25 Brand Management jobs in Pakistan

We are seeking a motivated and detail-oriented
Brand Management Intern
to join our dynamic team. This internship is an excellent opportunity for students or recent graduates who are passionate about marketing, e-commerce, and brand strategy. You will gain hands-on experience by supporting the execution of marketing projects, assisting in client communications, and working closely with internal teams to ensure projects stay on track.

If you thrive in a fast-paced environment, are eager to learn, and want to contribute to impactful projects, we encourage you to apply.

Responsibilities:

• Assist in managing client meeting documentation, ensuring key takeaways and action points are captured and shared.
• Support the marketing team in executing digital campaigns across channels such as social media, paid campaigns, and email.
• Conduct research on industry trends, competitors, and customer preferences to provide insights for brand strategy.
• Assist in analyzing website traffic, campaign performance, and e-commerce sales data, and contribute to reports for stakeholders.
• Collaborate with cross-functional teams including marketing, design, and customer service to help coordinate promotional campaigns and product launches.
• Work with the creative team to help ensure consistency in brand messaging and visual identity across campaigns.
• Brainstorm and contribute creative ideas for digital marketing initiatives, social media content, and brand-building activities.
• Stay updated on the latest digital marketing and e-commerce trends to bring fresh perspectives to the team.

Qualifications:

• Bachelor's degree in progress or recently completed (Marketing, Business, Communication, or related field preferred).
• Strong interest in brand management, digital marketing, and e-commerce.
• Basic knowledge of social media platforms, SEO, and digital marketing concepts (academic knowledge acceptable).
• Familiarity with Shopify or other e-commerce platforms is a plus, but not required.
• Strong organizational skills with the ability to manage multiple tasks simultaneously.
• Excellent written and verbal communication skills.
• Creative thinker with a problem-solving mindset and a keen eye for detail.
• Proficiency in MS Office/Google Workspace; familiarity with analytics or design tools is a plus.

Perks & Benefits:

• Paid internship.
• Opportunity to work with luxury and diverse clientele across fashion, lifestyle, beauty, and home décor industries.
• Direct training and mentorship from industry professionals.
• Hands-on exposure to brand management and e-commerce marketing strategies.
• Potential for full-time employment upon successful completion of the internship.

Veevo Tech is a leading tech company specializing in innovative tech transformation solution, SaaS, A2P SMS/WhatsApp (cPaaS), IoT solutions, and more. With a commitment to excellence and a drive for innovation, we are at the forefront of technological advancements, delivering top-notch solutions to our clients worldwide.

The AM PR & Product Marketing is entrusted with the strategic oversight of promoting our products and services across various digital platforms. This role involves creating engaging digital content, collaborating with internal teams to plan videos, images and textual content, and promoting the company's product line online, at trade shows etc.

Key responsibilities include:

• Leading and executing digital marketing campaigns to enhance brand awareness and generate leads.
• Collaborating with cross-functional teams (e.g., product, sales, engineering) to develop compelling content that aligns with company objectives.
• Engaging customers and audiences on social media platforms to foster community and drive engagement.
• Planning and implementing promotional campaigns on WhatsApp, SMS, email, and other digital channels.

In this capacity, the Digital Marketing Executive plays a pivotal role in enhancing the company's market presence and revenue trajectory. Here is a detailed look at the Job Description:

What you would mainly be doing:

Content Creation:
Develop and manage digital content, including videos, blog posts, social media updates, and promotional materials.

Collaboration:
Work closely with internal teams to plan and produce marketing materials that effectively communicate the value of our products and services.

Digital Campaigns:
Plan, execute, and optimize marketing campaigns across various digital channels (WhatsApp, SMS, email, social media, etc.).

Social Media Management:
Manage and grow the company's social media presence by creating engaging content and interacting with followers.

Event Promotion:
Coordinate marketing efforts for trade shows, conferences, and other events to maximize exposure and lead generation.

Analytics and Reporting:
Monitor and analyze the performance of marketing campaigns, providing regular reports and insights to improve effectiveness.

