171 Nielsen jobs in Pakistan

Marketing Analyst

Multan, Punjab Consultance

Posted 22 days ago

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Job Description

Experience in internet and web research and analysis is desirable. Undergraduate degree in Engineering or Computer Science; MBA is a plus.

Consultance is a dynamic and innovative business consultancy company and solutions provider committed to delivering brand development services and franchising. We are currently expanding our Consultance Team and seeking a qualified Marketing Analyst to contribute to our growth.

As a Marketing Analyst, you will play a pivotal role in driving the sales and marketing efforts for our services. We are looking for a candidate with 3-4 years of experience in this field, who possesses a strong background in sales and marketing, proficiency in marketing & productivity tools, and excellent communication skills.

Job Specification

Key Responsibilities:

  • Develop and execute marketing strategies to promote our services and products.
  • Conduct market research and analysis to identify trends and opportunities.
  • Collaborate with cross-functional teams to create compelling marketing collateral.
  • Utilize marketing & office productivity tools such as MS Word, Excel, and Power Point for effective communication and reporting.
  • Maintain a strong online presence through internet and web research activities.
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Marketing Analyst

Islamabad, Islamabad VisionX Technologies, Inc.

Posted 22 days ago

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Job Description

About Us

At VisionX, we are reshaping the convergence of AI and computer vision. Since our inception in 2017, we have enabled B2B enterprises to improve process efficiencies, drive revenue growth, and create a competitive advantage. We accomplish this by crafting outstanding bespoke product experiences for our clients, their customers, and the field workforce through advanced AI and emerging technologies.

Fast Company recognized us as one of the Top 10 Most Innovative Companies of 2020, alongside Microsoft and Snap Inc. We are trendsetters who innovate, build, and scale as your partner, providing technology that works with speed and agility, all while ensuring a competitive edge in affordability.

In addition to our AI solutions, VisionX serves as a GCC systems integrator for the most advanced AI-powered enterprise logistics platform tailored for warehouses, retail stores, and final-mile buildings.

Your Role

We’re looking for a Marketing Analyst with a strong foundation in SEO to help drive organic growth through data-backed strategies. You will be responsible for analyzing website performance, identifying opportunities for improvement, and executing SEO initiatives that align with broader business goals.

You’ll work closely with content, design, and development teams to ensure SEO is embedded in everything we publish, supporting both visibility and engagement.

Requirements:

- Conduct keyword research to guide content and optimization efforts.

- Analyze website performance using Google Analytics, Search Console, and SEO tools.

- Optimize on-page elements: metadata, headings, internal linking, structured data.

- Support off-page SEO efforts including link-building and outreach.

- Create and maintain performance dashboards in Looker Studio for SEO reporting and insights.

- Run technical audits to identify and resolve crawl, index, or site performance issues.

- Create reports and dashboards to track key SEO metrics and performance trends.

- Collaborate across teams to ensure SEO best practices are implemented consistently.

- Stay informed on SEO algorithm changes and emerging digital trends.

What You Need:

- 2+ years of experience in SEO or digital marketing analytics.

- Strong analytical skills with hands-on experience using SEO tools (e.g., GA, GSC, SEMrush, Ahrefs, Screaming Frog).

- Familiarity with on-page, off-page, and technical SEO practices.

- Proficiency in Excel/Google Sheets for data manipulation and analysis.

- Strong written and verbal communication skills.

- Ability to work cross-functionally and manage multiple priorities.

- Experience with CMS platforms (e.g., WordPress), basic HTML/CSS knowledge, or exposure to paid media and content marketing.

Why Choose Us

Our global network of industry experts and mentors helps shape your growth and future. We believe in delivering client value through our work. We build products that are not good or great, but outstanding.

You deliver! We will make your stay and journey with us worthwhile.

We are an equal opportunity employer, and we value diversity. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other legally protected status.



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Marketing Analyst

Lahore, Punjab SolutionInn

Posted 22 days ago

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Job Description

SolutionInn is seeking a proactive and analytical Marketing Analyst to drive the enhancement of our student homework assistance platform. In this role, you will conduct research to understand student demands, identify market opportunities, and implement innovative features to capture more students. Collaborating with cross-functional teams, you will prioritize feature development, monitor product performance, and optimize the platform to maximize student engagement and satisfaction. If you are passionate about leveraging data to shape the future of education and empowering students, we want to hear from you! Apply now to join our dynamic team and contribute to our mission of academic excellence.

