67 Media Planner jobs in Pakistan
Digital Media Planner
Posted today
Job Viewed
Job Description
Role Description
This is a full-time, on-site role located in
Gujranwala
for a
Digital Media Planner (Meta & Google Ads Specialist)
.
The Digital Media Planner will be responsible for developing and executing media plans across
Meta (Facebook, Instagram)
and
Google Ads
platforms. The role involves creating data-driven media strategies, conducting market and audience research, and implementing effective digital campaigns. They will analyze campaign performance, provide actionable insights, and optimize budgets to ensure campaigns reach the right audience at the right time for maximum ROI.
Qualifications
- Proven experience in
Media Planning, Media Buying, and Digital Advertising
(Meta & Google Ads required) - Strong
analytical and optimization skills
with the ability to interpret campaign data and performance metrics - Proficiency in developing and executing
multi-channel digital strategies - Ability to conduct thorough and effective market and audience research
- Excellent communication and interpersonal skills
- Ability to collaborate effectively
in a team-oriented environment - Bachelor's degree in
Marketing, Business, Communications, or a related field
Digital Media Planner
Posted today
Job Viewed
Job Description
Company Description
Adgroov is a digital creative and media agency based in Karachi.
Role Description
This is a full-time on-site role for a Digital Media Planner located in Karāchi. The Digital Media Planner will be responsible for developing and implementing media strategies, conducting research, analyzing data, and optimizing digital media campaigns. The role will also involve collaboration with clients and internal stake holders to ensure effective media planning and strategy execution. Day-to-day tasks will include monitoring and evaluating media performance, preparing reports, and making recommendations for improvement. The basics of META, Google, TikTok, LinkedIn and YouTube ads are a must.
Qualifications
- Media Planning and Media Strategy skills
- Analytical Skills and Research capabilities
- Experience in Digital Media Strategy & Planning
- Excellent communication and collaboration skills
- Ability to work on-site in Karāchi
- Experience in digital marketing or advertising is a plus
- Bachelor's degree in Marketing, Communications, Media Studies, or related field
Experience
- 1-2 years of relevant experience is required with moderate knowledge.
Digital Media Planner
Posted today
Job Viewed
Job Description
Company Description
We suggest you enter details here
Role Description
This is a part-time remote role for a Digital Media Planner at The Zebra Issue. The Digital Media Planner will be responsible for developing and executing media plans, creating media strategies, conducting research, and analyzing data to optimize digital marketing campaigns. The role involves collaborating with various teams to ensure the successful implementation of media plans and strategies.
Qualifications
- Media Planning and Media Strategy skills
- Proficiency in Digital Strategy and Research
- Strong Analytical Skills to interpret data and optimize campaigns
- Excellent communication and collaboration skills
- Ability to work independently and remotely
- Experience with media planning tools and software is a plus
- Bachelor's degree in Marketing, Communications, or a related field
Media Planner
Posted today
Job Viewed
Job Description
Job Title: Media Planner & Buyer
Location: Onsite – Karachi
Company: East River Digital
Employment Type: Full-time
About the Role
We are looking for a skilled Media Planner & Buyer to design, execute, and optimize multi-channel media strategies that drive measurable results and support our clients' business objectives.
Key Responsibilities
Media Strategy & Planning
• Develop comprehensive media plans aligned with client objectives, audience insights, and budgets.
• Recommend optimal media channels (digital, social, OOH, print, broadcast) to achieve campaign goals.
• Collaborate with account management and creative teams to ensure alignment of media strategies with overall marketing objectives.
Media Buying & Execution
• Negotiate rates, placements, and added-value opportunities with media vendors and platforms.
• Manage campaign launches, ensuring timely delivery of assets and accurate implementation.
• Optimize campaign performance through data analysis and budget adjustments.
Performance Monitoring & Reporting
• Track and evaluate campaign performance metrics to ensure efficiency and effectiveness.
• Provide post-campaign analysis with actionable insights and recommendations.
• Stay up to date with media trends, emerging technologies, and industry best practices.
