8 Director Of Market Research jobs in Pakistan
Marketing Strategy Lead
Posted today
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Job Description
Key Responsibilities:
- Develop and execute
integrated marketing strategies
for both Hamsun Hospitality and Saleeqa. - Lead marketing
campaigns, promotions, and strategic partnerships
to strengthen brand positioning. - Maintain
consistent brand identity
across all branches, platforms, and communication channels. - Analyze
market trends, consumer behavior, and competitor insights
to guide strategic decisions. - Supervise and guide
content creation, design, and digital marketing teams
. - Collaborate closely with
operations, sales, and management
to align marketing goals with overall business objectives. - Set and monitor
KPIs, marketing budgets, and ROI metrics
. - Represent the marketing department in
leadership and strategy meetings
.
Requirements:
- Bachelor's or Master's degree in
Marketing, Business Administration, or Mass Communication
. - Minimum
3+ years of relevant experience
, including
2 years in a strategic or managerial marketing role
. - Strong understanding of
digital marketing, brand strategy, and consumer insight analysis
. - Excellent
communication, leadership, and analytical skills
. Ability to manage cross-functional teams and deliver measurable outcomes.
Location:
Nursery, Shahrae Faisal, Karachi- Timings:
Monday to Saturday,
10:00 AM – 7:00 PM
Executive Data Analysis
Posted today
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Job Description
ARE YOU READY TO RISE WITH PTCL GROUP
We are not just industry leaders; we are redefining excellence with groundbreaking solutions. PTCL Group stands out in the technology industry with its commitment to high-end innovation and leading the way in delivering integrated ICT and Cellular Network services in Pakistan, all rooted in our journey of Culture Transformation & Change Management.
PTCL Group actively cultivates an inclusive & diverse culture that values and uplifts every individual, regardless of their gender, social background, religion, belief, or disability
.
PTCL Group Vision & Values:
With a clear vision to become the largest technology player and the national champion driving the digital transformation of Pakistan, PTCL Group is guided by a set of our unified core values:
· Be Resilient
· Think Big,
· Win Every Battle
· Value Success.
IN THIS ROLE YOU WILL
Transform raw data from the organization`s data warehouse into actionable business insights. This role is responsible for the end-to-end development, maintenance, and support of BI reports and dashboards using MicroStrategy and OBIEE. The position holder will ensure data accuracy, system performance, and provide the technical foundation to empower data-driven decision-making across key business functions.
HOW CAN YOU EXPRESS YOUR TALENT
- BI Development: Design, develop, and deploy interactive dashboards, scorecards, and ad-hoc reports in MicroStrategy and OBIEE based on business requirements.
- Data Warehouse Interaction: Write and optimize complex SQL queries to extract and validate data from the enterprise data warehouse. Analyze and interpret complex data sets and database schemas.
- Troubleshooting & Support: Act as a primary point of contact for troubleshooting report failures, data discrepancies, and performance issues. Conduct root cause analysis and implement effective solutions.
- System Administration & Monitoring: Perform routine administrative tasks within MicroStrategy and OBIEE, including user access management, object migration, and monitoring scheduled report executions and system health.
- Documentation: Create and maintain comprehensive documentation for all developed reports, dashboards, and internal processes to ensure knowledge sharing and business continuity.
WHAT YOU NEED TO BE SUCCESSFUL
Qualification & Experience:
- BS in Computer Science
- Up to 2 years of relevant experience in MicroStrategy and Teradata hands-on experience
Technical Competencies:
- MicroStrategy Design and Development Hands on experience
- OBIEE hands on
- SQL Skillset
- Data Analysis experience
- MicroStrategy Administration experience
PTCL Group's family-centric policies, offering 6-month maternity and 30-day paternity leave, along with a hybrid work model, redefine the workplace for a balanced and fulfilling career.