Job Responsibilities
  • Collaborate closely with product managers and cross-functional teams to prioritize feature development based on research findings, market demand, and business objectives.
  • Integrate AI technologies into the SolutionInn platform to enhance user experience, optimize processes, and personalize interactions.
  • Identify opportunities to enhance the SolutionInn product to better meet the needs of students and capture a larger market share.
  • Develop innovative solutions and features for the SolutionInn platform that align with student needs and differentiate us from competitors.
  • Continuously iterate and optimize features based on user feedback, usability testing, and performance metrics.
  • Monitor the competitive landscape and industry trends to identify emerging opportunities and potential threats to SolutionInn's market position.
  • Invest in research and development (R&D) to innovate and improve our product offerings.
  • Implement data-driven strategies to increase student engagement, retention, and satisfaction with the SolutionInn product.
  • Collaborate with product managers to prioritize feature development based on research findings and market demand.
  • Communicate product enhancements and updates to stakeholders and ensure alignment with business goals and objectives.
Skills Required
  • Proven experience in data analysis, preferably in a product or business analytics role.
  • Proficiency in Excel and data visualization tools such as Tableau or Power BI.
  • Strong analytical skills with the ability to interpret complex data sets and draw actionable insights.
  • Excellent communication and presentation skills, with the ability to articulate findings and recommendations to both technical and non-technical audiences.
  • Experience with web analytics tools such as Google Analytics or Mixpanel.
  • Knowledge of Agile development methodologies and experience working in cross-functional teams.
  • Passion for education and a desire to make a positive impact on student learning experiences.
Required Qualifications
  • Bachelor's degree in a quantitative field (e.g. engineering, sciences, math, statistics, business or economics) required.
Job Experience
  • Minimum of 2 years of relevant work experience in product analysis, market research, or a related field.
  • Experience conducting qualitative and quantitative research to gather insights and drive product decisions.
  • Demonstrated ability to translate data into actionable insights and recommendations.
Other Benefits
  • Paid Time Off.
Job Working Hours

10AM - 7PM

We provide Equal Employment Opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, national origin, age, disability or genetics.This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, compensation, and training.

SolutionInn is an emerging online educational portal
where it has been made easy for students to find and hire
specific tutors for specific questions, homeworks
and projects assistance.

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Marketing Analyst

Lahore, Punjab SolutionInn

Posted 6 days ago

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Job Description

SolutionInn is seeking a proactive and analytical Marketing Analyst to drive the enhancement of our student homework assistance platform. In this role, you will conduct research to understand student demands, identify market opportunities, and implement innovative features to capture more students. Collaborating with cross-functional teams, you will prioritize feature development, monitor product performance, and optimize the platform to maximize student engagement and satisfaction. If you are passionate about leveraging data to shape the future of education and empowering students, we want to hear from you! Apply now to join our dynamic team and contribute to our mission of academic excellence. Job Responsibilities

Collaborate closely with product managers and cross-functional teams to prioritize feature development based on research findings, market demand, and business objectives. Integrate AI technologies into the SolutionInn platform to enhance user experience, optimize processes, and personalize interactions. Identify opportunities to enhance the SolutionInn product to better meet the needs of students and capture a larger market share. Develop innovative solutions and features for the SolutionInn platform that align with student needs and differentiate us from competitors. Continuously iterate and optimize features based on user feedback, usability testing, and performance metrics. Monitor the competitive landscape and industry trends to identify emerging opportunities and potential threats to SolutionInn's market position. Invest in research and development (R&D) to innovate and improve our product offerings. Implement data-driven strategies to increase student engagement, retention, and satisfaction with the SolutionInn product. Collaborate with product managers to prioritize feature development based on research findings and market demand. Communicate product enhancements and updates to stakeholders and ensure alignment with business goals and objectives. Skills Required

