57 Content Strategy jobs in Pakistan

At Edge

We’re on a mission to eliminate geographic borders as barriers to full-time employment and fair wages. We’re creating a global HR platform ecosystem that seamlessly connects exceptional talent worldwide with North American businesses. By making global hiring easier than local hiring, we provide businesses access to a broader talent pool and accelerate their hiring process. Spread across four continents, we’re a global team disrupting how people work together.

Role Overview

A hybrid role combining instructional design and LMS management. You will create engaging digital learning content and manage e-learning platforms to deliver impactful, learner-centered experiences. You should be proficient in Articulate Rise360, Canva, LearnWorlds, and Google Workspace , with experience in LMS operations and learning experience optimization .

Key Responsibilities

Course Creation & Development

• Optimize course frameworks to meet content requirements.
• Build e-learning courses using Articulate Rise360 .
• Design graphics and videos with Canva to enhance engagement.
• Coordinate stakeholder reviews and implement feedback.
• Publish courses on LMS, ensuring proper backups locally and in the cloud.

Platform Management & Coordination

• Automate certifications, workflows, and enrollments for smooth user journeys.
• Handle user queries related to course access, certifications, and accounts.
• Generate reports on learner progress and platform engagement for decision-making.
• Manage cohorts, tagging, and course assignments across teams.
• Collaborate with training and marketplace teams to resolve issues and manage accounts.

Cross-Functional Tasks

• Coordinate with vendors for platform and content needs.
• Conduct platform health checks and escalate technical issues.
• Manage candidate filtering for cohorts and certifications.
• Update and optimize content for improved learner experience.
• Support planning and process optimization for Edge Edu programs.

Skills & Experience

• 3–5 years in instructional design, e-learning development, and LMS management.
• Familiarity with AI-enabled learning tools and support automation.
• Strong expertise in Articulate Rise360, Canva, Google Workspace .
• Proficient in LMS platforms (preferably LearnWorlds ): course publishing, user management, and optimization.
• Knowledge of instructional design principles and adult learning theory .
• Strong organizational skills to manage multiple projects.
• Experience with workflow automation, tagging, and digital asset management.
• Ability to leverage analytics for learning optimization and user experience improvements.
• Proficiency in cloud backup systems and content version control.
• Excellent communication skills for simplifying complex information.
• Start-up experience or exposure to high-growth environments is a plus.
• Self-starter with a learner-first mindset , adaptability, and problem-solving skills.

Why Join Edge?

Edge is at a pivotal growth point , offering you the rare opportunity to shape the future of global employment . Your work will directly impact business growth, enable global opportunities, and transform how people work across borders.

We’re not just offering a job — we’re inviting you to be part of a revolution .

Ready to leave a global footprint and change lives? Edge is where your vision becomes reality.

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At Edge We’re on a mission to eliminate geographic borders as barriers to full-time employment and fair wages. We’re creating a

global HR platform ecosystem

that seamlessly connects exceptional talent worldwide with North American businesses. By making global hiring easier than local hiring, we provide businesses access to a broader talent pool and accelerate their hiring process. Spread across four continents, we’re a global team disrupting how people work together. Role Overview A

hybrid role

combining instructional design and LMS management. You will create engaging digital learning content and manage e-learning platforms to deliver impactful, learner-centered experiences. You should be proficient in

Articulate Rise360, Canva, LearnWorlds, and Google Workspace , with experience in

LMS operations

and

learning experience optimization . Key Responsibilities Course Creation & Development Optimize course frameworks to meet content requirements. Build e-learning courses using

Articulate Rise360 . Design graphics and videos with

Canva

to enhance engagement. Coordinate stakeholder reviews and implement feedback. Publish courses on LMS, ensuring proper backups locally and in the cloud. Platform Management & Coordination Automate certifications, workflows, and enrollments for smooth user journeys. Handle user queries related to course access, certifications, and accounts. Generate reports on learner progress and platform engagement for decision-making. Manage cohorts, tagging, and course assignments across teams. Collaborate with training and marketplace teams to resolve issues and manage accounts. Cross-Functional Tasks Coordinate with vendors for platform and content needs. Conduct platform health checks and escalate technical issues. Manage candidate filtering for cohorts and certifications. Update and optimize content for improved learner experience. Support planning and process optimization for

Edge Edu

programs. Skills & Experience 3–5 years

in instructional design, e-learning development, and LMS management. Familiarity with

AI-enabled learning tools

and support automation. Strong expertise in

Articulate Rise360, Canva, Google Workspace . Proficient in LMS platforms (preferably

LearnWorlds ): course publishing, user management, and optimization. Knowledge of

instructional design principles

and

adult learning theory . Strong organizational skills to manage multiple projects. Experience with workflow automation, tagging, and digital asset management. Ability to leverage analytics for learning optimization and user experience improvements. Proficiency in cloud backup systems and content version control. Excellent communication skills for simplifying complex information. Start-up experience

or exposure to high-growth environments is a plus. Self-starter with a

learner-first mindset , adaptability, and problem-solving skills. Why Join Edge? Edge is at a

pivotal growth point , offering you the rare opportunity to

shape the future of global employment . Your work will directly impact business growth, enable global opportunities, and transform how people work across borders. We’re not just offering a job —

we’re inviting you to be part of a revolution . Ready to leave a global footprint and change lives? Edge is where your vision becomes reality.