Requirements
• Bachelor's degree in Marketing, Advertising, Communications, or a related field.
• 3–5 years of proven experience in media planning and buying, preferably in an agency setting.
• Strong understanding of both digital and traditional media channels.
• Hands-on experience with Meta Ads Manager, Google Ads, TikTok Ads, and Programmatic DSPs.
• Excellent analytical, negotiation, and organizational skills.
• Strong attention to detail and ability to manage multiple projects simultaneously.
• Proficiency in campaign performance analysis and reporting tools.
What We Offer
• Competitive salary with performance-based incentives.
• Exposure to leading brands across diverse industries.
• A dynamic, collaborative, and growth-oriented environment.
• Continuous learning and professional development opportunities.
How to Apply
If you're passionate about crafting impactful media strategies and delivering measurable results, we'd love to hear from you.
Apply at:
Please include "Media Planner & Buyer Application – (Your Name)" in the subject line.
Media Planner
Posted today
Job Viewed
Job Description
Position Overview
Media Planner will be responsible for developing, implementing, and optimizing media strategies to ensure maximum audience engagement and ROI. You will work closely with clients, creative teams, and media vendors to craft effective advertising campaigns across various platforms.
Responsibilities
- Develop and execute media plans that align with campaign objectives and target audience insights.
- Research and analyze market trends, audience behavior, and competitor strategies.
- Select the most suitable media platforms (digital, TV, radio, print, outdoor, etc.) for campaign execution.
- Collaborate with creative and account management teams to ensure cohesive brand messaging.
- Negotiate media buys, placements, and budgets with vendors to achieve cost efficiency.
- Monitor campaign performance and provide data-driven insights for optimization.
- Stay updated on industry trends, emerging media channels, and technological advancements.
- Prepare detailed reports and presentations for internal and client reviews.
Education:
- Bachelor's degree in marketing, Media Studies, Advertising, or a related field.
Experience:
- 4+ years of experience in media planning, buying, or advertising.
Skills and Competencies:
- Strong understanding of digital and traditional media channels.
- Proficiency in media analytics tools (Google Analytics, Facebook Business Manager, Nielsen, etc.).
- Excellent analytical, negotiation, and communication skills.
- Ability to multitask and manage multiple campaigns simultaneously.
- A data-driven mindset with a passion for strategic planning.
ERAZSFYVNC
Media Planner
Posted today
Job Viewed
Job Description
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit
WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth.
Role
At WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media's shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
About EssenceMediacom: A Leading WPP Media Brand
EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world's best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.
Role Summary And Impact
EssenceMediacom is a brand of WPP Media, the world's largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Media Planner to join us. In this role, you will be responsible for all tasks and client service activities associated with an assigned brand/account. You will act as a steward of the entire communications planning process by providing pillars for media plans, executing plan changes/maintenance of media plans.
Reporting of the role
This role reports to: Business Manager
3 Best Things About The Job
- A competitive yet fun environment that combines the best of being excellent media planners of creative media thinking and at the same time being part of the largest media company in the world.
- Opportunity to learn and create leading work, working alongside specialist departments, who are evolving experts in the field.
- Be an expert hybrid planner in both traditional and digital mediums.
In Three Months
In this role, your goals will be:
- Being up to speed with cutting edge proprietary planning tools as well as able to extract and analyze important data; validating our recommendations.
- You would have a pulse of the business category & knowledge of competitive frame.
- Worked on moderate scaled live campaigns
- Have initiated contact with key media partners and understood the baseline of their offerings particularly digital.
- Connected with internal specialist & external stakeholders units to integrate solutions.
In Six Months
- Being able to comprehend and apply our proprietary planning framework model in key campaigns.
- You would have landed live; larger scaled campaigns.
- You will have started to build relationships with the key decision makers within the current client portfolio.
- Master a flawless media execution process, working alongside various stakeholders.
In 12 Months
- Develop a strong category acumen - from a media and business point of view.
- Identify a pipeline of commercially viable solutions to support our client's goals.
- Create and execute a pipeline of exciting business building ideas which could potentially be industry award winning.