Proven experience in data analysis, preferably in a product or business analytics role. Proficiency in Excel and data visualization tools such as Tableau or Power BI. Strong analytical skills with the ability to interpret complex data sets and draw actionable insights. Excellent communication and presentation skills, with the ability to articulate findings and recommendations to both technical and non-technical audiences. Experience with web analytics tools such as Google Analytics or Mixpanel. Knowledge of Agile development methodologies and experience working in cross-functional teams. Passion for education and a desire to make a positive impact on student learning experiences. Required Qualifications

Bachelor's degree in a quantitative field (e.g. engineering, sciences, math, statistics, business or economics) required. Job Experience

Minimum of 2 years of relevant work experience in product analysis, market research, or a related field. Experience conducting qualitative and quantitative research to gather insights and drive product decisions. Demonstrated ability to translate data into actionable insights and recommendations. Other Benefits

Paid Time Off. Job Working Hours

10AM - 7PM We provide Equal Employment Opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, national origin, age, disability or genetics.This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, compensation, and training. SolutionInn is an emerging online educational portal where it has been made easy for students to find and hire specific tutors for specific questions, homeworks and projects assistance.

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Marketing Analyst

Islamabad, Islamabad VisionX Technologies, Inc.

Posted 6 days ago

Job Viewed

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Job Description

About Us At VisionX, we are reshaping the convergence of AI and computer vision. Since our inception in 2017, we have enabled B2B enterprises to improve process efficiencies, drive revenue growth, and create a competitive advantage. We accomplish this by crafting outstanding bespoke product experiences for our clients, their customers, and the field workforce through advanced AI and emerging technologies. Fast Company recognized us as one of the Top 10 Most Innovative Companies of 2020, alongside Microsoft and Snap Inc. We are trendsetters who innovate, build, and scale as your partner, providing technology that works with speed and agility, all while ensuring a competitive edge in affordability. In addition to our AI solutions, VisionX serves as a GCC systems integrator for the most advanced AI-powered enterprise logistics platform tailored for warehouses, retail stores, and final-mile buildings. Your Role We’re looking for a Marketing Analyst with a strong foundation in SEO to help drive organic growth through data-backed strategies. You will be responsible for analyzing website performance, identifying opportunities for improvement, and executing SEO initiatives that align with broader business goals. You’ll work closely with content, design, and development teams to ensure SEO is embedded in everything we publish, supporting both visibility and engagement. Requirements: - Conduct keyword research to guide content and optimization efforts. - Analyze website performance using Google Analytics, Search Console, and SEO tools. - Optimize on-page elements: metadata, headings, internal linking, structured data. - Support off-page SEO efforts including link-building and outreach. - Create and maintain performance dashboards in Looker Studio for SEO reporting and insights. - Run technical audits to identify and resolve crawl, index, or site performance issues. - Create reports and dashboards to track key SEO metrics and performance trends. - Collaborate across teams to ensure SEO best practices are implemented consistently. - Stay informed on SEO algorithm changes and emerging digital trends. What You Need: - 2+ years of experience in SEO or digital marketing analytics. - Strong analytical skills with hands-on experience using SEO tools (e.g., GA, GSC, SEMrush, Ahrefs, Screaming Frog). - Familiarity with on-page, off-page, and technical SEO practices. - Proficiency in Excel/Google Sheets for data manipulation and analysis. - Strong written and verbal communication skills. - Ability to work cross-functionally and manage multiple priorities. - Experience with CMS platforms (e.g., WordPress), basic HTML/CSS knowledge, or exposure to paid media and content marketing. Why Choose Us Our global network of industry experts and mentors helps shape your growth and future. We believe in delivering client value through our work. We build products that are not good or great, but outstanding. You deliver! We will make your stay and journey with us worthwhile. We are an equal opportunity employer, and we value diversity. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other legally protected status.