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We are building E Commerce and Retail brands and hiring Digital Content & Influencer Marketing Manager

Responsibilities:

1. Digital Marketing Strategy Planning and Execution
2. Social Media platforms engagement and management
3. Social Media Influencer marketing and collaborations
4. P.R and brand communication development

Candidates with experience in Public Relations and Digital Marketing are encouraged to apply. Salary depending on expertise and experience.

Job Specification

Digital Marketing and performance marketing knowledge

Location: Information Technology and Services - Karachi, Pakistan

About Us

Riazu Pakistan is a Sales & Marketing firm with a Brand Portfolio consisting of leading European & American Color Cosmetics brands. The company owns its own stores, kiosks, and distributes its brands at the national level.

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Digital Content Specialist
Invictus Designs, Pakistan

Writes and posts content online; maintains company Web pages and blog(s).

Contributes to/updates the company’s social sites like Facebook and Twitter.

Works with developers/IT staff to assess any technical challenges (technical troubleshooting) in displaying the content.

Helps develop and document procedures to manage Web content.

Moderates content as it is contributed to the website by external sources.

Helps plan and implement social marketing campaigns for specific marketing goals.

Monitors social media outlets and responds on topics related to company/industry.

Keeps up-to-date with best practices in writing for the web, social media trends, web usability, web design, and business/industry trends.

Coordinates content creation and publishing of company newsletters (internal or external).

Prepares internal and external communications including announcements, press releases, quarterly corporate reports, presentations, technical documentation, sales support, etc. as needed.

Job Specification

Strong writing, editing, and proofreading skills.

Experience in writing for the web, content management, and internet research.

Experience with social networks and implementation of social media marketing.

Experience with HTML, CSS, and working with content management systems (CMS).

Information Technology and Services - Karachi, Pakistan

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To support the Marketing team in ensuring that the University elevates its presence in Pakistan through developing engaging digital content for the social media platforms, publications and website. The role requires developing content for digital channels with the aim of driving engagement, building audience, increasing web traffic.

Key Accountabilities:

1. Write, develop, edit, and publish content and copy for a variety of LUMS digital platforms, including websites, blogs, videos, email marketing campaigns, advertising campaigns, social media posts, infographics.
2. Create messaging, marketing materials, and various forms of digital online copy for LUMS Admission, non-admission campaigns directed towards building brand awareness.
3. Follow brand guidelines to ensure digital messaging is consistent with LUMS guidelines/value/mission.
4. Work closely with the digital marketing team to produce content that generates results.
5. Use editing, content management, and HTML skills to publish and edit content across various digital platforms.
6. Use knowledge of SEO and content development to create digital content ensuring visibility of the University across multiple search platforms.
7. Monitor and present analytics with relevant data, trends, successes, exceptions etc.
8. Use web etiquette to ensure the right message is delivered through the right channels.
9. Work closely with the offline marketing and online marketing team as well as the IT/web team to ensure cohesive delivery of activities across platforms aligned to strategic objectives.

Knowledge & Skills:

1. Knowledge of marketing concepts, advertising, devising and executing campaigns, public relations and client management.
2. Excellent oral and written communication skills.
3. Being mindful of things like flow, readability, and sentence variety.
4. An understanding of search engine optimization best practices.
5. The ability to cooperate with other writers and editors to complete projects.
6. The ability to give feedback on writing projects.
7. Strong knowledge of Microsoft Office, social media, managing content for digital channels.

Behaviours:

1. Energetic and result oriented, effective at client management.
2. Strong work ethics and commitment.
3. Good at multitasking and stress management.
4. Strong EQ.

Education:

Master’s degree from an accredited university.

Experience:

2 to 3 years of relevant experience in a reputable organisation/institute with previous experience of producing digital content.

What We Offer:

LUMS offers a dynamic work culture that encourages learning and innovation, skills development, and contribution to areas beyond your job role. You will have the opportunity to learn and interact with the best academic minds in Pakistan, as well as to work with highly experienced professionals.

We believe in the pursuit of knowledge, provide the freedom to explore across different disciplines and value the diverse expression of all community members for mutual learning and advancement.

