13 Marketing Insights jobs in Pakistan
Marketing Strategy Manager
Posted 13 days ago
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Job Description
We are looking to hire a creative, strategic and dynamic individual to join our team as theMarketing Strategy Manager. In this role, you will play a critical role in developing and shaping the marketing strategies for our companies and brands to drive marketing initiatives and help achieve business objectives effectively. You are expected to have a firm grip and understanding of the marketing principles, brand positioning, aesthetics and how to translate business needs and requirements into actionable plans for execution. While we have dedicated SEO and Social Media teams for their relevant tasks, your primary focus will be on generating the right requirements for the business and coordinating execution with the digital marketing team and other departments or the senior leadership team when necessary.
Your primary focus will be on building and executing strategic marketing plans for each of our companies/brands, ensuring alignment with our overall business objectives and brand identity. This role combines strategic thinking with hands-on execution, making it ideal for someone who is creative and analytical.
Note: This role is ideal for someone who excels at strategic thinking, communication, and collaboration, and who can drive marketing initiatives to achieve business objectives effectively.
Responsibilities:
- Conduct market research and analysis to identify opportunities for brand growth and differentiation.
- Develop and execute comprehensive marketing strategies for each of our company's brands, focusing on brand identity and positioning along with brand awareness and the required aesthetics.
- Collaborate with senior leadership team and business unit heads to understand business needs and objectives to translate them into clear and actionable marketing strategies and plans.
- Work closely with the digital marketing team to oversee the implementation of marketing campaigns across various channels like social media, email, website, etc.
- Provide guidance and direction to the digital marketing team, ensuring that strategies and tactics are in line with business objectives, target market and brand identity.
- Act as the main point of contact for coordinating marketing efforts with other departments or senior leadership teams, facilitating communication and ensuring alignment.
- Define, monitor and analyze key performance indicators (KPIs) to measure the effectiveness of marketing campaigns and initiatives.
- Continuously assess market trends, customer preferences and competitive landscape to update relevant marketing strategies and tactics.
- Manage relationships with external agencies and vendors, ensuring deliverables meet quality standards and deadlines.
- Provide regular updates and reports to the senior leadership team and business unit heads on marketing performance and initiatives.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or related field; Master's degree preferred.
- 5+ years of experience in marketing roles, with a strong understanding of marketing principles, brand management and strategy development.
- A proven track record of developing and executing successful marketing strategies that drive business results and growth.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with internal and external stakeholders.
- Experience working with digital marketing channels and platforms.
- Strong analytical skills, with the ability to interpret data and make data-driven decisions.
- Ability to thrive in a fast-paced environment and manage multiple projects simultaneously
Marketing Strategy Manager
Posted 25 days ago
Job Viewed
Job Description
Your primary focus will be on building and executing strategic marketing plans for each of our companies/brands, ensuring alignment with our overall business objectives and brand identity. This role combines strategic thinking with hands-on execution, making it ideal for someone who is creative and analytical.
Note: This role is ideal for someone who excels at strategic thinking, communication, and collaboration, and who can drive marketing initiatives to achieve business objectives effectively.
Responsibilities:
Conduct market research and analysis to identify opportunities for brand growth and differentiation.
Develop and execute comprehensive marketing strategies for each of our company's brands, focusing on brand identity and positioning along with brand awareness and the required aesthetics.
Collaborate with senior leadership team and business unit heads to understand business needs and objectives to translate them into clear and actionable marketing strategies and plans.
Work closely with the digital marketing team to oversee the implementation of marketing campaigns across various channels like social media, email, website, etc.
Provide guidance and direction to the digital marketing team, ensuring that strategies and tactics are in line with business objectives, target market and brand identity.
Act as the main point of contact for coordinating marketing efforts with other departments or senior leadership teams, facilitating communication and ensuring alignment.
Define, monitor and analyze key performance indicators (KPIs) to measure the effectiveness of marketing campaigns and initiatives.
Continuously assess market trends, customer preferences and competitive landscape to update relevant marketing strategies and tactics.
Manage relationships with external agencies and vendors, ensuring deliverables meet quality standards and deadlines.
Provide regular updates and reports to the senior leadership team and business unit heads on marketing performance and initiatives.