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Marketing Analyst

Multan, Punjab Consultance

Posted 6 days ago

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Job Description

Experience in internet and web research and analysis is desirable. Undergraduate degree in Engineering or Computer Science; MBA is a plus. Consultance is a dynamic and innovative business consultancy company and solutions provider committed to delivering brand development services and franchising. We are currently expanding our Consultance Team and seeking a qualified Marketing Analyst to contribute to our growth. As a Marketing Analyst, you will play a pivotal role in driving the sales and marketing efforts for our services. We are looking for a candidate with 3-4 years of experience in this field, who possesses a strong background in sales and marketing, proficiency in marketing & productivity tools, and excellent communication skills. Job Specification

Key Responsibilities: Develop and execute marketing strategies to promote our services and products. Conduct market research and analysis to identify trends and opportunities. Collaborate with cross-functional teams to create compelling marketing collateral. Utilize marketing & office productivity tools such as MS Word, Excel, and Power Point for effective communication and reporting. Maintain a strong online presence through internet and web research activities. Investment Management - Multan, Pakistan #J-18808-Ljbffr
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Digital Marketing Analyst

Lahore, Punjab UNAVAILABLE

Posted 1 day ago

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Job Description

Overview

We are looking for a detail-oriented Marketing SEO Analyst to join our team. The ideal candidate will be responsible for optimizing website content, conducting keyword research, analyzing SEO performance, and implementing strategies to improve search engine rankings. You will work closely with the marketing team to drive organic traffic and enhance online visibility.

Qualifications

Minimum Bachelor's degree

Responsibilities
  1. Perform competitive analysis and identify gaps in our content or areas of improvement in our web design
  2. Conduct keyword research using various tools (like Keyword Planner, SEMrush, and Moz)
  3. Track important SEO metrics including organic traffic, conversion rates, and time spent on page
  4. Update older content and add effective calls to action (CTAs) to improve user engagement. Report on performance metrics comparing them to our SEO goals and benchmarking data
  5. Optimize pages for mobile
  6. Implement link building strategies and manage backlinks to build online authority
  7. Follow SEO trends and stay up-to-date with new tools and practices
  8. Work experience as an SEO Analyst or similar digital marketing role and expertise in Google Analytics
  9. Familiarity with keyword research and management tools
  10. Understanding of ranking factors and search engine optimization practices
  11. Strong analytical skills
  12. Strong understanding of good and white hat backlink practices
  13. Build high-quality and high-authority backlinks
  14. Create weekly and monthly reports
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Performance Marketing Analyst

Lahore, Punjab Nativ Global

Posted 7 days ago

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Job Description

Position Overview

We are seeking a highly skilled Performance Marketing Analysts to join our team. In this role, you will be responsible for driving the execution strategy for multiple products, ensuring optimal performance across SEM, Social, and Display/Programmatic channels. Your primary focus will be on achieving client KPI targets through continuous optimization and strategic planning. Additionally, you will play a crucial role in client relationship management, business growth and initiatives.

Responsibilities:

  • Campaign Strategy and Execution:
  • Develop and implement end-to-end campaign strategies, incorporating insights from previous campaign performance and market trends
  • Setup and execute performance campaigns across SEM, Social, and Display/Programmatic channels

Conduct ongoing optimization to meet client KPI targets, utilizing relevant bidding strategies and budget management techniques.

  • Proactively identify market initiatives and opportunities aligned with local market KPIs
  • Client Relationship Management:
  • Develop and maintain strong client relationships, serving as a consultant to enhance client satisfaction and offering valuable perspectives based on a deep understanding of their business
  • Innovation and Best Practices: Stay informed about emerging opportunities and innovations in the digital marketing landscape

Requirements:

  • 3+ years of hands-on experience in digital paid media operations and customer acquisition campaigns
  • Expertise with Google Marketing Platform (e.g., SA360, DV360, Campaign Manager), Facebook Ads Manager, and Programmatic platforms
  • Strong analytical, decision-making, and problem-solving skills with sharp attention to detail
  • Passion for performance marketing and analytics, with a desire to continuously learn and adapt in a dynamic environment
  • Understanding of web analytics metrics and proficiency in MS Suite (Excel, Word, PowerPoint)
  • Excellent verbal and written communication skills

Qualifications:

  • Bachelor’s degree in marketing, Advertising, or related field
  • Minimum of 2.5 years of experience in performance marketing or related roles
  • Proven track record of driving campaign success and achieving KPI targets
  • Ability to thrive in a fast-paced, dynamic environment while delivering high-quality work
  • Strong interpersonal skills and the ability to build effective relationships with clients and team members
  • Experience working with various stakeholders and managing high-profile accounts
  • Proficiency in digital tools such as LinkedIn, DCM, DV360, Facebook/Instagram, etc
  • Knowledge of the local media landscape, digital marketing trends, SEM, and social media
  • Commitment to ongoing learning and professional development