The LUMS campus offers all the facilities and amenities of a world-class university, including a Sports Complex offering international standard courts for badminton, squash, tennis, basketball and volleyball, a FINA certified 25M swimming pool, and separate gyms for women and men. In addition to the LUMS Dining Center, there is a variety of eateries across campus offering popular cuisines, a breath-taking mosque, a medical center, the LUMS Library, car parking as well as transport facilities for females, and a professionally run Day Care Center for children of community members.

Discounts:

LUMS also provides a wide range of corporate discounts and internal educational discounts to its community as a token of each member’s value to our community. Our internal educational discounts include waiver of undergraduate tuition fees of employees’ children studying at LUMS, scholarships for master’s programs in several schools, and executive development programs offered by the nationally recognized Rausing Executive Development Center (REDC).

LUMS is an equal opportunity employer. We celebrate diversity and are committed to building an inclusive workplace for all our employees. We do not discriminate on the basis of gender, race, religion, caste, ethnicity, age, non-disqualifying physical or psychological disability or social status. Candidates belonging to minority groups are encouraged to apply.

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Ahdus Technology is a young IT Company with the goal to provide state-of-the-art digitization services to its clients. When we say state-of-the-art, we mean modern and high-quality solutions in the area of digitization from legacy systems to simplified IT solutions. Recently, we acquired both national and international clients to scale up their e-commerce omnichannel businesses in the international market.

Since our clients are in the starting phase of their e-commerce businesses, they require a wide range of services from us, such as research & development, digital marketing, e-commerce business development, and fashion designing.

We are looking for a Digital Content Creator (DCC) in our team who can support us with fresh, original content for digital marketing of both e-commerce and general web portals.

Your initial few months with us:

• You will go through several workshops and training to better understand our business.
• You will be part of Ahdus Technology's core team and create content for Ahdus Technology's official portals.
• You will create content for our clients' e-commerce portals.
• You will receive knowledge-sharing from our Business Development Manager (BDM) to start working on content creation for digital marketing campaigns of our e-businesses.

What matters for Ahdus Technology in onboarding you?

• You should be open-minded, eager to learn, and motivated enough so that we can accomplish our goals together.
• You must be willing to rewrite several articles multiple times until you find perfection.
• You should be able to say 'NO' at the right time.
• You must be flexible with job hours, as our working hours could vary according to different time zones.
• You must be willing to travel within Pakistan and to other countries to meet and understand the businesses of our clients.

What we offer you:

#flexible-working-hours #work-from-home #team-events #intensive-trainings #open-communication #agile-culture #mentorship #travel-allowance #yearly-bonus #permanent-job #paid-leaves #above-average-salary

If you read and fully understand the DCC job, please apply online and submit your resume and cover letter. Please include a cover letter so we can understand your goals and why you would like to join us.

Job Specification

How you shape our businesses:

• You will directly report to the BDM and create digital content that is original, unique, engaging, vibrant, and on-topic, helping attract internet readers to our e-commerce businesses and assisting us in being recognized on different search engines (Amazon, Google, eBay, etc.).
• You will recommend state-of-the-art work in content writing, and we value your input by providing you the opportunity to implement it.
• Your seniority and professionalism will help several other DCCs at Ahdus Technology, and you will soon lead this position.

Information Technology and Services - Lahore, Pakistan

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To support the Marketing team in ensuring that the University elevates its presence in Pakistan through developing engaging digital content for the social media platforms, publications and website. The role requires developing content for digital channels with the aim of driving engagement, building audience, increasing web traffic.

