57 Market Trends jobs in Pakistan

Marketing Strategy Lead

Hamsun Hospitality

Posted today

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Job Description

Key Responsibilities:

  • Develop and execute
    integrated marketing strategies
    for both Hamsun Hospitality and Saleeqa.
  • Lead marketing
    campaigns, promotions, and strategic partnerships
    to strengthen brand positioning.
  • Maintain
    consistent brand identity
    across all branches, platforms, and communication channels.
  • Analyze
    market trends, consumer behavior, and competitor insights
    to guide strategic decisions.
  • Supervise and guide
    content creation, design, and digital marketing teams
    .
  • Collaborate closely with
    operations, sales, and management
    to align marketing goals with overall business objectives.
  • Set and monitor
    KPIs, marketing budgets, and ROI metrics
    .
  • Represent the marketing department in
    leadership and strategy meetings
    .

Requirements:

  • Bachelor's or Master's degree in
    Marketing, Business Administration, or Mass Communication
    .
  • Minimum
    3+ years of relevant experience
    , including
    2 years in a strategic or managerial marketing role
    .
  • Strong understanding of
    digital marketing, brand strategy, and consumer insight analysis
    .
  • Excellent
    communication, leadership, and analytical skills
    .
  • Ability to manage cross-functional teams and deliver measurable outcomes.

  • Location:
    Nursery, Shahrae Faisal, Karachi

  • Timings:
    Monday to Saturday,
    10:00 AM – 7:00 PM
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Executive Data Analysis

Islamabad, Islamabad PTCLal

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Job Description

ARE YOU READY TO RISE WITH PTCL GROUP

We are not just industry leaders; we are redefining excellence with groundbreaking solutions. PTCL Group stands out in the technology industry with its commitment to high-end innovation and leading the way in delivering integrated ICT and Cellular Network services in Pakistan, all rooted in our journey of Culture Transformation & Change Management.

PTCL Group actively cultivates an inclusive & diverse culture that values and uplifts every individual, regardless of their gender, social background, religion, belief, or disability
.

PTCL Group Vision & Values:

With a clear vision to become the largest technology player and the national champion driving the digital transformation of Pakistan, PTCL Group is guided by a set of our unified core values:

· Be Resilient

· Think Big,

· Win Every Battle

· Value Success.

IN THIS ROLE YOU WILL

Transform raw data from the organization`s data warehouse into actionable business insights. This role is responsible for the end-to-end development, maintenance, and support of BI reports and dashboards using MicroStrategy and OBIEE. The position holder will ensure data accuracy, system performance, and provide the technical foundation to empower data-driven decision-making across key business functions.

HOW CAN YOU EXPRESS YOUR TALENT

  • BI Development: Design, develop, and deploy interactive dashboards, scorecards, and ad-hoc reports in MicroStrategy and OBIEE based on business requirements.
  • Data Warehouse Interaction: Write and optimize complex SQL queries to extract and validate data from the enterprise data warehouse. Analyze and interpret complex data sets and database schemas.
  • Troubleshooting & Support: Act as a primary point of contact for troubleshooting report failures, data discrepancies, and performance issues. Conduct root cause analysis and implement effective solutions.
  • System Administration & Monitoring: Perform routine administrative tasks within MicroStrategy and OBIEE, including user access management, object migration, and monitoring scheduled report executions and system health.
  • Documentation: Create and maintain comprehensive documentation for all developed reports, dashboards, and internal processes to ensure knowledge sharing and business continuity.

WHAT YOU NEED TO BE SUCCESSFUL

Qualification & Experience:

  • BS in Computer Science
  • Up to 2 years of relevant experience in MicroStrategy and Teradata hands-on experience

Technical Competencies:

  • MicroStrategy Design and Development Hands on experience
  • OBIEE hands on
  • SQL Skillset
  • Data Analysis experience
  • MicroStrategy Administration experience

PTCL Group's family-centric policies, offering 6-month maternity and 30-day paternity leave, along with a hybrid work model, redefine the workplace for a balanced and fulfilling career.

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Deputy Manager – Data Analysis

New
Karachi, Sindh The Citizens Foundation (TCF)

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Job Description

Description

The Data & Digital Systems Officer will be responsible for analyzing student academic performance, feedback trends, and admission data to support evidence-based interventions. This role also includes developing and maintaining a comprehensive student performance database, designing systems such as an LMS and academic portal for TCF College, and generating insights to improve teaching, learning, and university placements.

DATA ANALYSIS & REPORTING

  • Analyze quiz results, teacher and student feedback, internal assessments, board results, and university admissions trends.
  • Generate timely reports and dashboards to highlight academic performance and areas for intervention.
  • Work with academic coaches and subject heads to support data-driven decision- making.