Deputy Manager – Data Analysis
Posted today
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Description
The Data & Digital Systems Officer will be responsible for analyzing student academic performance, feedback trends, and admission data to support evidence-based interventions. This role also includes developing and maintaining a comprehensive student performance database, designing systems such as an LMS and academic portal for TCF College, and generating insights to improve teaching, learning, and university placements.
DATA ANALYSIS & REPORTING
- Analyze quiz results, teacher and student feedback, internal assessments, board results, and university admissions trends.
- Generate timely reports and dashboards to highlight academic performance and areas for intervention.
- Work with academic coaches and subject heads to support data-driven decision- making.
STUDENT DATABASE & TRACKING
- Develop and maintain a comprehensive digital database for all students, including academic progress, assessments, attendance, and feedback.
- Ensure timely updates and data accuracy across all records.
- Digital Systems & LMS Development
- Design and manage a custom portal or LMS (Learning Management System) for TCF College.
- Coordinate with IT teams to set up user accounts, access permissions, and course structures.
- Support teachers in using the LMS for assessments, resources, and communication.
IT LITERACY FOR STUDENTS
- Plan and implement initiatives to improve students' IT literacy and digital skills. Organize training sessions or short workshops on basic computer use, productivity tools (e.g., MS Word, Excel), internet safety, and online learning platforms.
- Ensure students are equipped to effectively use the LMS and other digital tools introduced in the college.
COLLABORATION & CAPACITY BUILDING
- Train staff (where needed) on interpreting dashboards and using digital tools. Liaise with the regional IT or academic teams on system improvements and tech support.
MONITORING & INTERVENTION SUPPORT
Identify struggling students based on analysis and suggest timely academic interventions in coordination with academic leadership.
Required Skills
- Proficient in data analysis tools (e.g., Excel, Google Sheets, SQL, or Power BI/Tableau).
- Ability to build and manage student databases and learning portals (LMS such as Moodle, custom dashboards, etc.).
- Strong analytical and problem-solving skills.
- Excellent communication skills for coordination with teachers and academic teams.
- Familiarity with education performance metrics and school/college-level assessments.
- Basic understanding of programming or web technologies (HTML/CSS/JavaScript, PHP, or similar) is a plus.
- High sense of confidentiality, accuracy, and timely reporting.
- Growth mindset and continuous learner with a proactive approach.
Education
Bachelor's degree in Computer Science, Data Science, Statistics, Education Technology, or a related field.
Experience
Minimum 1–2 years of experience in data analysis, education systems, or LMS/portal development. Experience in an academic or education-focused setting will be a plus.
Job Type: Full-time
Application Question(s):
- What is your Current Salary?
- What is your Expected Salary?
- Are you willing to negotiate?
Work Location: In person
Econometrics & Data Analysis Tutors (Online, Freelance)
Posted today
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Job Description
Eximus Education, an award-winning online tutoring company, is seeking experienced and dedicated freelance Online Tutors for Econometrics and Data Analysis to provide high-impact lessons to university and professional-level students. As an online tutor, you will help students across the UK achieve their academic and career goals, strengthen their technical skills, and build confidence in applying econometric and data analysis methods.
Responsibilities
- Provide online tutoring sessions in Econometrics and Data Analysis
- Assess students' strengths and weaknesses to tailor lessons to their needs
- Prepare and deliver engaging and interactive lessons with practical applications
- Communicate effectively with students to discuss progress and learning goals
Requirements
- Strong academic background in Econometrics, Statistics, or related fields
- Excellent English communication skills
- Relevant online tutoring or teaching experience at undergraduate/postgraduate level
- Proficiency in econometric techniques (e.g., regression, time series, panel data, causal inference) and data analysis methods
- Familiarity with Zoom/Google Meet and digital whiteboard tools
- Reliable internet connection and necessary equipment for online tutoring
Preferred Qualifications
- Advanced degree (Master's/PhD) in Economics, Econometrics, Statistics, or Data Science
- Experience with online tutoring platforms
- Ability to support students with coursework, research projects, and exam preparation
How to Apply
Please email your resume to or apply via LinkedIn. Mention "Econometrics & Data Analysis Tutor" in the subject line of the email.
