14 Adobe Analytics jobs in Pakistan
Marketing Analytics Specialist
Posted 13 days ago
Job Viewed
Job Description
About Us
At VisionX, we are reshaping the convergence of AI and computer vision. Since our inception in 2017, we have enabled B2B enterprises to improve process efficiencies, drive revenue growth, and create a competitive advantage. We accomplish this by crafting outstanding bespoke product experiences for our clients, their customers, and the field workforce through advanced AI and emerging technologies.
Fast Company recognized us as one of the Top 10 Most Innovative Companies of 2020, alongside Microsoft and Snap Inc. We are trendsetters who innovate, build, and scale as your partner, providing technology that works with speed and agility, all while ensuring a competitive edge in affordability.
In addition to our AI solutions, VisionX serves as a GCC systems integrator for the most advanced AI-powered enterprise logistics platform tailored for warehouses, retail stores, and final-mile buildings.
Your Role
We’re looking for a highly skilled and data-driven Marketing Analytics Specialist to lead the implementation and optimization of our end-to-end marketing analytics infrastructure. This role involves everything from setting up advanced tracking in Google Tag Manager, managing data pipelines in Google Cloud Platform (GCP), integrating data across tools like Google Ads, GA4, and Magento, and building insightful dashboards in Looker Studio.
You’ll play a key role in enabling our marketing and product teams to make informed, data-backed decisions.
Requirements:
- Implement robust event tracking, eCommerce tracking, custom dimensions, and conversion goals.
- Ensure data collection is accurate, scalable, and compliant with privacy regulations.
- Design and maintain data pipelines connecting Google Ads, GA4, Search Console, and BigQuery.
- Write and optimize SQL queries to transform and model data.
- Automate data ingestion using Reporting APIs and scheduled queries.
- Build and maintain Looker Studio dashboards for marketing, product, and growth teams.
- Convert marketing goals into measurable KPIs and visual insights.
- Identify trends and actionable insights to drive campaign performance.
- Analyze and report performance across Google Ads, Search Console, and GA4.
- Provide funnel analytics, attribution insights, and campaign optimization support.
- Contribute to A/B testing, conversion rate optimization, and ROI measurement efforts.
What You Need:
- 3+ years in a marketing analytics or data-focused role.
- Hands-on experience with:
Google Tag Manager (GTM)
Google Analytics 4 (GA4)
Google BigQuery
Looker Studio / Google Data Studio
Google Ads & Search Console
- Strong SQL skills in a BigQuery environment.
- Experience with eCommerce platforms.
- Solid understanding of UTM strategy, tagging standards, and attribution models.
- Exposure to dbt, Python, or JavaScript.
- Familiarity with other BI tools (Power BI, Tableau, etc.).
Why Choose Us
Our global network of industry experts and mentors helps shape your growth and future. We believe in delivering client value through our work. We build products that are not good or great, but outstanding.
You deliver! We will make your stay and journey with us worthwhile.
We are an equal opportunity employer, and we value diversity. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other legally protected status.
#J-18808-LjbffrMarketing Analytics Specialist
Posted 13 days ago
Job Viewed
Job Description
#J-18808-Ljbffr
Senior Marketing Analytics Specialist
Posted 3 days ago
Job Viewed
Job Description
Motive empowers the people who run physical operations with tools to make their work safer, more productive, and more profitable. For the first time ever, safety, operations, and finance teams can manage their drivers, vehicles, equipment, and fleet-related spend in a single system. Combined with industry-leading AI, the Motive platform provides complete visibility and control, significantly reducing manual workloads by automating and simplifying tasks.
Motive serves more than 120,000 customers – from Fortune 500 enterprises to small businesses – across various industries, including transportation and logistics, construction, energy, field service, manufacturing, agriculture, food and beverage, retail, and the public sector. G2 recognized Motive in 2025 as the #4 Best Software Product out of over 150,000 evaluated vendors.
About The Role
The Senior Marketing Analytics Specialist will develop standardized sales reporting and analytics for Motive. The ideal candidate is a self-starter, detail-oriented, and able to partner with cross-functional stakeholders to understand business requirements and deliver analytical solutions. You will work with tools like Snowflake and Tableau to unify unstructured data and derive actionable insights into sales performance. You will influence the strategic direction of sales data analysis to build efficiencies for scaling and support Motive's growth.