Qualifications:
Bachelor's degree in Marketing, Business Administration, or related field; Master's degree preferred.
5+ years of experience in marketing roles, with a strong understanding of marketing principles, brand management and strategy development.
A proven track record of developing and executing successful marketing strategies that drive business results and growth.
Excellent communication and interpersonal skills, with the ability to collaborate effectively with internal and external stakeholders.
Experience working with digital marketing channels and platforms.
Strong analytical skills, with the ability to interpret data and make data-driven decisions.
Ability to thrive in a fast-paced environment and manage multiple projects simultaneously
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Data Analysis & Machine Learning Expert
Posted 13 days ago
Job Viewed
Job Description
Bestow99 is a dynamic and forward-thinking company dedicated to empowering local talent through high-quality training programs while also offering professional services to both local and international companies. We are seeking a Data Analyst with 2 years of experience to join our E-Learning team in Gilgit.
Responsibilities :
- Analyze and interpret complex data sets to support decision-making.
- Collaborate with cross-functional teams to identify business opportunities.
- Prepare reports and visualizations to communicate findings to stakeholders.
- Ensure data accuracy and integrity by conducting regular audits.
- Proficiency in data analysis tools (e.g., Excel, SQL, Python).
- Strong analytical and problem-solving skills.
- Experience with data visualization software (e.g., Tableau, Power BI).
- Excellent communication and teamwork skills.
Market Research Specialist
Posted 2 days ago
Job Viewed
Job Description
Kamayi is currently looking for a Consumer Insights & Market Research Specialist to join its team in Lahore. This position is ideal for a strategic thinker who has a passion for consumer understanding, data analysis, and innovation. The successful candidate will play a key role in interpreting consumer behaviors and market dynamics to provide actionable insights that drive product development and strategic business decisions.
As a core part of the insights team, the specialist will collaborate with cross-functional departments including product, sales, and marketing, and contribute to meaningful consumer-focused initiatives across the organization.
Key Responsibilities:
Analyze market dynamics and consumer behavior to uncover new opportunities for business growth and product refinement
Gain a deep understanding of assigned brands/products and monitor competitive activity and evolving customer preferences
Translate data from various sources (market, consumer, and media) into clear, actionable business strategies
Lead and manage quantitative research initiatives such as segmentation studies, NPS surveys, and product testing projects
Select and implement appropriate research methodologies tailored to the phase of product or campaign development
Oversee part-time research teams and coordinate effectively with external vendors and local partners
Work in close alignment with internal stakeholders including marketing, sales, and product development teams to deliver insight-backed recommendations
Why Join Us?
Collaborate with passionate and forward-thinking professionals on impactful projects
Be a part of an organization that values data-driven innovation
Competitive salary and exciting travel opportunities
Opportunity to stay on the cutting edge of consumer trends and market research
Market Research Analyst
Posted 21 days ago
Job Viewed
Job Description
High school degree or above, relevant experience in market research and analysis
Data Collection and Analysis: Collect and analyze market data through questionnaires, focus group discussions, online research, etc.
Competitive Analysis: Study competitors' market strategies, products and services and provide valuable insights.
Trend Forecasting: Analyze market trends to help companies predict future market opportunities and challenges.
Report Writing: Write detailed market research reports and provide data-driven recommendations to support decision making.
Customer Needs Analysis: Understand and analyze target customers' needs, preferences and purchasing behaviors.
Industry Research: Track and analyze industry trends to help companies maintain competitive advantages.
Statistical Analysis: Ability to use statistical software for data analysis.
Industry Knowledge: Have a deep understanding of a specific industry and be able to identify market opportunities and threats.
Report Writing: Ability to write research reports clearly and concisely to convey key findings and recommendations.
Critical Thinking: Ability to analyze complex problems and propose innovative solutions.
Project Management: Ability to manage multiple research projects simultaneously to ensure timely delivery of results.
Research Design: Ability to design innovative research methods and tools to address different market challenges.
#J-18808-LjbffrMarket Research Specialist
Posted 3 days ago
Job Viewed
Job Description
As a core part of the insights team, the specialist will collaborate with cross-functional departments including product, sales, and marketing, and contribute to meaningful consumer-focused initiatives across the organization.