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Associate Marketing Analyst

Lahore, Punjab Finz

Posted 20 days ago

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Job Description

Job Description :
  • Campaign Crusader: Craft and execute exciting digital marketing campaigns across different channels to draw players in and keep them hooked.
  • Data Detective: Keep an eye on KPIs, dive into results, and let data insights shape even better future campaigns.
  • Industry Explorer: Research the latest gaming trends, competitor moves, and what our players love to spot fresh opportunities for growth.
  • Strategy Shaper: Use data-driven magic to fine-tune our strategies, helping us stay ahead in the gaming race.
  • Collaboration Champion: Partner with internal teams and outside pros to boost our brand’s visibility and appeal.
Job Specification :
  • Proven digital marketing experience with a portfolio of campaign wins
  • A sharp analytical mind that turns numbers into game-changing insights
  • Top-notch communication and teamwork skills – you’re all about collaboration
  • A pulse on the gaming and digital marketing trends keeping you at the top of your game
  • Hands on experience in digital marketing, with hands-on campaign management

  • Familiarity with marketing tools, analytics, and a knack for crunching data

  • Solid knowledge of ASO, social media marketing, and mobile ad platform
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Performance Marketing Analyst

Sindh, Sindh Nativ Global

Posted 22 days ago

Job Viewed

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Job Description

3 days ago Be among the first 25 applicants

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Position Overview

Position Overview

We are seeking a highly skilled Performance Marketing Analysts to join our team. In this role, you will be responsible for driving the execution strategy for multiple products, ensuring optimal performance across SEM, Social, and Display/Programmatic channels. Your primary focus will be on achieving client KPI targets through continuous optimization and strategic planning. Additionally, you will play a crucial role in client relationship management, business growth and initiatives.

Responsibilities:

  • Campaign Strategy and Execution:
  • Develop and implement end-to-end campaign strategies, incorporating insights from previous campaign performance and market trends
  • Setup and execute performance campaigns across SEM, Social, and Display/Programmatic channels

Conduct ongoing optimization to meet client KPI targets, utilizing relevant bidding strategies and budget management techniques.

  • Proactively identify market initiatives and opportunities aligned with local market KPIs
  • Client Relationship Management:
  • Develop and maintain strong client relationships, serving as a consultant to enhance client satisfaction and offering valuable perspectives based on a deep understanding of their business
  • Innovation and Best Practices: Stay informed about emerging opportunities and innovations in the digital marketing landscape

Requirements:

  • 3+ years of hands-on experience in digital paid media operations and customer acquisition campaigns
  • Expertise with Google Marketing Platform (e.g., SA360, DV360, Campaign Manager), Facebook Ads Manager, and Programmatic platforms
  • Strong analytical, decision-making, and problem-solving skills with sharp attention to detail
  • Passion for performance marketing and analytics, with a desire to continuously learn and adapt in a dynamic environment
  • Understanding of web analytics metrics and proficiency in MS Suite (Excel, Word, PowerPoint)
  • Excellent verbal and written communication skills

Qualifications:

  • Bachelor’s degree in marketing, Advertising, or related field
  • Minimum of 2.5 years of experience in performance marketing or related roles
  • Proven track record of driving campaign success and achieving KPI targets
  • Ability to thrive in a fast-paced, dynamic environment while delivering high-quality work
  • Strong interpersonal skills and the ability to build effective relationships with clients and team members
  • Experience working with various stakeholders and managing high-profile accounts
  • Proficiency in digital tools such as LinkedIn, DCM, DV360, Facebook/Instagram, etc
  • Knowledge of the local media landscape, digital marketing trends, SEM, and social media
  • Commitment to ongoing learning and professional development

Powered by JazzHR

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Seniority level
  • Seniority level Mid-Senior level
Employment type
  • Employment type Full-time
Job function
  • Job function Marketing and Sales
  • Industries Internet Publishing

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