, MN
    • Competitive compensation and professional development support

    If you’re a self-starter who loves writing, SEO, and rolling up your sleeves to make content work harder—apply now. We’d love to hear from you.

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    Senior Content Marketing Specialists

    Islamabad, Islamabad Virtelligence

    Posted 4 days ago

    Job Viewed

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    Job Description

    Virtelligence is hiring a

    hands-on digital marketing specialist

    with strong skills in

    content writing, SEO, blog creation, social media management, and analytics . This is not a managerial or oversight role—this is for someone who’s ready to

    get in the trenches and build daily , while owning the entire content lifecycle from concept to execution. The ideal candidate is a creative writer and technical marketer rolled into one—someone who thrives on writing compelling blog content, optimizing web pages, publishing social media posts, and tracking performance in Google Analytics. You’ll work closely with leadership and cross-functional teams, but your day-to-day will be focused on

    doing the work, not just directing it. Key Responsibilities ️

    Content Writing & Blogging Research, write, and publish

    SEO-optimized blog posts , case studies, and landing pages Create educational and conversion-focused content tailored for technical and healthcare audiences Maintain a blog/content calendar and ensure consistent publishing across key channels Edit and improve existing content to align with brand voice and performance goals Search Engine Optimization (SEO) Conduct keyword research and competitor analysis to identify new opportunities Optimize website and blog content for on-page SEO (metadata, headers, schema, internal links) Collaborate with the web team to implement SEO improvements and track site health Use tools like

    SEMrush, Google Search Console, and Screaming Frog

    for audits and tracking Analytics & Performance Tracking Track website and content performance using

    Google Analytics (GA4)

    and Search Console Monitor user behavior, bounce rates, conversions, and traffic sources Create monthly performance reports with clear takeaways and optimization recommendations Social Media & Digital Execution Develop and execute daily and weekly posts across

    LinkedIn, Instagram, Facebook, and YouTube Write and design social content using tools like

    Canva

    or Adobe Suite Schedule and publish content using tools like

    Sprout Social or Meta Business Suite Monitor and engage with followers; respond to messages and escalate when needed Tool Use & Workflow Leverage AI-based tools (e.g., ChatGPT, Jasper, SurferSEO) for content generation, ideation, and SEO refinement Assist with email content, website updates, and light CMS tasks (e.g., WordPress) Ensure brand consistency and quality across all digital channels and assets Who You Are A

    doer

    — you thrive when you're writing, optimizing, and publishing content daily Highly skilled in

    blog writing, SEO best practices, social media publishing , and performance tracking Confident with digital marketing tools and platforms, but always eager to learn more Able to prioritize tasks, manage timelines, and work independently in a fast-paced environment Required Skills & Experience Bachelor’s degree in Marketing, Communications, Journalism, or related field 5+ years of

    hands-on digital marketing experience , especially in B2B or services/SaaS sectors Proficient in

    SEO tools (SEMrush, Ahrefs, Screaming Frog), Google Analytics (GA4), and Search Console Strong writing and editing skills with a clear, engaging, and professional tone Comfortable using tools like

    Canva, WordPress, LinkedIn Campaign Manager Experience with publishing tools and basic project management practices Familiarity with AI writing and optimization tools is a strong plus What You’ll Gain A hands-on role with autonomy to make a visible impact Opportunity to shape digital marketing execution for high-growth services and SaaS products A collaborative, on-site team environment in Minnetonka, MN Competitive compensation and professional development support If you’re a self-starter who loves writing, SEO, and rolling up your sleeves to make content work harder—apply now. We’d love to hear from you.

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    Marketing Content Specialist

    Islamabad, Islamabad Vyro

    Posted 12 days ago

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    Job Description

    About the Role:
    We are looking for a creative and detail-oriented Marketing Content Specialist to join our dynamic marketing team. As a Content Specialist you will be responsible for developing content strategies that align with our brand vision, business goals, and audience preferences. You will work closely with research analysts, creative teams, and stakeholders to create compelling content that engages, educates, and converts.