What You’ll Do
- Design and build complex data sets by extracting and cleansing data from various systems. Collaborate with Marketing Analytics, Operations, BI, and Enterprise Systems teams to establish data pipelines for key KPIs.
- Develop and maintain automated, self-service dashboards using Snowflake and Tableau.
- Partner with marketing and sales stakeholders to identify improvement opportunities and develop analytical solutions to streamline reporting.
- Develop and maintain operational KPIs, marketing performance metrics, and business review slides.
- Support marketing teams with analysis and reporting to drive success.
- Improve data quality and reliability by understanding the data landscape at Motive.
- BA/BS in Engineering, Mathematics, or a related quantitative field.
- 3-5+ years of experience in Sales or Marketing Business Intelligence, with familiarity with sales systems like Salesforce.
- Advanced SQL knowledge with at least 2 years of experience.
- Experience with Salesforce, Snowflake, Tableau, and other BI tools.
- Ability to handle multiple tasks independently and solve data-related problems.
- Strong verbal and written communication skills.
Please review our Candidate Privacy Notice here .
UK Candidate Privacy Notice here .
Applicants must be authorized to access U.S. export-controlled commodities and technologies. It is Motive's policy to ensure employees are authorized to access our products and technology. #J-18808-Ljbffr
Senior Marketing Analytics Specialist
Posted 4 days ago
Job Viewed
Job Description
Motive empowers the people who run physical operations with tools to make their work safer, more productive, and more profitable. For the first time ever, safety, operations, and finance teams can manage their drivers, vehicles, equipment, and fleet-related spend in a single system. Combined with industry-leading AI, the Motive platform provides complete visibility and control, significantly reducing manual workloads by automating and simplifying tasks.
Motive serves more than 120,000 customers – from Fortune 500 enterprises to small businesses – across various industries, including transportation and logistics, construction, energy, field service, manufacturing, agriculture, food and beverage, retail, and the public sector. G2 recognized Motive in 2025 as the #4 Best Software Product out of over 150,000 evaluated vendors.
About The Role
The Senior Marketing Analytics Specialist will develop standardized sales reporting and analytics for Motive. The ideal candidate is a self-starter, detail-oriented, and able to partner with cross-functional stakeholders to understand business requirements and deliver analytical solutions. You will work with tools like Snowflake and Tableau to unify unstructured data and derive actionable insights into sales performance. You will influence the strategic direction of sales data analysis to build efficiencies for scaling and support Motive's growth.
What You’ll Do
Design and build complex data sets by extracting and cleansing data from various systems. Collaborate with Marketing Analytics, Operations, BI, and Enterprise Systems teams to establish data pipelines for key KPIs. Develop and maintain automated, self-service dashboards using Snowflake and Tableau. Partner with marketing and sales stakeholders to identify improvement opportunities and develop analytical solutions to streamline reporting. Develop and maintain operational KPIs, marketing performance metrics, and business review slides. Support marketing teams with analysis and reporting to drive success. Improve data quality and reliability by understanding the data landscape at Motive. What We’re Looking For
BA/BS in Engineering, Mathematics, or a related quantitative field. 3-5+ years of experience in Sales or Marketing Business Intelligence, with familiarity with sales systems like Salesforce. Advanced SQL knowledge with at least 2 years of experience. Experience with Salesforce, Snowflake, Tableau, and other BI tools. Ability to handle multiple tasks independently and solve data-related problems. Strong verbal and written communication skills. Creating a diverse and inclusive workplace is a core value at Motive. We are an equal opportunity employer welcoming candidates of various backgrounds and perspectives.
Please review our Candidate Privacy Notice
here .
UK Candidate Privacy Notice
here .
Applicants must be authorized to access U.S. export-controlled commodities and technologies. It is Motive's policy to ensure employees are authorized to access our products and technology. #J-18808-Ljbffr
Data Analysis & Machine Learning Expert
Posted 13 days ago
Job Viewed
Job Description
Bestow99 is a dynamic and forward-thinking company dedicated to empowering local talent through high-quality training programs while also offering professional services to both local and international companies. We are seeking a Data Analyst with 2 years of experience to join our E-Learning team in Gilgit.