SEO and SEM:
Implement SEO best practices to improve website visibility and manage SEM campaigns to drive targeted traffic.

Brand Consistency:
Ensure all marketing materials align with the company's brand guidelines and messaging.

Audience Engagement:
Develop strategies to engage and grow the company's audience across all digital platforms.

Market Research:
Stay updated on industry trends, competitor activities, and emerging digital marketing strategies.

Skills and Qualifications:

• Education:
  Bachelor's degree in Marketing, Communications, or a related field.
• Experience:
  1-3 years of experience in pr & marketing or a similar role.
• Technical Skills:
  Proficiency in digital marketing tools and platforms (e.g., Meta Ads, Google Ads/Analytics, SEO tools, social media management tools).
• Creative Skills:
  Strong ability to create engaging digital content, including copywriting and basic graphic design.
• Communication:
  Excellent verbal and written communication skills.
• Collaboration:
  Ability to work effectively with cross-functional teams.
• Analytical Thinking:
  Strong analytical abilities to interpret data and adjust strategies accordingly.
• Organization:
  Highly organized with the ability to manage multiple projects simultaneously.
• Tech-Savvy:
  Comfortable with technology and quick to learn new tools and platforms.
• Positive Attitude:
  Proactive, solution-oriented, and willing to step up when required.

Pay & Perks:

• Basic Pay + Reported Growth Bonus.

• Annual/Semi-annual Increments.

• Fuel Allowance (if applicable).

• Company maintained Postpaid Mobile connection.

• Family Health insurance plan.

• Paid Annual Leaves.

• Employee Old Age Benefit Contribution (EOBI)

• A healthy & glass door open working environment.

This is a full-time permanent contract-bound office-based Job & the starting salary would be 70K-120K as per professional experiences + other allowances based, the location of the job is either at VT ISB Office - G12, Islamabad or at VT PSH Office - Uni Road, Peshawar.

Veevo Tech is an equal opportunity employer and the first tech company which have introduced a 50/50 gender ratio, for ref:

We celebrate, support, and thrive on diversity be it of gender, race, caste, creed, color, religion, sex, national origin, or disability, we are committed to creating an inclusive environment for all employees.

To know more about Veevo Tech, visit

Founded in 2014, Circles is a global technology company reimagining the telco industry with its innovative SaaS platform, empowering telco operators worldwide to effortlessly launch innovative digital brands or refresh existing ones, accelerating their transformation into techcos.

Today, Circles partners with leading telco operators across multiple countries and continents, including KDDI Corporation, Etisalat Group (e&), AT&T, and Telkomsel, creating blueprints for future telco and digital experiences enjoyed by millions of consumers globally.

Besides its SaaS business, Circles operates three other distinct businesses:

• Circles.Life: A wholly-owned digital lifestyle telco brand based in Singapore, Circles.Life is powered by Circles' SaaS platform and pioneering go-to-market strategies. It is the digital market leader in Singapore and has won numerous awards for marketing, customer service, and innovative product offerings beyond connectivity.
• Circles Aspire: A global provider of Communications Platform-as-a-Service (CPaaS) solutions. Its cloud-based Experience Cloud platform enables enterprises, service providers and developers to deliver and scale mobile, messaging, IoT, and connectivity services worldwide.
• Jetpac: Specializing in travel tech solutions, Jetpac provides seamless eSIM roaming for over 200 destinations and innovative travel lifestyle products, redefining connectivity for digital travelers. Jetpac was awarded Travel eSIM of the Year.

Circles is backed by renowned global investors, including Peak XV Partners (formerly Sequoia), Warburg Pincus, Founders Fund, and EDBI (the investment arm of the Singapore Economic Development Board), with a track record of backing industry challengers.

About Us
We're a fast-growing digital lifestyle led telco organization, that's brand-driven and believes in bold ideas and impactful storytelling. Our team thrives on originality, creative strategies, and delivering work that cuts through the noise.