STUDENT DATABASE & TRACKING

  • Develop and maintain a comprehensive digital database for all students, including academic progress, assessments, attendance, and feedback.
  • Ensure timely updates and data accuracy across all records.
  • Digital Systems & LMS Development
  • Design and manage a custom portal or LMS (Learning Management System) for TCF College.
  • Coordinate with IT teams to set up user accounts, access permissions, and course structures.
  • Support teachers in using the LMS for assessments, resources, and communication.

IT LITERACY FOR STUDENTS

  • Plan and implement initiatives to improve students' IT literacy and digital skills. Organize training sessions or short workshops on basic computer use, productivity tools (e.g., MS Word, Excel), internet safety, and online learning platforms.
  • Ensure students are equipped to effectively use the LMS and other digital tools introduced in the college.

COLLABORATION & CAPACITY BUILDING

  • Train staff (where needed) on interpreting dashboards and using digital tools. Liaise with the regional IT or academic teams on system improvements and tech support.

MONITORING & INTERVENTION SUPPORT

Identify struggling students based on analysis and suggest timely academic interventions in coordination with academic leadership.

Required Skills

  • Proficient in data analysis tools (e.g., Excel, Google Sheets, SQL, or Power BI/Tableau).
  • Ability to build and manage student databases and learning portals (LMS such as Moodle, custom dashboards, etc.).
  • Strong analytical and problem-solving skills.
  • Excellent communication skills for coordination with teachers and academic teams.
  • Familiarity with education performance metrics and school/college-level assessments.
  • Basic understanding of programming or web technologies (HTML/CSS/JavaScript, PHP, or similar) is a plus.
  • High sense of confidentiality, accuracy, and timely reporting.
  • Growth mindset and continuous learner with a proactive approach.

Education

Bachelor's degree in Computer Science, Data Science, Statistics, Education Technology, or a related field.

Experience

Minimum 1–2 years of experience in data analysis, education systems, or LMS/portal development. Experience in an academic or education-focused setting will be a plus.

Job Type: Full-time

Application Question(s):

  • What is your Current Salary?
  • What is your Expected Salary?
  • Are you willing to negotiate?

Work Location: In person

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Econometrics & Data Analysis Tutors (Online, Freelance)

New
Eximus Education

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Job Description

Eximus Education, an award-winning online tutoring company, is seeking experienced and dedicated freelance Online Tutors for Econometrics and Data Analysis to provide high-impact lessons to university and professional-level students. As an online tutor, you will help students across the UK achieve their academic and career goals, strengthen their technical skills, and build confidence in applying econometric and data analysis methods.

Responsibilities

  • Provide online tutoring sessions in Econometrics and Data Analysis
  • Assess students' strengths and weaknesses to tailor lessons to their needs
  • Prepare and deliver engaging and interactive lessons with practical applications
  • Communicate effectively with students to discuss progress and learning goals

Requirements

  • Strong academic background in Econometrics, Statistics, or related fields
  • Excellent English communication skills
  • Relevant online tutoring or teaching experience at undergraduate/postgraduate level
  • Proficiency in econometric techniques (e.g., regression, time series, panel data, causal inference) and data analysis methods
  • Familiarity with Zoom/Google Meet and digital whiteboard tools
  • Reliable internet connection and necessary equipment for online tutoring

Preferred Qualifications

  • Advanced degree (Master's/PhD) in Economics, Econometrics, Statistics, or Data Science
  • Experience with online tutoring platforms
  • Ability to support students with coursework, research projects, and exam preparation

How to Apply

Please email your resume to or apply via LinkedIn. Mention "Econometrics & Data Analysis Tutor" in the subject line of the email.

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Market Research

New
Karachi, Sindh Markematics Pvt Ltd.

Posted today

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Job Description

Job Description:

We are seeking a highly motivated and detail-oriented Market Researcher (MTO) to join our team. The ideal candidate will have strong expertise in research design, methodologies, and analytical techniques. This position is key in guiding our research processes, ensuring the application of robust methodologies that lead to high-quality, reliable results.

Key Responsibilities:

  • Design and develop research methodologies across multiple disciplines and projects.
  • Provide guidance on qualitative and quantitative research techniques, ensuring proper selection of methods based on the research question and objectives.
  • Assist research teams in planning, implementing, and evaluating research projects with attention to the methodology.
  • Conduct literature reviews to identify best practices and emerging trends in research methodologies.
  • Collaborate with cross-functional teams to ensure methodologies align with project goals and deliverables.
  • Analyse and interpret research data using appropriate statistical or qualitative techniques.
  • Prepare and present research methodology reports, including documentation of findings, processes, and recommendations.
  • Stay up-to-date with new research methodologies, techniques, and tools in the field.