Responsibilities :
- Analyze and interpret complex data sets to support decision-making.
- Collaborate with cross-functional teams to identify business opportunities.
- Prepare reports and visualizations to communicate findings to stakeholders.
- Ensure data accuracy and integrity by conducting regular audits.
- Proficiency in data analysis tools (e.g., Excel, SQL, Python).
- Strong analytical and problem-solving skills.
- Experience with data visualization software (e.g., Tableau, Power BI).
- Excellent communication and teamwork skills.
Digital Analytics Executive - Contract
Posted 13 days ago
Job Viewed
Job Description
BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow by Building a Smokeless World.
To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!
British American Tobacco GBS Pakistan has an exciting opportunity for a Digital Analytics Executive in Pakistan.
This role entails driving end-to-end consumer journey analysis by using digital and offline data to generate actionable insights and support strategic business decisions. It involves measuring marketing campaign performance, conducting competitor and trend analysis, and collaborating with cross-functional teams to ensure data accuracy and relevance. The ideal candidate will be proficient in digital analytics tools, skilled in data visualization and insight generation, and capable of aligning insights with business objectives. Effective communication, collaborator coordination, and business competence are crucial for crafting decisions and improving plans for consumers.
Your key responsibilities will include:
- Deliver continuous, data-driven evaluations of the full consumer journey, seamlessly integrating insights from both digital and offline touchpoints.
- Bring to bear historical performance, consumer behavior, and competitive intelligence to distill sophisticated datasets into powerful, actionable insights that inform strategic decisions.
- Shape campaign design by developing strong analytics frameworks that align critical metrics with overall business hypotheses and objectives.
- Cultivate cross-functional collaboration with Activation, IDT, media, and technical partners to safeguard data integrity and accessibility.
- Monitor and dissect brand and campaign performance using advanced tools such as Google Analytics, TalkWalker, Salesforce, and SimilarWeb.
- Consolidate diverse digital analytics inputs—spanning websites, social platforms, dashboards, and surveys—into coherent, strategic recommendations for market execution.
- Conduct in-depth social listening, trend forecasting, and competitive landscape analyses to support proactive market positioning.
- Champion continuous improvement by exploring emerging data sources, optimizing existing tools, and spearheading automation initiatives for operational excellence.
What are we looking for?
- Have 4–6 years of experience in Digital Marketing, Data Analytics, or high-performing Digital Agencies, managing large-scale projects and executive-level collaborators.
- Demonstrated mastery in Google Analytics, Adobe Analytics, Power BI, and TalkWalker, with the ability to translate raw data into compelling business narratives.
- Expert in constructing end-to-end consumer journey and funnel analyses, paired with rigorous evaluation of campaign performance metrics.
- Adept at crafting sophisticated data visualizations and dashboards that drive clarity and influence decision-making across the organization.
- Outstanding communicator with strong analytical skills, adept at handling uncertainty, driving projects, and excelling under challenging circumstances.
- Commercially astute with a deep-rooted understanding of consumer psychology, translating complex insights into strategic business value.
- Additional skills in project management, collaborator alignment, trend forecasting, and critical metric modeling across digital ecosystems are highly valued.
- Experience with enterprise tools such as Salesforce, Adobe Audience Manager, Adobe Targeting, and SQL-based platforms is considered a strong advantage.
What we offer you?
• We offer a market leading annual performance bonus (subject to eligibility)
• Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
• Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
• You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
• We prioritise continuous improvement within a transformative environment, preparing for ongoing changes
WHY JOIN BAT?
We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.
Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.
We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture).
Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here .
If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential.
Digital Analytics Executive - Contract
Posted 13 days ago
Job Viewed
Job Description
Join to apply for the Digital Analytics Executive - Contract role at BAT
Join to apply for the Digital Analytics Executive - Contract role at BAT
Get AI-powered advice on this job and more exclusive features.
BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow by Building a Smokeless World.
To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!
British American Tobacco GBS Pakistan has an exciting opportunity for a Digital Analytics Executive in Pakistan.