*The Role *
We are looking for a seasoned Product Marketing Manager in Pakistan, with a strong background in digital-fits companies (e.g., Saraz, Careem, Foodpanda, fintechs or super-apps). The ideal candidate has launched, positioned, and scaled consumer-facing digital products in competitive markets and knows how to connect the dots between product, marketing and consumer needs. This is also a client facing role, hence you will be working with Global clients to launch and scale new products.

As a Product Marketing Manager, you will bridge product development and market adoption. You'll own go-to-market strategy, product positioning, messaging, by layering strong consumer insights. You will work closely with product managers, sales team, brand, growth, creative and ensure you make the product stand out in the market, to achieve strong adoption and retention. If you're keen on product storytelling combined with a growth mindset, then this role is for you.

*What You'll Do *

• Part of a regional team, you will lead Product marketing for key non-telco global products
• Develop and execute GTM strategies for new product launches and feature rollouts
• Define compelling product positioning, value propositions and messaging tailored to different customer segments
• Collaborate with designers, marketers, and product managers to bring campaigns to life
• Be a thought partner for global clients, where these non-telco products are launching and ensure the GTM is successful
• Develop and manage PMM briefs, collaborating with internal teams and external partners to craft compelling product value propositions

*What We're Looking For *

• Bachelor's degree in Marketing, Business Administration, or a related field
• 4-6 years of experience in product or growth marketing in a digital-first environment (e-commerce, ride-hailing, food delivery, fintech, super-apps)
• Proven track record of launching and scaling consumer-facing digital products (either B2C or B2B2C)
• Strong understanding of user journey, growth funnels, and digital marketing channels
• Experience working cross-functionally with product, design, growth, and data teams
• A strategic thinker with a creative edge to tell stories in an effective way
• Excellent project management and organizational skills
• Advanced proficiency in tools like Google slides, Google sheets and slack
• Comfortable to work independently in a fast-paced, entrepreneurial environment

*Great to Have *

• Worked in markets beyond just Pakistan
• Knowledge of AI tools and leveraging them for everyday work
• Proven ability to use A/B testing, experimentation, and funnel optimization to drive growth

*Why Join Us? *

• Be part of a Global team that values creativity and innovation
• Get exposure to working with Global clients and opportunity to travel
• Flexible and collaborative culture
• Competitive salary and growth opportunities

Circles is committed to a diverse and inclusive workplace. We are an equal opportunity employer and do not discriminate on the basis of race, national origin, gender, disability or age.

Data Protection and Privacy Statement
By submitting an application for this position, you, as the applicant, or your authorised representative(s), consent to
Circles' Candidate Data Protection and Privacy Policy.
You also agree to the collection, use, and/or disclosure of your personal data by us solely for recruitment purposes as specified in the Policy. You acknowledge that you have read and understood the Policy, are aware of your rights regarding your personal data, and accept the terms relating to international data transfers, where applicable. You further understand that you may withdraw consent at any time, which may affect our ability to consider your application. In instances where your personal data or application is submitted by a third party, it is understood that such third party has been duly authorised by you to disclose the relevant personal data and provide consent on your behalf, and that you have been made aware of this Policy.

To all recruitment agencies: Circles will only acknowledge resumes shared by recruitment agencies if selected in our preferred supplier partnership program.

Please do not forward resumes to our jobs alias, Circles, employees or any other company location. Circles will not be held accountable for any fees related to unsolicited resumes not uploaded via our ATS.

About the Role:

We are seeking a dynamic and strategic
Product Marketing Lead
to join our team. This is a highly cross-functional, player-coach role where you will own the entire go-to-market strategy. You will define our Ideal Customer Profiles (ICPs), refine our market positioning, and drive our pricing, packaging, and launch rigor across the entire product portfolio. You will be the voice of our product and the market expert who empowers our sales team to win. You will work closely with our product, sales, engineering, and growth teams to set new standards and ship powerful narratives that resonate with our customers.

What You'll Do:

·   
ICP & Segmentation:
Identify primary ICPs, their pain points, jobs-to-be-done, and the value proof that will win them over.

