833 Social Media Strategist jobs in Pakistan

The Social Media Strategist will play a pivotal role in developing and executing social media strategies for our healthcare clients. This position requires a visionary marketer who can lead planning, oversee execution, and mentor junior team members while delivering innovative, data-driven results.

• Strategic Planning: Design and implement comprehensive social media strategies aligned with clients’ goals
• Campaign Ideation and Execution: Brainstorm creative campaign ideas that resonate with target audiences in the healthcare industry
• Team Leadership and Mentorship: Guide and mentor junior social media marketers, providing feedback and fostering professional growth
• Calendar and Content Planning: Oversee the development and management of social media calendars
• Performance Analytics and Optimization: Monitor and analyze campaign performance using analytics tools to identify trends and opportunities
• Trend and Competitor Analysis: Stay ahead of social media trends, tools, and best practices to keep campaigns innovative and competitive

• Bachelor’s degree in Marketing or equivalent work experience
• 3 to 4 years of professional experience in social media marketing, with a proven track record of successful strategy execution
• Strong understanding of social media platforms, algorithms, and analytics tools (e.g., Google Analytics, platform-specific insights)
• Ability to develop creative ideas and translate them into actionable strategies
• Strong English communication and presentation skills, with the ability to engage effectively with stakeholders
• Creative thinker with a data-driven approach to strategy development and execution
• Knowledge of healthcare marketing, HIPAA compliance, and industry regulations is a significant advantage
• Competitive salary package
• Annual leaves and leave encashment
• Health insurance (as per company policy)

We are looking for an experienced and creative Social Media Specialist to join us for a short two months contract.

As a Social Media Specialist, you will be responsible for developing and implementing Social Media strategy for our new product launch. We are happy to hire an expert who would like Job share as we are in the UK, and if you can manage to give us reasonable hours after your current job we can accommodate that for the right candidate.

We can also consider graduates from a top Pakistani university with a degree in online marketing with the right skills to create marketing campaigns online, both paid and unpaid.

Responsibilities:

1. Responsible for organizing and running marketing campaigns over social media platforms (such as Facebook, Twitter, Google+, Pinterest, Instagram, YouTube, and TikTok).
2. Create content, including text posts, video, and images for use on social media on a daily basis. Photoshop skills would be extremely important along with animated video creation.
3. Generate, edit, publish, and share content daily (original text, images, video, and HTML).
4. Promote products, services, and content over social media, in a way that is consistent with our organization’s brand and social media strategy.
5. Define strategy for press releases and pre-launch strategies.
6. Schedule social media posts using applications such as Hootsuite and TweetDeck.
7. Interact with customers and deal with customer inquiries, complaints, and feedback on social media platforms.
8. Define landing page strategies to capture customer emails for pre-launch.
9. Manage a budget to be spent on promoting social media posts and pay-per-click (PPC) advertising.
10. Keep track of data and analyze the performance of social media campaigns and adjust accordingly.
11. Approach influencers on Instagram, TikTok, and Facebook for shoutouts both free and paid.

Requirements:

• A strong editing and writing skills suitable for each platform, from knowing how to write a successful tweet to using effective storytelling techniques.
• Knowledge and understanding of algorithms and search engine optimization.
• Ability to work well under pressure and meet deadlines.
• Excellent teamwork and networking skills.
• Online community management and customer service skills to strike the balance between publicity and stimulating direct discussion with potential and actual customers.
• Strong communication and presentation skills.
• Photo and video editing experience.
• Ability to multitask, to work on a number of projects at once.
• Problem-solving skills.
• Incredible attention to detail.
• Knowledge of content management systems.

Work from home, therefore own laptop/internet is required.

Can be based anywhere.

Contract Details:

Two months contract for our product launch which can be extended a little as well depending on launch.

PKR 20K per month, if launch is successful we will also give a handsome bonus.

We are seeking a creative and results-driven Social Media Strategist to join our marketing team. The ideal candidate will develop and implement effective social media strategies to enhance our brand presence , engage with our audience, and drive business growth. This role requires a strong understanding of social media platforms, trends, and US/Canadian customer preferences.