This role entails driving end-to-end consumer journey analysis by using digital and offline data to generate actionable insights and support strategic business decisions. It involves measuring marketing campaign performance, conducting competitor and trend analysis, and collaborating with cross-functional teams to ensure data accuracy and relevance. The ideal candidate will be proficient in digital analytics tools, skilled in data visualization and insight generation, and capable of aligning insights with business objectives. Effective communication, collaborator coordination, and business competence are crucial for crafting decisions and improving plans for consumers.
Your Key Responsibilities Will Include
- Deliver continuous, data-driven evaluations of the full consumer journey, seamlessly integrating insights from both digital and offline touchpoints.
- Bring to bear historical performance, consumer behavior, and competitive intelligence to distill sophisticated datasets into powerful, actionable insights that inform strategic decisions.
- Shape campaign design by developing strong analytics frameworks that align critical metrics with overall business hypotheses and objectives.
- Cultivate cross-functional collaboration with Activation, IDT, media, and technical partners to safeguard data integrity and accessibility.
- Monitor and dissect brand and campaign performance using advanced tools such as Google Analytics, TalkWalker, Salesforce, and SimilarWeb.
- Consolidate diverse digital analytics inputs—spanning websites, social platforms, dashboards, and surveys—into coherent, strategic recommendations for market execution.
- Conduct in-depth social listening, trend forecasting, and competitive landscape analyses to support proactive market positioning.
- Champion continuous improvement by exploring emerging data sources, optimizing existing tools, and spearheading automation initiatives for operational excellence.
- Have 4–6 years of experience in Digital Marketing, Data Analytics, or high-performing Digital Agencies, managing large-scale projects and executive-level collaborators.
- Demonstrated mastery in Google Analytics, Adobe Analytics, Power BI, and TalkWalker, with the ability to translate raw data into compelling business narratives.
- Expert in constructing end-to-end consumer journey and funnel analyses, paired with rigorous evaluation of campaign performance metrics.
- Adept at crafting sophisticated data visualizations and dashboards that drive clarity and influence decision-making across the organization.
- Outstanding communicator with strong analytical skills, adept at handling uncertainty, driving projects, and excelling under challenging circumstances.
- Commercially astute with a deep-rooted understanding of consumer psychology, translating complex insights into strategic business value.
- Additional skills in project management, collaborator alignment, trend forecasting, and critical metric modeling across digital ecosystems are highly valued.
- Experience with enterprise tools such as Salesforce, Adobe Audience Manager, Adobe Targeting, and SQL-based platforms is considered a strong advantage.
- We offer a market leading annual performance bonus (subject to eligibility)
- Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
- Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
- You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
- We prioritise continuous improvement within a transformative environment, preparing for ongoing changes
We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.
Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.
We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture).
Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here.
If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential. Seniority level
- Seniority level Mid-Senior level
- Employment type Full-time
- Job function Business Development and Sales
- Industries Manufacturing and Tobacco Manufacturing
Referrals increase your chances of interviewing at BAT by 2x
Get notified about new Contract Executive jobs in Lahore, Punjab, Pakistan .
Lead/Senior Executive – Community & OutreachWe’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
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About the latest Adobe analytics Jobs in Pakistan !
Digital Analytics Executive - Contract
Posted 13 days ago
Job Viewed
Job Description
BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow by Building a Smokeless World.
To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!
British American Tobacco GBS Pakistan has an exciting opportunity for a Digital Analytics Executive in Pakistan.
This role entails driving end-to-end consumer journey analysis by using digital and offline data to generate actionable insights and support strategic business decisions. It involves measuring marketing campaign performance, conducting competitor and trend analysis, and collaborating with cross-functional teams to ensure data accuracy and relevance. The ideal candidate will be proficient in digital analytics tools, skilled in data visualization and insight generation, and capable of aligning insights with business objectives. Effective communication, collaborator coordination, and business competence are crucial for crafting decisions and improving plans for consumers.
Your key responsibilities will include:
- Deliver continuous, data-driven evaluations of the full consumer journey, seamlessly integrating insights from both digital and offline touchpoints.
- Bring to bear historical performance, consumer behavior, and competitive intelligence to distill sophisticated datasets into powerful, actionable insights that inform strategic decisions.