·   
Positioning & Messaging:
Craft compelling narratives, including homepage copy, pitch decks, one-pagers, and case studies that clearly articulate our value.

·   
Pricing & Packaging:
Lead the research and testing for pricing models, proposing good-better-best or usage-based models and leading their rollout.

·   
Launch System:
Define launch tiers, calendars, and KPIs, and drive Tier-1 and Tier-2 product launches end-to-end.

·   
Sales Enablement:
Create essential sales tools like battlecards, objection handling guides, and talk tracks, and run weekly enablement sessions with our Business Development (BD) and Sales Development Representative (SDR) teams.

·   
Competitive & Market Intelligence:
Conduct win/loss analyses, create landscape maps, brief executives on key trends, and inform the product roadmap.

·   
Analyst & Advocacy:
Build credibility with industry analysts and key influencers, and secure lighthouse references and customer case studies.

·   
Coach & Scale:
Establish Product Marketing (PMM) standards, and collaborate with the Growth team on new offers and market segment plays.

What You'll Bring:

·   
Experience:
8–10+ years in Product Marketing (B2B SaaS), with 2–3 years of proven experience owning pricing/packaging and major product launches.

·   
Technical Acumen:
Demonstrated experience working with technical products such as APIs/SDKs, ML/AI platforms, and data tools.

·   
Core Skills:
Strong background in customer research, crisp storytelling, and successfully aligning with sales teams.

·   
Metrics-Driven:
Comfortable with key business metrics such as win rate, ACV/ARPA, attach/upsell, and activation.

·   
Nice-to-have:
Familiarity with Large Language Models (LLMs), Generative AI, evaluation frameworks, and security/compliance storytelling within the healthcare tech space.

Why You'll Love It Here:

• Greenfield Opportunity
  —build the marketing engine from the ground up.
• High Autonomy
  —own your strategy, budget, and execution plan.
• Clear Impact
  —see your work translate directly into growth.
• Innovative Environment
  —work at the cutting edge of tech and AI.

What We Offer:

• Competitive Salary

• Fuel Cards

• Flexible Working Hours

• Paid Time Off

• Health Insurance Benefits

• Performance Bonuses

• Opportunities for Professional Growth and Development

How to Apply:

Interested candidates are invited to submit their resumes/CVs to: with the subject line "Resume –Product Marketing Lead"

Note:

● This position is based in Islamabad, Pakistan

Are you passionate about launching innovative products and building brands that stand out in competitive markets?

10Native
is looking for a talented
Product Marketing Manager
to join our team

In this role, you'll lead
product launches, branding, pricing, and promotions
that keep our products competitive, market-ready, and revenue-generating. You'll also represent us at industry
seminars and events
, making this a high-visibility role.

What You'll Do

• Plan and execute successful
  product launches
  with strong go-to-market strategies.
• Develop competitive
  pricing models
  and promotional bundles to boost sales.
• Lead seasonal/event-based
  marketing campaigns
  (Christmas, Eid, Black Friday, etc.).
• Shape and maintain a strong
  brand identity
  across all product lines.
• Collaborate with creative teams (writers, designers, video editors) to deliver campaigns.
• Oversee
  digital channels,
  including commercials, landing pages, and the company website.
• Conduct market research on trends, consumer behavior, and competitors.
• Track campaign performance and ensure
  ROI-driven results
  .
• Represent the company at
  seminars, conferences, and industry networking events
  .

What We're Looking For

Bachelor's degree in Marketing, Business, or related field.

3+ years of experience in
product marketing/brand management
.

Proven track record of
successful product launches
and promotions.

Strong understanding of consumer behavior, pricing, and competitive positioning.

Hands-on experience with
digital marketing & analytics tools
.

Excellent communication, presentation, and leadership skills.

Ability to manage multiple projects & teams effectively.

Nice to Have

Master's degree in Marketing/Brand Management.

Experience with
B2B and B2C product marketing
.

Knowledge of
SEO/SEM, Google Ads, and social media ads
.

Experience representing a company at
seminars & conferences
.