What Your Day Looks Like At EssenceMediacom
- Develop and maintain media plans.
- Assist Senior Media Planner in devising strategy for brands.
- Review and update purchase orders within the execution framework.
- To ensure that all campaign efficiencies are achieved by analyzing campaigns, and recommending tactical changes to maximize campaign performance.
- Interacting with media suppliers to work on upcoming opportunities.
- Prepare and update media reports for internal and external stakeholders (i.e. post buys, droppage reconciliation, PIBs, double spotting, SOV Tracker).
- Present plans both internally and externally.
- Monitor client billing.
- Supervise with the Assistant Media Planner in creating, updating, and executing media plans.
- Assist Senior Planner's in preparing quarterly, semi-annually & yearly reviews.
- Assist Senior Planner's to work with cross function departments/teams as part of the media management process.
- Respond to client day to day requests.
What You Need To Bring
- Must have strong organizational and numeracy skills
- Flexibility and able to work under pressure.
- Proficient in MS Excel.
- Respect hierarchy and follow a complete chain for assignments.
- Excellent personal/organizational management.
- Able to set and meet multiple demands within challenging deadlines.
- Excellent interpersonal skills – ability to communicate effectively at all levels, internally/externally, formally & informally.
Minimum Qualifications
- Must be a BBA / MBA from a reputable university of equivalent.
- Must have an experience of at least 1-2 years in media/digital/marketing experience.
Life At WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, vision, and dental insurance, significant paid time off, employee wellbeing facilities, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please read our Privacy Notice ) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted.
About Pakistan
Please read our Privacy Notice for more information on how we process the information you provide.
Media Planner
Posted today
Job Viewed
Job Description
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit
WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth.
Role
At WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media's shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
About EssenceMediacom: A Leading WPP Media Brand
EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world's best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.
Role Summary And Impact
EssenceMediacom is a brand of WPP Media, the world's largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Media Planner - Digital to join us. In this role, you will be responsible for all tasks and client service activities associated with an assigned brand/account.
Reporting of the role
This role reports to the Associate Business Director - Digital
3 Best Things About The Job
- A competitive yet fun environment that combines the best of being excellent media planners of creative media thinking and at the same time being part of the largest media company in the world.
- Opportunity to learn and create leading work, working alongside specialist departments, who are evolving experts in the field.
- Be an expert hybrid planner in both traditional and digital mediums.
In Three Months
In this role, your goals will be:
- Being up to speed with cutting edge proprietary planning tools as well as able to extract and analyze important data; validating our recommendations.
- You would have a pulse of the business category & knowledge of competitive frame.
- Worked on moderate scaled live campaigns
- Have initiated contact with key media partners and understood the baseline of their offerings particularly digital.
- Connected with internal specialist & external stakeholders units to integrate solutions.
In Six Months
- Being able to comprehend and apply our proprietary planning framework model in key campaigns.
- You would have landed live; larger scaled campaigns.
- You will have started to build relationships with the key decision makers within the current client portfolio.
- Master a flawless media execution process, working alongside various stakeholders.
In 12 Months
- Develop a strong category acumen - from a media and business point of view.
- Identify a pipeline of commercially viable solutions to support our client's goals.
- Create and execute a pipeline of exciting business building ideas which could potentially be industry award winning.
What Your Day Job Looks Like At Mindshare
- Develop and maintain media plans.
- Assist Senior Media Planner - Digital in devising digital strategy for brands.
- Review and update purchase orders within the execution framework.
- Ensure that all campaign efficiencies are achieved by analyzing campaigns, and recommend tactical changes to maximize campaign performance.
- Interact with media suppliers to work on upcoming opportunities.
- Prepare and update media reports for internal and external stakeholders (i.e. post buys, droppage reconciliation, PIBs, double spotting, SOV Tracker).
- Assist Senior Planner - Digital in preparing quarterly, semi-annually & yearly reviews.
- Assist Senior Planner - Digital to work with cross function departments/teams as part of the media management process.
- Client servicing on day to day basis.
What You Will Need
- Must be a BBA from a reputable university of equivalent.