Key Accountabilities: Write, develop, edit, and publish content and copy for a variety of LUMS digital platforms, including websites, blogs, videos, email marketing campaigns, advertising campaigns, social media posts, infographics. Create messaging, marketing materials, and various forms of digital online copy for LUMS Admission, non-admission campaigns directed towards building brand awareness. Follow brand guidelines to ensure digital messaging is consistent with LUMS guidelines/value/mission. Work closely with the digital marketing team to produce content that generates results. Use editing, content management, and HTML skills to publish and edit content across various digital platforms. Use knowledge of SEO and content development to create digital content ensuring visibility of the University across multiple search platforms. Monitor and present analytics with relevant data, trends, successes, exceptions etc. Use web etiquette to ensure the right message is delivered through the right channels. Work closely with the offline marketing and online marketing team as well as the IT/web team to ensure cohesive delivery of activities across platforms aligned to strategic objectives. Knowledge & Skills: Knowledge of marketing concepts, advertising, devising and executing campaigns, public relations and client management. Excellent oral and written communication skills. Being mindful of things like flow, readability, and sentence variety. An understanding of search engine optimization best practices. The ability to cooperate with other writers and editors to complete projects. The ability to give feedback on writing projects. Strong knowledge of Microsoft Office, social media, managing content for digital channels. Behaviours: Energetic and result oriented, effective at client management. Strong work ethics and commitment. Good at multitasking and stress management. Strong EQ. Education: Master’s degree from an accredited university. Experience: 2 to 3 years of relevant experience in a reputable organisation/institute with previous experience of producing digital content. What We Offer: LUMS offers a dynamic work culture that encourages learning and innovation, skills development, and contribution to areas beyond your job role. You will have the opportunity to learn and interact with the best academic minds in Pakistan, as well as to work with highly experienced professionals. We believe in the pursuit of knowledge, provide the freedom to explore across different disciplines and value the diverse expression of all community members for mutual learning and advancement. The LUMS campus offers all the facilities and amenities of a world-class university, including a Sports Complex offering international standard courts for badminton, squash, tennis, basketball and volleyball, a FINA certified 25M swimming pool, and separate gyms for women and men. In addition to the LUMS Dining Center, there is a variety of eateries across campus offering popular cuisines, a breath-taking mosque, a medical center, the LUMS Library, car parking as well as transport facilities for females, and a professionally run Day Care Center for children of community members. Discounts: LUMS also provides a wide range of corporate discounts and internal educational discounts to its community as a token of each member’s value to our community. Our internal educational discounts include waiver of undergraduate tuition fees of employees’ children studying at LUMS, scholarships for master’s programs in several schools, and executive development programs offered by the nationally recognized Rausing Executive Development Center (REDC). LUMS is an equal opportunity employer. We celebrate diversity and are committed to building an inclusive workplace for all our employees. We do not discriminate on the basis of gender, race, religion, caste, ethnicity, age, non-disqualifying physical or psychological disability or social status. Candidates belonging to minority groups are encouraged to apply.

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Join our flagship Digital Champions Program — a transformative initiative empowering 60 female frontline health workers (FLWs) to become confident digital storytellers and community influencers for polio awareness and women’s empowerment .

We're blending storytelling, behavior change, and mentorship into a first-of-its-kind model — and we’re looking for a mentor who inspires confidence, not just teaches content .

As the Digital Content Mentor , your responsibilities will include:

1. Designing and co-delivering a 4-day digital storytelling training in Karachi (covering video creation, safety, captions, platforms).
2. Mentoring 60 FLWs through a structured 6-month journey via WhatsApp groups and Zoom .
3. Sharing weekly content examples , providing feedback on FLW stories, and encouraging creative expression in Urdu/Roman Urdu.
4. Helping frontline women amplify their voices on TikTok, Meta, and YouTube Shorts .
5. Contributing to project reporting, mentor scorecards, and success story documentation.

Ideal candidates should be:

• A practicing digital creator or influencer with a portfolio (Reels, Shorts, captions, mobile videos).
• Fluent in content coaching, especially for first-time social media users .
• Passionate about women’s rights, health, and impactful storytelling .
• Excellent at mentoring via WhatsApp/Zoom , with patience and energy to guide 60 first-generation digital users.
• Fluent in Urdu and/or Roman Urdu .

To apply: Share your portfolio and a brief note on why digital mentorship matters to you with the subject line “Digital Mentor – Karachi” at:

Application deadline: 20th June, 2025.

Additional details:

• Seniority level: Entry level
• Employment type: Contract
• Industry: Marketing Services

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Digital Content Creator - Part-Time / Remote

American Muslim Today is a nonprofit digital media agency dedicated to providing informative and engaging content that highlights the American Muslim community's diverse perspectives and contributions. We are seeking a talented Digital Content Creator to join our team and help us deliver compelling multimedia content to our audience.

Job Specification

Duties & Responsibilities:

1. Create graphics and videos for print, digital, and social media.
2. Develop supporting assets, including graphics, flyers, postcards, banners, and brochures for social media and the website.
3. Collaborate effectively with the team, taking inspiration and feedback to execute and deliver design ideas.
4. Edit and export videos in post-production using Adobe Premiere Pro and Adobe After Effects (incorporating graphics, music, selection, narration, etc.).
5. Conceptualize, create, and deliver multimedia content using photography, videography, and animation skills to inform, entertain, and engage our audience across paid media channels (e.g., Facebook, Instagram, TikTok).
6. Organize all assets and Adobe files for projects/tasks in our digital library.
7. Ensure consistent corporate branding and campaign art direction in line with provided guidelines.
8. Assist with other graphic design assignments as needed.
9. Stay updated on the latest trends and technology in video, animation, and social media content.
10. Contribute to fostering an inclusive working and learning environment.

Qualifications:

1. Proven experience in graphic design and digital content creation.
2. Proficiency in Adobe Creative Suite, particularly Adobe Premiere Pro and Adobe After Effects.
3. Ability to create engaging and shareable multimedia content.
4. Knowledge of current trends and best practices in digital media and social media platforms.
5. Excellent communication and teamwork skills.
6. Passion for and understanding of the American Muslim community and its cultural nuances.

How to Apply:

Interested candidates are invited to submit their CV & portfolio.

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