Familiarity with CRM & automation tools.

What We Offer

Competitive salary (based on skills & experience)

Performance-based bonuses & incentives

A collaborative and innovative work environment

Opportunities to launch and scale exciting products

Long-term career growth & leadership opportunities

How to Apply

Send your resume to

Take the next step in your career and go
#BeyondTomorrow
with 10Native

Client company introduction:

About Company:

The enterprise SaaS platform powering faster, smarter, and more profitable used equipment sales.

Job Description:

We are specifically looking for someone with experience in both small and large organizations, ideally within the technology sector. A strong background in B2B and SaaS marketing is essential, as is the ability to lead cross-functional collaboration across product, sales, and leadership teams. The candidate will be responsible for managing all areas of the marketing mix, including public relations, digital and social campaigns, corporate events, performance marketing, and complete campaign life cycles. They will also be expected to set and monitor KPIs, take ownership of marketing budgets, and identify new growth opportunities across platforms and channels.

Key Responsibilities:

• Develop and execute a comprehensive marketing strategy across digital, social, PR, events, and performance channels to drive traffic, leads, and conversions.
• Lead demand generation using Account-Based Marketing, SEO, SEM, paid media, email, events, and referral programs.
• Create high-quality content (blogs, ad copies, organic posts) that resonates with target audiences and elevates company's brand presence.
• Own and manage the full marketing funnel from website optimization and paid campaign management to lead nurturing and analytics.
• Analyze KPIs and ROI using analytics tools; leverage insights to iterate, improve, and scale growth initiatives.
• Build and manage the marketing tech stack (HubSpot, automation tools, analytics, testing platforms) for maximum efficiency and scalability.
• Collaborate cross-functionally with sales, product, and leadership teams to align marketing with business goals.
• Oversee agencies, freelancers, and budgets to deliver measurable outcomes.
• Stay ahead of industry trends, competitor activities, and emerging technologies to maintain a leading position as a market leader.
• Foster a culture of experimentation, innovation, and data-driven decision-making.

Key Skills / Experience and Qualifications:

• 8+ years of marketing experience, including 3+ years in a leadership role.
• Proven track record in B2B marketing, preferably within SaaS, online marketplaces, or technology companies.
• Expertise in performance marketing (SEO, SEM, paid campaigns), demand generation, and brand building.
• Strong copywriting and storytelling skills for multi-channel campaigns.
• Proficient in analytics and data-driven decision-making to optimize campaigns and performance.
• Hands-on experience with HubSpot (or similar CRM/automation tools) and growth marketing tech stacks.
• Track record of working with small & large organizations.
• Strategic and execution-focused leader who can manage ambiguity, lead teams, and deliver results.
• Experience managing agencies, freelancers, and cross-functional teams.

Portfolio:

If available, please provide a link or attach a portfolio showcasing your work.

Experience:

8+ years

Work Timings:

10:00 AM 7:00 PM

Work Mode:

Onsite Karachi

Work Days :

Monday- Friday

About HR Ways:

About HR Ways: HR Ways is an award-winning Technical Recruitment Firm helping software houses and IT Product companies internationally and locally to find IT Talent. HR Ways is engaged by 300+ Employers worldwide, ranging from the world's biggest SaaS Companies to the most competitive Startups. We have entities in Dubai, Canada, the US, the UK, Pakistan, India, Saudi Arabia, Portugal, Brazil, and other parts of the world.

Job Locations: Karachi, Pakistan (Remote)

Functional Department: Marketing

Type: Regular, Full-Time

Working Hours: 12:00 pm – 9:00 pm PK time

At Hidden Talent, we are committed to upholding the following core values:

P*assion |Respect | Accountability | Innovation | Speed | Execution ( PRAISE* )

Overview: As a Product Marketing Manager with Hidden Talent, you will support the marketing efforts for our online IT training products, driving growth and engagement within our target audience. Your role will involve executing strategic marketing plans, crafting compelling messaging, and collaborating closely with the marketing team as well as cross-functional teams to ensure the success of our offerings. While prior experience in the edtech industry is preferred, we welcome candidates with a strong background in product marketing and a passion for transforming education through technology.

Responsibilities: include but are not limited to:

• Market Analysis and Strategy:
• Partner with the product team to understand industry trends, competitive landscape, and customer needs within the online IT training sector.
• Contribute to the development of comprehensive marketing strategies to effectively position our products and drive user acquisition and retention.
• Product Positioning and Messaging:
• Define clear and compelling value propositions for our training offerings, highlighting their unique benefits and advantages.
• Crafting engaging messaging and positioning strategies tailored to resonate with our B2C and B2B audiences of potential individual learners, and enterprise and government organizations.
• Go-to-Market Planning and Execution:
• Collaborate with product development teams to plan and execute successful product launches and feature releases.
• Contribute to the development and lead the implementation of go-to-market strategies that leverage digital marketing channels, content marketing, and targeted campaigns.
• Content Creation:
• Partner with the content marketing manager to create, execute and track performance of impactful marketing content, including website copy, blog posts, email campaigns, social media content, and promotional materials.
• Sales Enablement and Support:
• Provide sales teams with the necessary tools, resources, and collateral to effectively promote and sell our online training products.
• Collaborate with the product team to develop sales training materials and presentations to educate sales representatives on product features, benefits, and value propositions.
• Performance Analysis and Optimization:
• Monitor and report on key performance metrics to evaluate the effectiveness of marketing campaigns and initiatives.
• Utilize data-driven insights to advise on optimization of marketing strategies, improvement of user engagement, and conversion.

Qualifications:

Minimum Education and Experience

• Bachelor's degree in Marketing, Business Administration, Education, or related field; Master's degree is a plus.
• 5-7 years of experience in product marketing, preferably within the edtech industry or a related field.
• Strong understanding of digital marketing principles and techniques, with experience in SEO, SEM, email marketing, and social media.
• Excellent English communication and presentation skills, with the ability to articulate complex ideas clearly and persuasively.
• Proven track record of developing and executing successful marketing campaigns that drive user acquisition and engagement.
• Passion for education, technology, and innovation, with a desire to make a positive impact on the future of learning.

Job Type: Full-time

Pay: Rs300, Rs350,000.00 per month

Work Location: In person

About The Job
Join our Team - Your career journey starts here – not just a job, but a future.

Our Potential Opportunity
INTECH Automation Intelligence is seeking a
Associate
Product
Marketing
to join our Marketing team. This role is pivotal in driving brand awareness, market research, and lead generation for industries such as Oil & Gas, Petrochemicals, Utilities, and Manufacturing
.
INTECH's commitment to innovative marketing solutions ensures you will support strategic marketing initiatives and enhance brand presence in key markets. The person best suited for this job will have engineering/business management and marketing qualifications to help strategize the brand language, product direction, and business opportunities for this product.

Our Marketing services reflect our dedication to targeted marketing strategies, ensuring we engage with our audience effectively and consistently deliver results.

What You'll Lead And Deliver

• Support the development and execution of the marketing roadmap, aligned with overall business goals.
• Assist in creating positioning and messaging based on customer profiles, buyer personas, and market needs.
• Conduct market and competitor research to help refine go-to-market (GTM) strategies.
• Help execute multi-channel campaigns including email, content, SEO, social media, and paid ads.
• Assist in building and managing lead nurturing funnels using marketing automation tools (e.g., HubSpot, Mailchimp).
• Collaborate with product, sales, and subject matter experts to develop marketing assets like blogs, case studies, videos, landing pages, and presentations.
• Support product marketing initiatives including product launches, sales enablement content, and battle cards.
• Ensure consistent messaging across marketing materials and communication channels.
• Assist in managing performance marketing platforms (Google Ads, LinkedIn, etc.) and monitor campaign performance.
• Help maintain and update the company website, focusing on content, SEO, and user experience.
• Track and report on marketing KPIs, such as lead volume, engagement, conversions, and campaign ROI.
• Contribute to brand awareness efforts including social media engagement, thought leadership, and community building.
• Participate in industry webinars, trade shows, and internal marketing events.