- Must have an experience of at least 2 years in media/digital/marketing experience.
- Must have strong organizational and numeracy skills
- Flexibility and able to work under pressure.
- Proficient in MS Excel.
- Respect hierarchy and follow a complete chain for assignments.
- Excellent personal/organizational management.
- Able to set and meet multiple demands within challenging deadlines.
- Excellent interpersonal skills – ability to communicate effectively at all levels, internally and externally, formally & informally.
Life At WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, vision, and dental insurance, significant paid time off, employee wellbeing facilities, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please read our Privacy Notice ) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted.
About Pakistan
WPP Media Pakistan is the leading global media investment management operation in Pakistan. We see major growth coming on Digital platforms with internet penetration growing to 87 million broadband users and 85 million 3G/4G subscribers. Social media platforms have also grown substantially in Pakistan where Facebook stands at 34 million subscribers and Tik Tok has replaced Instagram to become the second most penetrated social platform. While the digitalization of the market is happening at a fast pace, it has also opened up opportunities for specializations like e-commerce, Digital Content, Video Planning solutions, Technology and Data & Analytics in Pakistan.
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Media Planner
Posted today
Job Viewed
Job Description
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit
WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth.
At WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media's shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment byBalancing People and Client Experiences by Cultivating Trust .
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise .
About EssenceMediacom: A Leading WPP Media Brand
EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world's best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.
Role Summary and Impact:
EssenceMediacom is a brand of WPP Media, the world's largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Media Planner - Digital to join us. In this role, you will be responsible for all tasks and client service activities associated with an assigned brand/account.
Reporting of the role
This role reports to the Associate Business Director - Digital
3 best things about the job:
- A competitive yet fun environment that combines the best of being excellent media planners of creative media thinking and at the same time being part of the largest media company in the world.
- Opportunity to learn and create leading work, working alongside specialist departments, who are evolving experts in the field.
- Be an expert hybrid planner in both traditional and digital mediums.
In this role, your goals will be:
In three months:
- Being up to speed with cutting edge proprietary planning tools as well as able to extract and analyze important data; validating our recommendations.
- You would have a pulse of the business category & knowledge of competitive frame.
- Worked on moderate scaled live campaigns
- Have initiated contact with key media partners and understood the baseline of their offerings particularly digital.
- Connected with internal specialist & external stakeholders units to integrate solutions.
In six months:
- Being able to comprehend and apply our proprietary planning framework model in key campaigns.
- You would have landed live; larger scaled campaigns.
- You will have started to build relationships with the key decision makers within the current client portfolio.
- Master a flawless media execution process, working alongside various stakeholders.
In 12 months:
- Develop a strong category acumen - from a media and business point of view.
- Identify a pipeline of commercially viable solutions to support our client's goals.
- Create and execute a pipeline of exciting business building ideas which could potentially be industry award winning.
What your day job looks like at Mindshare:
- Develop and maintain media plans.
- Assist Senior Media Planner - Digital in devising digital strategy for brands.
- Review and update purchase orders within the execution framework.
- Ensure that all campaign efficiencies are achieved by analyzing campaigns, and recommend tactical changes to maximize campaign performance.
- Interact with media suppliers to work on upcoming opportunities.
- Prepare and update media reports for internal and external stakeholders (i.e. post buys, droppage reconciliation, PIBs, double spotting, SOV Tracker).
- Assist Senior Planner - Digital in preparing quarterly, semi-annually & yearly reviews.
- Assist Senior Planner - Digital to work with cross function departments/teams as part of the media management process.
- Client servicing on day to day basis.
What you will need:
- Must be a BBA from a reputable university of equivalent.
- Must have an experience of at least 2 years in media/digital/marketing experience.
- Must have strong organizational and numeracy skills
- Flexibility and able to work under pressure.
- Proficient in MS Excel.
- Respect hierarchy and follow a complete chain for assignments.
- Excellent personal/organizational management.
- Able to set and meet multiple demands within challenging deadlines.
- Excellent interpersonal skills – ability to communicate effectively at all levels, internally and externally, formally & informally.