Intern - Consumer Insights
Posted today
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Grade: Intern
Last date to apply: 16th September 2025
Location: Islamabad
Duration: 8 weeks
What will Intern - Consumer Insights do?
We are seeking an intern to join our Consumer Insights team. This role offers a mix of playing with data, storytelling and selling.
Key Responsibilities:
- Support data collection, cleaning, and basic analysis for consumer insights.
- Assist in preparing reports and presentations.
- Interact with stakeholders to understand their needs and turn them into suitable proposals.
- Research trends in telecom and technology industry.
The role reports directly to the Stream Head with an extended team of 2 members.
Jazz is an equal opportunity employer. We celebrate, support, and thrive on diversity and are committed to creating an inclusive environment for all employees.
Requirements
Eligibility Criteria:
- Bachelors degree in Data Analytics, Sociology, Psychology, Economic or related field.
- Intermediate knowledge of Microsoft Office Suite (Word, PowerPoint, and Excel)
- Familiarity with social media platforms and analytics.
- Strong communication and creative writing skills.
- Curiosity to learn, with a proactive and collaborative attitude.
Preferred / Nice-to-Have Skills:
- Familiarity with BI tools such as SPSS or Python.
Benefits
Why Join Jazz?
As one of the leading employers in the country, Jazz epitomizes the philosophy that each Jazz employee is passionately living a better every day inspired and enabled by visionary leadership, a unique professional culture, a flourishing lifestyle, and continuous learning and development.
Our core values include qualities essential for a positive organizational culture - truthfully guiding entrepreneurial and innovative mindsets, harnessing professional and interpersonal collaboration, and fostering across-the-board customer-obsession.
As one of the largest private sector organizations in Pakistan, our objective is to continue to change the lives of our 75 million customers for the better. This is an opportunity for someone who wants to be part of something transformative, someone who can play a critical role in driving our success. Together, we can empower millions more with the tools necessary to progress in an increasingly digital economy.
Consumer Insights Manager
Posted today
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Job Description
Responsibilities:
Responsible for observing, analyzing market and consumer trend insight to drive business growth through improving products, identifying product & marketing opportunities, improving consumer experiences, etc.
Develop a strong understanding of the assigned brands/products, including up-to-date knowledge of the competition, consumer behavior, etc. Interpret market, consumer, media and other sources of data into actionable business decisions.
Able to lead quantitative projects on various topics (such as segmentation, product test, NPS, etc.) and deliver high-quality reports to help business grow. Apply the correct approach to research design for specific phases within the product development cycle and marketing campaigns.
Build part-time teams and maintain good and efficient cooperation with local vendors.
Work with marketing/sales/product teams closely. Chinese would be a plus.
Requirements:
1.Proven experiences in renowned consumer research agencies such as Ipsos, Kantar and Nielson, better of manager/ director level.
2.Hands-on experience in different quantitative/qualitative methodologies. Experiences with desk research, IDI, FDG, market/consumer segmentation, etc. Able to supervise complex quantitative projects and accomplish analysis independently.
3.Mastery of SPSS is a must. Better with mastery of Python /Python Crawler/ R.
4.Strong project management skills.
5.Knowledge about the gaming industry is a plus.
6.Willingness to travel frequently.
7.Fluency of English, both written and oral. Overseas study/working experiences is a plus.
Expert Consumer Insights
Posted today
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Job Description
Grade Level: L2
Location: Islamabad
Last date to apply: 28th September 2025
Who is Expert, Consumer Insights (CI)?
Consumer Insights team at Jazz ensures availability of data, analysis and insights for all the stakeholders to include consumer perspective in all their decisions. As part of the team, Expert CI is curious, a good listener, willing to challenge assumptions and strives to go 'beyond the obvious' to build data driven narratives.