1. Develop and execute comprehensive social media strategies aligned with overall marketing goals.
2. Manage social media accounts across various platforms (e.g., Facebook , Instagram, LinkedIn , Twitter ) to increase brand awareness and engagement.
3. Analyze social media performance metrics, generate reports, and provide insights for optimization.
4. Collaborate with cross-functional teams, including marketing, design, and sales, to align content with broader campaigns.
5. Stay updated on emerging social media trends, algorithm changes, and industry developments.

1. Bachelor’s degree in Marketing , Communications , or a related field.
2. Proven experience as a Social Media Strategist or similar role.
3. Excellent communication , writing, and content creation skills.
4. Ability to multitask, prioritize, and meet deadlines in a fast-paced environment.

1. Experience with paid social media campaigns and influencer marketing.
2. Proficiency in graphic design and video editing tools (e.g., Canva, Adobe Creative Suite).
3. Knowledge of SEO and content optimization.

A digital media company requires an excellent, passionate social media manager/strategist to manage social handles, A/B test content for engagement and conduct tests/analysis accordingly.

Should have prior social media experience.

Qualifications: A-Level/Bachelors. Send in your CV(s) now.

This is the required skill set for the aforementioned position:
Background in social media management.
Building and engaging audiences.
Conducting A/B tests.
Curating viral content.
Building strategies to enhance performance/results.
Optimizing creative(s).

Information Technology and Services - Karachi, Pakistan

This range is provided by AUS SOURCER INTERNATIONAL PTY LTD. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

$14,500.00/yr - $9,000.00/yr

Are you looking to join a fast-growing brand that offers job stability, professional growth, and a work-from-home lifestyle?

BEBE BASK is on the lookout for a Social Media Manager/Strategist to help us take our brand to new heights!

You will be creative and plan through proper research, market analysis, and data—not quick assumptions. Whatever you implement is thoughtful and actually designed for the business' growth. You are also a star communicator ready to lead our brand's presence across all Social platforms with a focus on Instagram.

This is not an entry-level role—we're searching for someone with minimum 5 years of experience managing content calendars, social campaigns, influencer collaborations, and growing strong brand communities online. You'll work directly with the Founder and play a pivotal role in elevating our social presence and driving brand growth.

About Us

We are a Sydney based Australian e-commerce company with over 5 years of consistent growth.

BEBE BASK is a baby and lifestyle brand dedicated to sustainable living—without sacrificing style or functionality. With a focus on modern design and long-lasting quality, we're redefining luxury to be both beautiful and practical, all while supporting and empowering women at every stage of our business. Committed to making sustainable, affordable luxury more accessible, we continuously strive to give back to communities while sourcing and manufacturing responsibly in Vietnam and India.

Sounds interesting? Read on. Your main responsibilities will include:

Key Responsibilities:

Social Media Content Creation: Develop and write engaging, platform-specific content for social media channels, with a primary focus on Instagram , as well as Facebook, Tik Tok and Pinterest. Your main responsibility will be crafting content that resonates with our target audience, sparks meaningful engagement, and builds brand loyalty. This includes brainstorming and scripting attention-grabbing captions and video content that align with the brand voice and clearly communicate key messages in an effective and impactful way.

Influencer & Affiliate Communications: Serve as the first point of contact for influencers and Amazon affiliates, ensuring prompt, warm, and brand-consistent communication. You'll manage collaboration requests, craft personalized messages to build trust and community. Responsibilities include defining and tracking influencers & affiliate tiers, tailoring outreach to match each partner's voice, and refining scripts to strengthen authentic connections—treating every partner like a valued friend to grow and elevate the BEBE BASK brand.

Audience Growth through Strategic Engagement: Proactively grow our target audience by engaging with posts from affiliates, influencers, and community members who align with our ideal customer profile. This includes consistently liking, commenting, and thoughtfully interacting with relevant content to increase visibility, build trust, and position BEBE BASK within high-value social circles. Your goal is to organically expand our brand reach and foster genuine connections with potential new followers and customers who reflect the heart of our community.

Content Planning and Calendar Management: Collaborate closely with the Founder of BEBE BASK to co-develop the overall content calendar, ensuring alignment with brand priorities and upcoming campaigns. Once the framework is set, you will take full ownership of content planning—managing scheduling, platform-specific adaptations, and ensuring consistent, high-quality posting that resonates with our target audience.