- Shape campaign design by developing strong analytics frameworks that align critical metrics with overall business hypotheses and objectives.
- Cultivate cross-functional collaboration with Activation, IDT, media, and technical partners to safeguard data integrity and accessibility.
- Monitor and dissect brand and campaign performance using advanced tools such as Google Analytics, TalkWalker, Salesforce, and SimilarWeb.
- Consolidate diverse digital analytics inputs—spanning websites, social platforms, dashboards, and surveys—into coherent, strategic recommendations for market execution.
- Conduct in-depth social listening, trend forecasting, and competitive landscape analyses to support proactive market positioning.
- Champion continuous improvement by exploring emerging data sources, optimizing existing tools, and spearheading automation initiatives for operational excellence.
What are we looking for?
- Have 4–6 years of experience in Digital Marketing, Data Analytics, or high-performing Digital Agencies, managing large-scale projects and executive-level collaborators.
- Demonstrated mastery in Google Analytics, Adobe Analytics, Power BI, and TalkWalker, with the ability to translate raw data into compelling business narratives.
- Expert in constructing end-to-end consumer journey and funnel analyses, paired with rigorous evaluation of campaign performance metrics.
- Adept at crafting sophisticated data visualizations and dashboards that drive clarity and influence decision-making across the organization.
- Outstanding communicator with strong analytical skills, adept at handling uncertainty, driving projects, and excelling under challenging circumstances.
- Commercially astute with a deep-rooted understanding of consumer psychology, translating complex insights into strategic business value.
- Additional skills in project management, collaborator alignment, trend forecasting, and critical metric modeling across digital ecosystems are highly valued.
- Experience with enterprise tools such as Salesforce, Adobe Audience Manager, Adobe Targeting, and SQL-based platforms is considered a strong advantage.
What we offer you?
• We offer a market leading annual performance bonus (subject to eligibility)
• Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
• Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
• You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
• We prioritise continuous improvement within a transformative environment, preparing for ongoing changes
WHY JOIN BAT?
We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.
Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.
We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture).
Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here .
If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential.
Digital Analytics Executive - Contract
Posted 17 days ago
Job Viewed
Job Description
in Pakistan. This role entails driving end-to-end consumer journey analysis by using digital and offline data to generate actionable insights and support strategic business decisions. It involves measuring marketing campaign performance, conducting competitor and trend analysis, and collaborating with cross-functional teams to ensure data accuracy and relevance. The ideal candidate will be proficient in digital analytics tools, skilled in data visualization and insight generation, and capable of aligning insights with business objectives. Effective communication, collaborator coordination, and business competence are crucial for crafting decisions and improving plans for consumers. Your key responsibilities will include: Deliver continuous, data-driven evaluations of the full consumer journey, seamlessly integrating insights from both digital and offline touchpoints. Bring to bear historical performance, consumer behavior, and competitive intelligence to distill sophisticated datasets into powerful, actionable insights that inform strategic decisions. Shape campaign design by developing strong analytics frameworks that align critical metrics with overall business hypotheses and objectives. Cultivate cross-functional collaboration with Activation, IDT, media, and technical partners to safeguard data integrity and accessibility. Monitor and dissect brand and campaign performance using advanced tools such as Google Analytics, TalkWalker, Salesforce, and SimilarWeb. Consolidate diverse digital analytics inputs—spanning websites, social platforms, dashboards, and surveys—into coherent, strategic recommendations for market execution. Conduct in-depth social listening, trend forecasting, and competitive landscape analyses to support proactive market positioning. Champion continuous improvement by exploring emerging data sources, optimizing existing tools, and spearheading automation initiatives for operational excellence. What are we looking for? Have 4–6 years of experience in Digital Marketing, Data Analytics, or high-performing Digital Agencies, managing large-scale projects and executive-level collaborators. Demonstrated mastery in Google Analytics, Adobe Analytics, Power BI, and TalkWalker, with the ability to translate raw data into compelling business narratives. Expert in constructing end-to-end consumer journey and funnel analyses, paired with rigorous evaluation of campaign performance metrics. Adept at crafting sophisticated data visualizations and dashboards that drive clarity and influence decision-making across the organization. Outstanding communicator with strong analytical skills, adept at handling uncertainty, driving projects, and excelling under challenging circumstances. Commercially astute with a deep-rooted understanding of consumer psychology, translating complex insights into strategic business value. Additional skills in project management, collaborator alignment, trend forecasting, and critical metric modeling across digital ecosystems are highly valued. Experience with enterprise tools such as Salesforce, Adobe Audience Manager, Adobe Targeting, and SQL-based platforms is considered a strong advantage. What we offer you? • We offer a market leading annual performance bonus (subject to eligibility) • Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives • Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here. • You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills • We prioritise continuous improvement within a transformative environment, preparing for ongoing changes WHY JOIN BAT? We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.
Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.
We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture).
Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience
here .
If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential.
#J-18808-Ljbffr
Digital Analytics Executive - Contract
Posted 19 days ago
Job Viewed
Job Description
Digital Analytics Executive - Contract
role at
BAT Join to apply for the
Digital Analytics Executive - Contract
role at
BAT Get AI-powered advice on this job and more exclusive features. BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow by Building a Smokeless World.
To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!
British American Tobacco GBS Pakistan has an exciting opportunity for a Digital Analytics Executive
in Pakistan.
This role entails driving end-to-end consumer journey analysis by using digital and offline data to generate actionable insights and support strategic business decisions. It involves measuring marketing campaign performance, conducting competitor and trend analysis, and collaborating with cross-functional teams to ensure data accuracy and relevance. The ideal candidate will be proficient in digital analytics tools, skilled in data visualization and insight generation, and capable of aligning insights with business objectives. Effective communication, collaborator coordination, and business competence are crucial for crafting decisions and improving plans for consumers.
Your Key Responsibilities Will Include
Deliver continuous, data-driven evaluations of the full consumer journey, seamlessly integrating insights from both digital and offline touchpoints. Bring to bear historical performance, consumer behavior, and competitive intelligence to distill sophisticated datasets into powerful, actionable insights that inform strategic decisions. Shape campaign design by developing strong analytics frameworks that align critical metrics with overall business hypotheses and objectives. Cultivate cross-functional collaboration with Activation, IDT, media, and technical partners to safeguard data integrity and accessibility. Monitor and dissect brand and campaign performance using advanced tools such as Google Analytics, TalkWalker, Salesforce, and SimilarWeb. Consolidate diverse digital analytics inputs—spanning websites, social platforms, dashboards, and surveys—into coherent, strategic recommendations for market execution. Conduct in-depth social listening, trend forecasting, and competitive landscape analyses to support proactive market positioning. Champion continuous improvement by exploring emerging data sources, optimizing existing tools, and spearheading automation initiatives for operational excellence.
What are we looking for?
Have 4–6 years of experience in Digital Marketing, Data Analytics, or high-performing Digital Agencies, managing large-scale projects and executive-level collaborators. Demonstrated mastery in Google Analytics, Adobe Analytics, Power BI, and TalkWalker, with the ability to translate raw data into compelling business narratives. Expert in constructing end-to-end consumer journey and funnel analyses, paired with rigorous evaluation of campaign performance metrics. Adept at crafting sophisticated data visualizations and dashboards that drive clarity and influence decision-making across the organization. Outstanding communicator with strong analytical skills, adept at handling uncertainty, driving projects, and excelling under challenging circumstances. Commercially astute with a deep-rooted understanding of consumer psychology, translating complex insights into strategic business value. Additional skills in project management, collaborator alignment, trend forecasting, and critical metric modeling across digital ecosystems are highly valued. Experience with enterprise tools such as Salesforce, Adobe Audience Manager, Adobe Targeting, and SQL-based platforms is considered a strong advantage.
What we offer you?
We offer a market leading annual performance bonus (subject to eligibility) Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here. You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills We prioritise continuous improvement within a transformative environment, preparing for ongoing changes
WHY JOIN BAT?
We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.
Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.
We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture).
Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here.
If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential. Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Business Development and Sales Industries Manufacturing and Tobacco Manufacturing Referrals increase your chances of interviewing at BAT by 2x Get notified about new Contract Executive jobs in
Lahore, Punjab, Pakistan . Lead/Senior Executive – Community & Outreach
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr