2,254 Marketing Career jobs in Pakistan

Graduation, master's degree preferred (MBA, Engineering, Marketing)

We are looking for an experienced Digital Marketing Manager with the following skills and responsibilities:

Key Qualifications:

• Knowledge of all Amazon terms, software, and systems
• Minimum 2 years of experience in e-commerce as a brand manager under the Amazon business model or experience with well-known brands
• Experience designing campaigns for brands
• Understanding of the difference between SEO (Search Engine Optimization) and SEM (Search Engine Marketing)
• Analytical and critical thinking skills
• Business exposure and overall understanding
• Self-learner with research skills and quick comprehension

Responsibilities:

• Analyzing brand positioning and consumer insights
• Shaping and communicating the company's vision and mission
• Translating brand elements into strategic plans and go-to-market strategies
• Managing a team of marketing professionals working on brand initiatives

Qualifications:

• Bachelor's or Master's degree in Business Administration, IT, or equivalent
• Excellent written and verbal communication skills, both remotely and face-to-face
• Proven experience as a brand manager or digital marketing certification preferred

Job Details:

• Full-time, day shift (9 am - 5 pm)
• Salary: 60,000 - 80,000 PKR
• Location: Lahore (office-based)

• SEO and SEM strategies to ensure visibility
• Data analysis
• Social media management
• Pay-per-click and social media advertising

We are looking for a highly skilled and experienced Digital Marketing Manager with 5+ years of professional experience to lead our marketing department. The ideal candidate will be responsible for developing, executing, and overseeing digital marketing strategies while managing a creative team. This role requires in-depth expertise in all ad types and platforms, excellent leadership skills, and the ability to drive measurable business growth.

Key Responsibilities:


Strategy & Planning



Develop, implement, and manage comprehensive digital marketing strategies tailored to various businesses.
Create innovative campaigns to drive brand awareness, lead generation, engagement, and conversions.
Stay updated with the latest trends, tools, and best practices in digital marketing.



Advertising & Campaign Management



Plan and execute paid advertising campaigns across multiple platforms (Facebook, Instagram, Google Ads, YouTube, TikTok, LinkedIn, etc.).
Monitor ad performance, optimize campaigns, and ensure maximum ROI.
Experiment with different ad formats, targeting strategies, and audience segments.



Team Leadership & Management



Lead, mentor, and manage the creative team including designers, content writers, and video editors.
Oversee interns and guide them in learning and contributing effectively to campaigns.
Assign tasks, set goals, and track performance of the entire marketing team.
Conduct training sessions to upskill the team in digital tools and strategies.



Performance Monitoring & Reporting



Track, measure, and analyze the performance of campaigns and overall digital marketing activities.
Provide detailed weekly/monthly reports with actionable insights and recommendations.
Ensure key performance indicators (KPIs) are met across all campaigns and platforms.



Collaboration & Communication



Work closely with clients and stakeholders to understand business goals and align marketing strategies.
Ensure consistent brand messaging across all channels.
Coordinate with cross-functional teams to deliver seamless execution of campaigns.


Requirements:


5+ years of proven professional experience as a Digital Marketing Manager or in a senior digital marketing role.
Strong expertise in all major advertising platforms and ad formats.
Excellent understanding of SEO, SEM, PPC, Social Media Marketing, Email Marketing, and Analytics.
Strong leadership and people management skills.
Ability to create, manage, and analyze data-driven marketing strategies.
Exceptional communication and presentation skills.
Bachelor’s degree in Marketing, Business, or a related field (Master’s preferred).