Trend Monitoring and Innovation: Stay ahead of social media trends, platform updates, and audience behaviors to identify new opportunities and ensure the brand remains relevant and competitive.

Canva Proficiency: Confidently use Canva to design custom social media posts and stories that align with written content and brand guidelines. While there are currently no pre-designed templates available, you will be responsible for creating visually cohesive layouts from scratch. A strong design sensibility and the ability to pair engaging visuals with impactful copy are essential to succeed in this role.

Instagram Reels Scriptwriting: Develop concise, trend-driven scripts for Instagram Reels that immediately capture viewer attention and clearly communicate the brand message. Ensure all video content aligns with the brand's tone and is optimized for maximum engagement—without relying on external marketing input.I will give you some background of the role created so far

Analyze Performance and Optimize Campaigns: Monitor KPIs, track engagement metrics, and use analytics tools to evaluate performance. Adjust strategies based on insights to improve reach, engagement, and ROI.

Email Newsletter Copywriting: Take full responsibility for crafting engaging, on-brand copy for our email newsletters. You will write content that connects with our community, promotes products thoughtfully, and drives both engagement and conversions. This includes aligning newsletter themes with marketing priorities, maintaining a consistent brand voice, and ensuring all communications add value to our audience while supporting business goals.

Product Launch Collaboration: Play a key role in launching new products by working closely with the Founder and our Catalog Manager to develop and execute launch strategies across social media and email. You'll be responsible for crafting content, coordinating timing, and ensuring cohesive messaging that builds anticipation, communicates product value, and drives engagement and conversions.

Collaboration with Founder & Team : Work directly with the Founder to align on brand direction, content priorities, and overall strategy. You'll also collaborate closely with teams to ensure cohesive messaging across all channels. This includes participating in brainstorming sessions, contributing creative ideas to larger campaigns, and supporting cross-functional execution with clear and proactive communication.

Requirements

(IF YOU DO NOT HAVE A GROWTH MINDSET, THIS JOB IS NOT FOR YOU) This is a company where you will be pushed to be better, to do better and to become a better version of yourself.

Experience & Proven Track Record: Minimum of 3-5 years of hands-on experience in social media management, content creation, and influencer marketing—preferably within a direct-to-consumer or e-commerce brand environment.

Exceptional Communication Skills: Fluent in English, with outstanding verbal and written communication skills. You will be the primary point of contact for influencers and affiliates, and the digital voice of the brand—so clarity, warmth, and brand-aligned messaging are essential.

Creative & Strategic Copywriting: Must have strong copywriting skills with the ability to craft compelling social media captions, engaging newsletter content, thoughtful influencer outreach, and scroll-stopping video scripts that reflect the brand's voice and values.

Visual & Editing Proficiency: Skilled in creating and editing content for Instagram (posts, Stories, Reels), TikTok, and YouTube Shorts. Must be proficient in Canva and capable of producing visually cohesive content from scratch, without relying on pre-made templates.

Organizational & Planning Excellence: Demonstrated ability to build and manage content calendars, plan ahead for campaigns, and organize UGC and influencer content in a structured, timely, and strategic manner.

Demographic Relevance to the Brand: Due to the nature of our business as a baby and lifestyle brand, this role is suited to women aged 28 and above who naturally understand and can authentically connect with our core audience of modern mothers and caregivers.

Honesty and Reliability: These are two of our most important values. Being transparent and honest is fundamental for success in this role. Consistency and reliability is also a core aspect of this role.

Curious Mind: You should have a network that helps you stay on top of current strategies that are working on Amazon.com and enjoy taking this information to run some tests to see if we can emulate results.

Fast internet and a professional home work setup: As this is a work from home digital position, regular internet outages or poor connections won't set you up for success. A speed test and backup power will be required for this role.

Benefits

What You'll Get Out of Working with Us

• Competitive Pay and Benefits: Including annual holidays and BONUS
• Job security - Thriving business that has been around for 5+ years. If you're good at your job, you will go far in this business
• Professional Growth: We invest in our team's development to ensure their success
• Work Flexibility: Work from anywhere in the world with a results-driven, flexible work culture
  
  

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing
• Industries IT Services and IT Consulting

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