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, vision, and dental insurance, significant paid time off, employee wellbeing facilities, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please read our Privacy Notice (
)
for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted.
About Pakistan
WPP Media Pakistan is the leading global media investment management operation in Pakistan. We see major growth coming on Digital platforms with internet penetration growing to 87 million broadband users and 85 million 3G/4G subscribers. Social media platforms have also grown substantially in Pakistan where Facebook stands at 34 million subscribers and Tik Tok has replaced Instagram to become the second most penetrated social platform. While the digitalization of the market is happening at a fast pace, it has also opened up opportunities for specializations like e-commerce, Digital Content, Video Planning solutions, Technology and Data & Analytics in Pakistan.
LI-PromotedSenior Media Planner
Posted today
Job Viewed
Job Description
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit
WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit
At WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media's shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
About T&P: A Leading WPP Media Brand
A Leading WPP Media Brand, T&P is one the world's leading full service creative and media agencies, connecting talent and tech to drive growth for brands. Formed by the integration of The&Partnership and mSix&Partners, it brings together content and distribution into a single, holistic end to end marketing solution. Backed by WPP and WPP Media and combined with the agility of an entrepreneurial Partner-led mindset, the multi-discipline agency spans four continents with 45 offices and over $1.2 billion dollar in billings globally. As an early adopter with the first ever AI-generated TV ad for Lexus in 2018, T&P is focused on harnessing AI across all its outputs with its 1,900 people already trained on WPP's proprietary AI platform Creative Studio, to deliver enhanced outcomes for clients.
Role Summary And Impact
T&P is a leading brand of WPP Media, the world's largest media investment company. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Senior Media Planner - Digital to join us. In this role, you will be responsible for working closely with the Business Leaders and existing teams to devise digital strategies for a portfolio of brands.
Reporting of the role
This role reports to Senior Business Director
3 Best Things About The Job
- You get to work some of the largest clients in the country.
- Get to work closely with top publishers such as Google & Facebook.
- Get to explore new digital platforms for your campaigns.
In Three Months
In this role, your goals will be:
- Understand and manage client expectations and work on deliverables.
- Independently manage the client and bring in new digital ideas for the client/brand portfolio.
In Six Months
- Setting the digital way-forward for brands, setting the digital direction.
- New platform exploration and develop connected platform digital media solutions.
- Successfully pitch for new businesses.
In 12 Months
- Emerged as the contact person both internally and amongst clients for digital solutions.
- Become the team lead on the account.
- Showcase digital work done for awards.
What Your Day Job Looks Like At T&P
- Contribute in strategy development and share insights from the industry.
- Develop media plans and ensure they are entered on all relevant platforms including deployment and finance.
- Deploy aligned plans and monitor campaigns in order to ensure KPI delivery. Manage releases and ensure records are up to date on all platforms.
- Manage day-to-day client interactions, expectations, and deliverables.
- Coordinate with clients for execution as and when required.
- Help senior planner in deal negotiations and coordination with partners.
- Work closely with the client throughout entire program to maintain performance and resolve any performance issues.
What You'll Bring
- Keen interest in digital and digital trends.
- Strong oral and written communication skills/ presentation skills and interpersonal skills.
- Go getter with a keen nature.
Minimum Qualifications
- Google Certified, (otherwise will need to be certified before the end of probation).
- 4+ years' experience in digital planning / marketing / media.
- Must have a Bachelors degree from a reputable university of equivalent.
Life At WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, vision, and dental insurance, significant paid time off, employee wellbeing facilities, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please read our Privacy Notice (
)
for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted.
About Pakistan
WPP Media Pakistan is the leading global media investment management operation in Pakistan. We see major growth coming on Digital platforms with internet penetration growing to 87 million broadband users and 85 million 3G/4G subscribers. Social media platforms have also grown substantially in Pakistan where Facebook stands at 34 million subscribers and Tik Tok has replaced Instagram to become the second most penetrated social platform. While the digitalization of the market is happening at a fast pace, it has also opened up opportunities for specializations like e-commerce, Digital Content, Video Planning solutions, Technology and Data & Analytics in Pakistan.