• Plan, develop and execute national, regional and local social media campaigns and social activation across owned and earned social channels, relevant paid media opportunities and across multiple digital screens.
• Drive social strategies and principles into product development.You ensure successful launch of new websites for customers, affiliates and business partners;
• You lead marketing research and optimization initiatives to improve traffic, customer acquisition and retention (A/B testing, landing pages tests, etc.)
• You develop a continuous revitalized web presence for the different products;
• You create, develop and manage all digital marketing initiatives (press, social media, email marketing, promotions, banners and on-site copywrite) during site development and throughout its life cycle;
• You analyze project and individual website sales and performance to derive actionable insights to improve revenue, conversion rates and lifetime customer value;
• You serve as an in-house SEO expert; develop, maintain and apply on-site SEO strategy and project as well as measure SEO performances on an on-going basis through regular reporting and analysis;
• You manages Google Analytics tools and tracking initiatives;
• You share findings with the team regarding trends and performances analysis;
• You interact with other teams to inform them about product updates and performances;
• You prepare regular performance reports for the Business Develop Manager;
• You track marketing campaigns, prepare performance analysis reports and make recommendations for concurrent and future campaigns;
• Develop and integrate influencer (brand fans and celebrity) strategies into social media campaigns as applicable.
• Manage and lead influencer relationships.
• Oversee activities in social networking sites like Facebook, Twitter, YouTube, Foursquare and other similar community sites, developing content (video, message posts, apps, etc.).
• Manage social media partner (YouTube, Twitter, etc.) and agency relationships and oversee day-to-day production, campaign budgets and schedules.
• Collaborate with social media editorial calendar manager and moderators on business unit social media content strategies.
• Partner with business unit and format marketing functions (creative, media, Consumer Engagement), as well as PR, Integrated Retail and Technology teams.
• Develop and execute a social media measurement and learning plan as well as oversee analytics and reporting on specific campaigns and channels.
• Monitor trends in social media, tools and applications. Regularly feedback insights to evolve strategies.

• Search Engine Optimization
• Social Media Marketing
• Internet Consumer Behavior and Analysis
• Web Metrics Analytics
• Progressive experience in social media marketing at a recognized interactive agency or with a leading retailer or consumer brand.
• Track record of delivering effective and innovative social media campaigns and social activations. Strong ability and demonstrated success in integrating social media into broader marketing programs.
• Experience in driving and implementing influencer strategy together with leveraging influencers (brand fans and celebrities) in social media campaigns and in social activations.
• Experience influencing product development cycles to incorporate social strategies and principles.
• Proven experience and in-depth knowledge and understanding of social media platforms (Facebook, Youtube, Twitter, etc.) and how they can be leveraged for different scenarios and against different strategies.
• Solid understanding of social media metrics, social listening tools, digital analytics, and ability to generate, analyze and interpret data.
• Proven ability to operate successfully in a highly matrixed organization across multiple groups and business owners.
• Must have the ability to work under constant deadline pressure and manage multiple projects across multiple lines of business.
• Strong management skills, excellent oral and written communication skills.

Golpik Inc is looking for dynamic SEO Executive who have sound knowledge in Off Page SEO, On Page SEO, Social Media Management, Creative Thinking & Writing, Understanding of online marketing.

Responsibilities: -

• Ensure that all websites and internet properties under your influence have been technically optimized to attract and engage those visitors that closely match the agreed profile of the target audience

• Create the necessary technical architecture

• Build systems and protocols internally that ensure all content is optimized across all platforms and user experiences (websites, mobile, social, video, blogs, retail portals etc.)

• Help set, and work to, performance indicators for SEO that everyone understands and which complement overall marketing and business objectives

• Promote both offsite and onsite activities and also the interactions that build ranking, profile and traffic

Required Skills: -

• Excellent understanding of SEO best practices

• Solid understanding of web protocols, web application architectures and frameworks

• 3+ years of demonstrated SEO experience with web development experience

• Proven ability to improve organic search performance within major search engines

• Proficient with various tools including Google Analytics, AdWords, and Search Console

• Strong analytical skills with the ability to solve complex problems

• Effective oral and written business communication skills, including the ability to interact with customers and present concepts clearly to your audience

• Strong organization and project management skills to manage multiple ongoing projects

• Strong sense of ownership, drive and urgency

• Self-starter with the ability to multi-task in a highly-demanding, fast-paced environment

Information Technology and Services - Karachi, Pakistan

Green Origin Pvt. Ltd is looking for Digital Marketing Manager with an experience of not less than 3 years. You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from a concept to execution.

Responsibilities:
.Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns.
.Design, build and maintain our social media presence.
.Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
We are offering very attractive salary and other benefits. Please send your resume or contact on one of the following.

Outsourcing/Offshoring - Lahore, Pakistan

Develop and implement SEO and PPC strategies.

Create and manage link building strategies, content marketing strategies, and social media presences.

Innovate and present new marketing platforms and strategies.

Develop engaging online content including forums, videos, graphics, and blogs; monitor and analyse content success.

Forecast marketing campaign growth and ROI for marketing campaigns.

Manage email and social media marketing campaigns.