    Key Responsibilities:
    • Research & Analysis: Conduct in-depth research on market trends, competitor strategies, and audience insights to inform content direction.
    • Content Strategy Development: Define content strategy across multiple channels, ensuring alignment with brand goals and customer needs.
    • Content Brief Creation: Write and develop comprehensive content briefs that outline storyboarding, scriptwriting, asset direction, and creative visuals.
    • Creative Direction: Oversee the creation of content that is aesthetically pleasing, consistent with brand voice, and engaging for target audiences.
    • Collaborative Content Development: Work alongside cross-functional teams (designers, copywriters, marketing) to produce content that adheres to strategic objectives and meets high creative standards.
    • Storytelling: Craft impactful narratives through scripting and storyboarding for various digital platforms and media.
    • Performance Tracking: Measure the effectiveness of content campaigns and strategies, adjusting the approach as necessary for continuous improvement.
    Qualifications:
    • Experience: Minimum of 2 years in a content strategy or marketing role.
    • Education: Bachelor’s degree in Mass Communication, Marketing, Media, or a related field.
    • Portfolio: Demonstrated portfolio showcasing your ability to create compelling content, including video scripts, storyboards, and creative asset direction.
    • Skills:
      • Strong understanding of content marketing strategies and tactics.
      • Expertise in writing content briefs, scripts, and storyboarding for visual content.
      • Ability to develop creative and tech-driven content that resonates with target audiences.
      • Knowledge of industry trends and competitors.
      • Experience in digital content creation, including blogs, video scripts, and social media.
    Desired Traits:
    • Creative, innovative, and able to think outside the box.
    • Excellent communication and presentation skills.
    • Highly organized with strong attention to detail.
    • Proficient in content creation tools and platforms.
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    About the latest Marketing communications jobs in Islamabad !

    Marketing Content Specialist

    Islamabad, Islamabad Vyro

    Posted 12 days ago

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    Job Description

    About the Role: We are looking for a creative and detail-oriented Marketing Content Specialist to join our dynamic marketing team. As a Content Specialist you will be responsible for developing content strategies that align with our brand vision, business goals, and audience preferences. You will work closely with research analysts, creative teams, and stakeholders to create compelling content that engages, educates, and converts.

    Key Responsibilities:

    Research & Analysis: Conduct in-depth research on market trends, competitor strategies, and audience insights to inform content direction. Content Strategy Development: Define content strategy across multiple channels, ensuring alignment with brand goals and customer needs. Content Brief Creation: Write and develop comprehensive content briefs that outline storyboarding, scriptwriting, asset direction, and creative visuals. Creative Direction: Oversee the creation of content that is aesthetically pleasing, consistent with brand voice, and engaging for target audiences. Collaborative Content Development: Work alongside cross-functional teams (designers, copywriters, marketing) to produce content that adheres to strategic objectives and meets high creative standards. Storytelling: Craft impactful narratives through scripting and storyboarding for various digital platforms and media. Performance Tracking: Measure the effectiveness of content campaigns and strategies, adjusting the approach as necessary for continuous improvement. Qualifications:

    Experience: Minimum of 2 years in a content strategy or marketing role. Education: Bachelor’s degree in Mass Communication, Marketing, Media, or a related field. Portfolio: Demonstrated portfolio showcasing your ability to create compelling content, including video scripts, storyboards, and creative asset direction. Skills:

    Strong understanding of content marketing strategies and tactics. Expertise in writing content briefs, scripts, and storyboarding for visual content. Ability to develop creative and tech-driven content that resonates with target audiences. Knowledge of industry trends and competitors. Experience in digital content creation, including blogs, video scripts, and social media.

    Desired Traits:

    Creative, innovative, and able to think outside the box. Excellent communication and presentation skills. Highly organized with strong attention to detail. Proficient in content creation tools and platforms.

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    Tech & Business Grads Openings for Software Companies (Content Marketing Associate) - HR Ways

    Islamabad, Islamabad Career Development Center COMSATS University Islamabad-Islamabad Campus

    Posted 4 days ago

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    Job Description

    Proven experience in content marketing, with a strong portfolio of written work and content campaigns.

    Experience with writing content such as blogs, press releases, social media posts, newsletters, infographics, and email marketing campaigns.

    Excellent communication skills, both written and verbal.

    Education: Bachelor's O level background preferred

    (not com)

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    Tech & Business Grads Openings for Software Companies (Content Marketing Associate) - HR Ways

    Islamabad, Islamabad Career Development Center COMSATS University Islamabad-Islamabad Campus

    Posted 4 days ago

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    Job Description

    Proven experience in content marketing, with a strong portfolio of written work and content campaigns.

    Experience with writing content such as blogs, press releases, social media posts, newsletters, infographics, and email marketing campaigns.

    Excellent communication skills, both written and verbal.

    Education: Bachelor's O level background preferred

    (not com)

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