Requirements:

  • Bachelor's or Master's degree in Research,Business,Communication, Social Sciences, Statistics or Psychology
  • Should have experience of 6 month-1 year
  • Proven experience in designing and implementing research methodologies for both qualitative and quantitative research.
  • Strong problem-solving skills and an ability to think critically and analytically.
  • Knowledge of ethical research standards and procedures.
  • Familiarity with advanced data visualisation and interpretation.

If you are passionate about research and have the expertise to guide and support research projects through well-structured methodologies, we encourage you to apply for this exciting opportunity.

Job Type: Full-time

Application Question(s):

  • What do you about consumer insights?
  • What do you know about quantitative method & qualitation method?
  • What is your expected salary?

Work Location: In person

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Market Research Associate

Green Minds

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Job Description

Green Minds is a knowledge on-demand platform enhancing business decisions with unique perspectives and insights. Our intelligent aggregate technology scans 1.2 billion professionals across 150 industries to connect you with relevant experts for primary market research. Through our expert panel and custom recruitment, we engage specialists globally for knowledge-sharing sessions. Operating around the clock, our experts work with your team to provide access to globally distributed experiential knowledge via our platform.

Role Purpose

The Qualitative Research Analyst supports the delivery of expert-driven qualitative research projects. This role focuses on identifying, engaging, and assessing experts across industries to provide clients with high-quality insights. Analysts play a hands-on role in recruitment, outreach, compliance checks, and project delivery, ensuring every step reflects Green Minds values and standards.

Key Responsibilities

Project Support & Recruitment

  • Execute expert recruitment strategies using Green Minds database, LinkedIn, Boolean search, email, and cold/warm calls.
  • Assist in interpreting project briefs and translating them into recruitment targets.
  • Ensure all expert outreach follows company protocols, including compliance and sensitivity checks.
  • Contribute to timely updates of Master Sheets and expert records.

Expert Engagement

  • Reach out to potential experts via LinkedIn, email, and phone, pitching project opportunities professionally.
  • Screen experts against project requirements and screener criteria.
  • Coordinate with team members to schedule expert consultations, ensuring smooth setup and confirmation.

Compliance & Quality

  • Apply compliance training rigorously avoiding blacklisted companies, ensuring ethical recruitment, and protecting data.
  • Document expert interactions clearly and accurately in internal systems.
  • Support monitoring of consultations (note-taking, captions, ensuring best practices).

Team & Learning

  • Collaborate closely with Project Managers and Team Leads to achieve project targets.
  • Participate actively in training modules (Recruitment Handbook, Compliance, Boolean Search, Value Chains).
  • Continuously develop sourcing skills and industry knowledge.

Requirements

Experience & Skills

  • 0-2 years of experience in research, recruitment, or related roles (entry-level friendly).
  • Strong communication skills comfortable with professional outreach via email, LinkedIn, and phone.
  • Analytical mindset with the ability to interpret briefs and match experts effectively.
  • Organized, detail-oriented, and able to manage multiple outreach channels simultaneously.

Values & Culture Fit

  • Alignment with Green Minds values of integrity, collaboration, and impact.
  • Commitment to compliance and ethical expert engagement.
  • Eagerness to learn, adapt, and grow in a fast-paced environment.

Why Join Green Minds?

  • Be at the heart of projects that shape client decision-making across industries.
  • Gain hands-on experience in research, expert engagement, and compliance from day one.
  • Access structured learning modules designed to build career progression in project management and beyond.
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Market Research Analyst

New
PTR

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Job Description

Power Technology Research (PTR) is a Silicon Valley-based market research company with a focus on energy transition and electrical infrastructure market research. Our aim is to change the way market research is provided to customers by ensuring a highly transparent and flexible methodology in our analysis. We are looking to hire a research analyst for our consulting group. The candidate will be working with our clients around the world, spanning multiple geographies and industries to support and grow their businesses .

Purpose of the Role:
The Research Analyst will be responsible for analyzing the energy sector by tracking market dynamics, conducting primary and secondary research, and maintaining data-driven insights. The role involves forecasting market trends, generating strategic analyses, and delivering timely reports to support informed decision-making for clients and stakeholders.

Job Responsibilities:


• Carry out secondary research to mine data/information from publicly available reports/strategy plans of key stakeholders in energy/e-mobility sector.


• Conduct primary research in the form of expert interviews/discussions to gather insights and market trends.


• Store and maintain the data/information gathered through primary and secondary research in the form of databases


• Extract key market trends from these databases and create links with industry specific or macroeconomic trends


• Analyze qualitative information and generate robust mechanisms to forecast markets
• Write articles/ impressions on key market trends


• Take ownerships of a product, by overseeing junior analysts to meet product and project deadlines.

Qualification & Experience:


• BS/MS in Electrical Engineering or BBA/MBA


• 1.5 – 2 years of experience in a similar role is preferred

Skills & Attributes:


• Excellent command on Microsoft PowerPoint and Excel


• Ability to manage multiple topics simultaneously


• Previous knowledge of market research and intelligence is a strong plus


• Ability to work autonomously and deliver results with minimal guidance.

|
• Knowledge of data analytics tools is a plus.