The role reports directly to the Head of Consumer Insights with an extended team of 2 team members.
What does Expert, Consumer Insights do?
- Expert CI would act as a main PoC for all stakeholder within assigned vertical
- Key responsibility would include owing and understanding business problems and translating them into appropriate research projects
- He/she is expected to have in-depth understanding of research methodologies e.g. both qualitative and quantitative research, with a focus on quantitative tools including advanced analytical techniques.
- He/she would also be expected to interact with external partners, vendors i.e. research agencies and engage as required for research related projects.
- Continuously hunt for more efficient, robust and technology driven ways of collecting, analyzing and reporting data and insights.
Jazz is an equal opportunity employer. We celebrate, support, and thrive on diversity and are committed to creating an inclusive environment for all employees.
Requirements- BBA/ MBA or degree in Economics, Sociology, Business Analytics or any relevant discipline
- Comfortable with numbers, quantitative data and Expert level MS Excel & PowerPoint knowledge derived from at least 3 years of hands-on experience
- Problem Solver, Learning Aptitude, Team Player
- Reasonable interpersonal, presentation and communication skills
- Must be creative, flexible and self-driven
- Committed to continuous learning and personal evaluator
- Individual from research agency background
As one of the leading employers in the country, Jazz epitomizes the philosophy that each Jazz employee is passionately living a better every day inspired and enabled by visionary leadership, a unique professional culture, a flourishing lifestyle, and continuous learning and development.
Our core values include qualities essential for a positive organizational culture - truthfully guiding entrepreneurial and innovative mindsets, harnessing professional and interpersonal collaboration, and fostering across-the-board customer-obsession.
As one of the largest private sector organizations in Pakistan, our objective is to continue to change the lives of our 75 million customers for the better. This is an opportunity for someone who wants to be part of something transformative, someone who can play a critical role in driving our success. Together, we can empower millions more with the tools necessary to progress in an increasingly digital economy.
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Intern - Consumer Insights
Posted today
Job Viewed
Job Description
Grade: Intern
Last date to apply: 16th September 2025
Location: Islamabad
Duration: 8 weeks
What will Intern – Consumer Insights do?
We are seeking an intern to join our Consumer Insights team. This role offers a mix of playing with data, storytelling and selling.
Key Responsibilities:
- Support data collection, cleaning, and basic analysis for consumer insights.
- Assist in preparing reports and presentations.
- Interact with stakeholders to understand their needs and turn them into suitable proposals.
- Research trends in telecom and technology industry.
The role reports directly to the Stream Head with an extended team of 2 members.
Jazz is an equal opportunity employer. We celebrate, support, and thrive on diversity and are committed to creating an inclusive environment for all employees.
RequirementsEligibility Criteria:
- Bachelors degree in Data Analytics, Sociology, Psychology, Economic or related field.
- Intermediate knowledge of Microsoft Office Suite (Word, PowerPoint, and Excel)
- Familiarity with social media platforms and analytics.
- Strong communication and creative writing skills.
- Curiosity to learn, with a proactive and collaborative attitude.
Preferred / Nice-to-Have Skills:
- Familiarity with BI tools such as SPSS or Python.
Why Join Jazz?
As one of the leading employers in the country, Jazz epitomizes the philosophy that each Jazz employee is passionately living a better every day inspired and enabled by visionary leadership, a unique professional culture, a flourishing lifestyle, and continuous learning and development.
Our core values include qualities essential for a positive organizational culture - truthfully guiding entrepreneurial and innovative mindsets, harnessing professional and interpersonal collaboration, and fostering across-the-board customer-obsession.
As one of the largest private sector organizations in Pakistan, our objective is to continue to change the lives of our 75 million customers for the better. This is an opportunity for someone who wants to be part of something transformative, someone who can play a critical role in driving our success. Together, we can empower millions more with the tools necessary to progress in an increasingly digital economy.