Please read our Privacy Notice for more information on how we process the information you provide.
Conventional Media Planner
Posted today
Job Viewed
Job Description
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit
WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth.
At WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media's shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
About Wavemaker: A Leading WPP Media Brand
A Leading WPP Media Brand, Wavemaker positively provokes growth for clients by reshaping consumer decision-making and experiences through media, content, and technology. Our name is both our mission and our method. We do our best work for brave brands and people who relish being challenged to go further and faster, together.
Role Summary and Impact:
Wavemaker is a brand of WPP Media, the world's largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Media Planner to join us. In this role, you will be responsible for all tasks and client service activities associated with an assigned brand/account. You will act as a steward of the entire communications planning process by providing pillars for media plans, executing plan changes/maintenance of media plans.
Reporting of the role
This role reports to: Associate Business Director
3 best things about the job:
- A competitive yet fun environment that combines the best of being excellent media planners of creative media thinking and at the same time being part of the largest media company in the world.
- Opportunity to learn and create leading work, working alongside specialist departments, who are evolving experts in the field.
- Be an expert hybrid planner in both traditional and digital mediums.
In this role, your goals will be:
In three months:
- Being up to speed with cutting edge proprietary planning tools as well as able to extract and analyze important data; validating our recommendations.
- You would have a pulse of the business category & knowledge of competitive frame.
- Worked on moderate scaled live campaigns
- Have initiated contact with key media partners and understood the baseline of their offerings particularly digital.
- Connected with internal specialist & external stakeholders units to integrate solutions.
In six months:
- Being able to comprehend and apply our proprietary planning framework model in key campaigns.
- You would have landed live; larger scaled campaigns.
- You will have started to build relationships with the key decision makers within the current client portfolio.
- Master a flawless media execution process, working alongside various stakeholders.
In 12 months:
- Develop a strong category acumen - from a media and business point of view.
- Identify a pipeline of commercially viable solutions to support our client's goals.
- Create and execute a pipeline of exciting business building ideas which could potentially be industry award winning.
What your day looks like at Wavemaker:
- Develop and maintain media plans.
- Assist in devising strategy for brands.
- Review and update purchase orders within the execution framework.
- To ensure that all campaign efficiencies are achieved by analyzing campaigns, and recommending tactical changes to maximize campaign performance.
- Interacting with media suppliers to work on upcoming opportunities.
- Prepare and update media reports for internal and external stakeholders (i.e. post buys, droppage reconciliation, PIBs, double spotting, SOV Tracker).
- Present plans both internally and externally.
- Monitor client billing.
- Supervise with the Assistant Media Planner in creating, updating, and executing media plans.
- Assist in preparing quarterly, semi-annually & yearly reviews.
- Work with cross function departments/teams as part of the media management process.
- Respond to client day to day requests.
What you need to bring:
- Must have strong organizational and numeracy skills
- Flexibility and able to work under pressure.
- Proficient in MS Excel.
- Respect hierarchy and follow a complete chain for assignments.
- Excellent personal/organizational management.
- Able to set and meet multiple demands within challenging deadlines.
- Excellent interpersonal skills – ability to communicate effectively at all levels, internally/externally, formally & informally.
Minimum qualifications:
- Must be a BBA / MBA from a reputable university of equivalent.
- Must have an experience of at least 2 years' in media/digital/marketing experience.
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, vision, and dental insurance, significant paid time off, employee wellbeing facilities, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
About Pakistan
WPP Media Pakistan is the leading global media investment management operation in Pakistan. We see major growth coming on Digital platforms with internet penetration growing to 87 million broadband users and 85 million 3G/4G subscribers. Social media platforms have also grown substantially in Pakistan where Facebook stands at 34 million subscribers and Tik Tok has replaced Instagram to become the second most penetrated social platform. While the digitalization of the market is happening at a fast pace, it has also opened up opportunities for specializations like e-commerce, Digital Content, Video Planning solutions, Technology and Data & Analytics in Pakistan.
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