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Market Research Analyst

Silverlight Research Group For Recruiters

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Job Description

Recruiter Manager for this role: Ghazia Tazeen

*Job Title:* Market Research Analyst (Remote)

*Location:* Remote

*Job Type:* Performance-Based Monthly Compensation

*About the Role:*

We are looking for motivated individuals to join our remote team as Market Research Analysts. You will assist in identifying and engaging professionals for client projects. This role suits proactive, detail-oriented candidates interested in developing research and communication skills while working remotely.

*Compensation:*

* Monthly compensation based on submissions and performance

* Additional incentives awarded for successful milestones

* Full compensation details will be shared during the hiring process

*Working Hours:*

* 9 hours per day (including a 2-hour break), aligned with UK business hours

*Key Responsibilities:*

* Connect with industry professionals through approved communication channels

* Screen and engage potential experts based on project needs

* Coordinate closely with internal teams to meet deadlines and quality standards

*Requirements:*

* 6 months to 2 years of experience in research, recruitment, or lead generation

* Updated LinkedIn profile preferred

* Reliable internet connection and a personal computer

* Not currently a full-time student or full-time employee

* Fresh graduates or candidates with relevant experience are encouraged to apply

*Why Join Us?*

* Flexible remote work environment

* Involvement in international projects

* Opportunity to build valuable research and professional networking experience

*How to Apply:*

Click "Apply" on LinkedIn. You will be redirected to our official application form.

*Please enter the recruiter's name (see above) when asked in the form.*

*Note:* We never ask for payment at any stage. All official updates will be shared via our company's official recruiter. For questions or to report suspicious activity, contact us

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Market Research Analyst

New
Silverlight Research Group For Recruiters 3

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Job Description

About the Role:

We are looking for motivated individuals to join our remote team as Market Research Analysts.You will assist in identifying and engaging professionals for client projects. This role suits
proactive, detail-oriented candidates interested in developing research and communication skills while working remotely.

Compensation Rates:


• $350 per month.


• Based on achieving 2 validated and verified expert submissions to the company's clients by the project coordinator per working day.


• Compensation will be adjusted on a prorata basis based on the total number of submissions completed in the month relative to the expected target, meaning the compensation will be deducted accordingly.


• Additional incentives awarded for successful milestones


• Full compensation details will be shared during the hiring process.

Must reside in Pakistan or India and speak Hindi or Urdu. If from outside these 2 countries,the
analyst must be able to communicate fluently in Hindi or Urdu.

Working Hours:
Monday to Saturday,9 hours per day (including a 2-hour break), aligned with

UK business hours.

Key Responsibilities:


• Connect with industry professionals through approved communication channels.


• Screen and engage potential experts based on project needs.


• Coordinate closely with internal teams to meet deadlines and quality standards.

Requirements:


• 6 months to 2 years of experience in research, recruitment, or lead generation.


• Updated LinkedIn profile preferred.


• Reliable internet connection and a personal computer.


• Not currently a full-time student or full-time employee.


• Fresh graduates or candidates with relevant experience are encouraged to apply.

Why Join Us?


• Flexible remote work environment.


• Involvement in international projects.


• Opportunity to build valuable research and professional networking experience.

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Market Research Analyst

New
POWERCHINA

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Job Description

*Recruiter for this role:* Syed Waqas Ali

*Job Title:* Market Research Analyst (Remote)

*Location:* Remote

*Job Type:* Performance-Based Monthly Compensation

*About the Role:*

We are looking for motivated individuals to join our remote team as Market Research Analysts. You will assist in identifying and engaging professionals for client projects. This role suits proactive, detail-oriented candidates interested in developing research and communication skills while working remotely.

*Compensation:*

* Monthly compensation based on submissions and performance

* Additional incentives awarded for successful milestones

* Full compensation details will be shared during the hiring process

*Working Hours:*

* 9 hours per day (including a 2-hour break), aligned with UK business hours

*Key Responsibilities:*

* Connect with industry professionals through approved communication channels

* Screen and engage potential experts based on project needs

* Coordinate closely with internal teams to meet deadlines and quality standards

*Requirements:*

* 6 months to 2 years of experience in research, recruitment, or lead generation

* Updated LinkedIn profile preferred

* Reliable internet connection and a personal computer

* Not currently a full-time student or full-time employee

* Fresh graduates or candidates with relevant experience are encouraged to apply

*Why Join Us?*

* Flexible remote work environment

* Involvement in international projects

  • * Opportunity to build valuable research and professional networking experience

*How to Apply:*

Click "Apply" on LinkedIn. You will be redirected to our official application form.

*Please enter the recruiter's name (see above) when asked in the form. *

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