Use Google Analytics, Google AdWords, and other relevant sites.

Drive traffic to company pages.

Keeping an eye on new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns to include new information.

We are looking for an SEO and Graphics designer expert who has a good experience in internet marketing, color combinations and including social media banner designing. You will be responsible to perform SEO/Social media and Graphics designing preferred. You should have a good working experience in SEO and social media marketing. Must be specialist in all the internet marketing techniques. Candidate must have a bachelor's degree in Marketing/ Media or related field

Minimum 3 years of experience in a digital marketing CRM/ Social Media role within an F&B industry or Agency experience Excellent communication skills to create digital content (excellent writing skills, grammatically correct, advanced proofreading, editing…) Strong knowledge in analytic tools and social networking Strong knowledge of social media and digital channels Strong knowledge in SEO, SEM, Google Analytics SkillsDigital marketing social media

Responsibilities

· Assist in the formulation of strategies to build a lasting digital connection with consumers

· Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)

· Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness

· Be actively involved in SEO efforts (keyword, image optimization etc.)

· Prepare online newsletters and promotional emails and organize their distribution through various channels

· Provide creative ideas for content marketing and update website

· Collaborate with designers to improve user experience

· Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)

· Acquire insight in online marketing trends and keep strategies up-to-date

· Maintain partnerships with media agencies and vendors

Requirements

· Proven experience as Digital Marketing Executive or similar role

· Excellent understanding of digital marketing concepts and best practices

· Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM

· Working knowledge of ad serving tools (e.g., DART, Atlas)

· Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)

· Skills and experience in creative content writing

· Analytical mindset and critical thinking

· Excellent communication and interpersonal skills

· BSc/BA in marketing or relevant field

Requirements

· Proven experience as Digital Marketing Executive or similar role

· Excellent understanding of digital marketing concepts and best practices

· Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM

· Working knowledge of ad serving tools (e.g., DART, Atlas)

· Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)

· Skills and experience in creative content writing

· Analytical mindset and critical thinking

· Excellent communication and interpersonal skills

Information Technology and Services - Rawalpindi, Pakistan

Digital Marketing Manager:

Office-Based Job Opportunity (No Remote Work) Karachi

We are searching for a highly-creative Digital Marketing Manager to lead our marketing team. In this position, you will be responsible for all aspects of our marketing operations. Your central goal is to help grow our brand’s influence locally and internationally while also increasing brand loyalty and awareness.
Your duties will include planning, implementing, and monitoring our digital marketing campaigns across all digital networks.

Our ideal candidate is someone with experience in marketing, art direction, and social media management. In addition to being an outstanding communicator, you will also demonstrate excellent interpersonal and analytical skills.

We are a company specializing in embroidery and hybrid printing. The categories that we are involved in include school badges, government, company, branded logo, custom shirt & face mask printing, and much more.

We are seeking a creative and results-driven Digital Marketing Specialist to manage our eCommerce website, social media channels, and online advertising campaigns. You’ll be responsible for driving online traffic, increasing conversions, and improving digital presence across all platforms.

Key Responsibilities:

Manage and update our WooCommerce-based website (product listings, banners, SEO)

Plan, create, and post regular content on Instagram, Facebook, YouTube, and TikTok

Run & optimize Facebook Ads, Google Ads, and Instagram promotions (conversion focused)

Monitor analytics & performance reports to measure campaign effectiveness

Create and manage email marketing and WhatsApp broadcast campaigns

Handle basic video editing for projects and reels

Stay updated on digital trends, competitors, and best practices

Required Skills & Qualifications:

Proven experience in eCommerce marketing (WooCommerce or Shopify preferred)

Strong knowledge of Facebook Ads, Google Ads, and SEO

Hands-on experience with tools like Meta Business Suite, Google Analytics, Google Tag Manager

Good grip on content writing & basic design (Canva, CapCut, Adobe tools)

Ability to independently manage multiple channels with strong execution skills

Knowledge of local Pakistani market & consumer behavior

Job Type:

Part-Time | On-Site (Karachi Preferred)

Salary:

Market Competitive + Performance Bonuses

(Depending on experience and skillset)

- Minimum 2 years of experience in digital marketing.
- Proficiency in SEO, SEM, and social media marketing.
- Strong analytical skills and data interpretation.
- Excellent communication and writing skills.
- Familiarity with tools like Google Analytics and social media platforms.