Requirements:

To Be Successful in This Role, You Must Have:

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• MBA with 1 - 2 years of experience or bachelor's with 3 years of experience
• Basic understanding of marketing funnels, CRM systems, and MQLs.
• Strong understanding of digital marketing, demand gen, and content strategy.
• Creative thinker with a learning mindset and attention to detail.
• Strong verbal and written communication skills.
• Eagerness to learn and contribute to cross-functional teams.
• Hands-on experience with tools like HubSpot, Google Analytics, SEMrush, LinkedIn Ads.
• Creative mindset with attention to detail.

We Offer Competitive Benefits:

• Global Exposure: Opportunities to work on international projects and collaborate with global teams.
• Competitive Compensation: A salary package that recognizes your expertise and contributions.
• Annual Bonus: Performance-driven rewards based on your gross pay to celebrate your achievements and contributions.
• In-House Lunch: Delicious meals provided during work hours to keep you fueled and focused.
• Health Insurance: OPD coverage for you and your parents, plus IPD coverage for you and your dependents.
• Learning Opportunities: Access to training programs, workshops, and certifications to enhance your skills.
• Work-Life Balance: Paid time off, including annual leave and holidays.
• Inclusive Environment: A workplace that celebrates diversity and fosters collaboration

Why Join INTECH Automation Intelligence?
At INTECH, you will have the opportunity to work with a globally renowned industrial automation and digitalization technology company. For nearly 30 years, INTECH has partnered with major oil and gas global giants to deliver innovative solutions. As we continue to lead in the Industry 4.0 era, you will be at the forefront of transformative technologies that solve real-world challenges.

What to Expect After Applying?
Explore how INTECH's Talent Acquisition team ensures a seamless hiring journey. From embracing talent with a passion for innovation to fostering a culture of continuous learning and growth, we're dedicated to finding and supporting the best minds in the industry.

Click Here to learn more about our hiring process and discover your path to success with us.

Our hiring process is designed to assess your skills and potential in a fair and inclusive manner. After applying, you will be guided through a structured evaluation process to ensure mutual alignment.

INTECH Automation Intelligence is proud to be an Equal Opportunity Employer.
We celebrate diversity and are committed to creating an inclusive environment for all employees.

Product Marketing Specialist, Web Applications

Job Description

Are you a passionate marketer with a knack for telling compelling product stories? Do you love the challenge of bringing a new product to market and watching it grow? We're looking for a
Product Marketing Specialist
to join our team and help us launch and grow our new web application.

In this mid-level role, you'll be instrumental in shaping our go-to-market strategy and executing key marketing initiatives. This is a hands-on position where you'll work closely with product, engineering, and the broader marketing team to showcase our product's value, attract new users, and drive growth.

What You'll Do:

• Launch & Promotion:
  Execute the product launch roadmap and lead promotional campaigns to generate buzz and acquire users.
• Content Creation:
  Create engaging content that highlights product features and benefits, including blog posts, email newsletters, social media posts, and video scripts.
• Feature Communication:
  Work with the product team to understand new features and updates, then translate them into clear, compelling messaging for our users and the market.
• User Engagement:
  Develop and manage campaigns to engage existing users, promote new features, and reduce churn.
• Performance Tracking:
  Monitor key metrics to evaluate the effectiveness of marketing campaigns and identify areas for improvement.
• Market Research:
  Conduct basic market and competitive analysis to inform messaging and identify new opportunities.

Who You Are:

• You have 2-4 years of experience in product marketing, digital marketing, or a similar role, preferably for a software or web application.
• You are a strong writer with a portfolio of work that demonstrates your ability to create effective marketing copy.
• You have experience with various marketing channels (e.g., social media, content marketing, email).
• You're a proactive, self-starter with a collaborative spirit.
• You have a solid understanding of how to use data to inform decisions.
• Bonus points if you have experience with web analytics tools (e.g., Google Analytics).

Apply now