Key Responsibilities:
Analyze market dynamics and consumer behavior to uncover new opportunities for business growth and product refinement
Gain a deep understanding of assigned brands/products and monitor competitive activity and evolving customer preferences
Translate data from various sources (market, consumer, and media) into clear, actionable business strategies
Lead and manage quantitative research initiatives such as segmentation studies, NPS surveys, and product testing projects
Select and implement appropriate research methodologies tailored to the phase of product or campaign development
Oversee part-time research teams and coordinate effectively with external vendors and local partners
Work in close alignment with internal stakeholders including marketing, sales, and product development teams to deliver insight-backed recommendations
Why Join Us?
Collaborate with passionate and forward-thinking professionals on impactful projects
Be a part of an organization that values data-driven innovation
Competitive salary and exciting travel opportunities
Opportunity to stay on the cutting edge of consumer trends and market research
#J-18808-Ljbffr
Market Research Analyst
Posted 25 days ago
Job Viewed
Job Description
Statistical Analysis: Ability to use statistical software for data analysis. Industry Knowledge: Have a deep understanding of a specific industry and be able to identify market opportunities and threats. Report Writing: Ability to write research reports clearly and concisely to convey key findings and recommendations. Critical Thinking: Ability to analyze complex problems and propose innovative solutions. Project Management: Ability to manage multiple research projects simultaneously to ensure timely delivery of results. Research Design: Ability to design innovative research methods and tools to address different market challenges.
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Business & Market Research Specialist
Posted 2 days ago
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Job Description
**HIRING: Business & Market Research Specialist**
A client of **Ortak Consultants (Pvt.) Limited** is looking for a talented and analytical **Business & Market Research Specialist** to join a leading **textile manufacturing** company in **Karachi**.
**Location**: Bahadurabad, Karachi
**Industry**: Textile Manufacturing
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**Key Responsibilities**:
• Conduct in-depth research for new business initiatives & market growth
• Analyze industry trends, competitors & emerging sectors
• Assist in **feasibility studies** and **business case development**
• Prepare strategic reports & presentations
• Collaborate with consultants on pitches & strategic projects
**Requirements**:
MBA in **Marketing, Finance**, or related field
4–5 years of relevant experience in research, consulting, or market analysis
Excellent communication & presentation skills
Strong command of **Excel & PowerPoint**
Sharp analytical and critical thinking skills
Bonus: Experience in **financial modeling**, **data tools**, or **proposal writing**
Jr. Market Research Analyst
Posted 13 days ago
Job Viewed
Job Description
We are seeking a detail-oriented and analytical Marketing Research Analyst to join our Peshawar based team. In this role, you will collaborate with our US-based sales team to gather and analyze data on potential customers, competitors, and market conditions. The ideal candidate will possess strong research and communication skills, providing valuable insights to guide strategic decision-making.
Key Responsibilities:
- Research and analyze data on potential customers, marketing trends, customer behavior, and competition.
- Communicate research findings effectively to the sales team, ensuring data-driven decision-making.
- Forecast marketing and sales trends to support future strategic planning .
- Stay updated with developments in the "smart-cities" industry and emerging market trends to ensure the company remains competitive.
Qualifications:
- Bachelor’s degree in Marketing, Business , or a related field.
- Strong verbal and written communication skills .
- Ability to work independently and collaborate effectively with the team.
Ideal Candidate:
- Excellent online research skills.
- Proficient in verbal and written English.
- A good listener who follows instructions diligently.
Business & Market Research Specialist
Posted 3 days ago
Job Viewed
Job Description
**Location**: Bahadurabad, Karachi **Industry**: Textile Manufacturing
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**Key Responsibilities**: • Conduct in-depth research for new business initiatives & market growth • Analyze industry trends, competitors & emerging sectors • Assist in **feasibility studies** and **business case development** • Prepare strategic reports & presentations • Collaborate with consultants on pitches & strategic projects
**Requirements**: MBA in **Marketing, Finance**, or related field 4–5 years of relevant experience in research, consulting, or market analysis Excellent communication & presentation skills Strong command of **Excel & PowerPoint** Sharp analytical and critical thinking skills Bonus: Experience in **financial modeling**, **data tools**, or **proposal writing**
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