785 Ppc Marketing jobs in Pakistan

Advertlance is looking for a highly motivated and driven individual to join the founding team to oversee the digital marketing of the Company's portfolio of brands.

The ideal candidate has 3+ years of experience in Digital Marketing, preferably from a tech company that operates in any of the domains below:

• Supply Chain
• Logistics (Last mile or first mile)
• Ride-hailing
• E-Commerce/Marketplace
• Professional Services (Agency providing Digital Marketing services)

Responsibilities

• Planning, executing (in coordination with an agency), and overseeing all digital marketing campaigns to optimize for acquisition and retention performance.
• Providing a detailed overview of digital marketing funnels to understand drops.
• Creating a marketing communications calendar for seamless execution and excellent transparency.
• Developing budgets for quarterly campaign spending and anticipated performance.
• Content will be produced by the agency; your job will be to guide on what kind of content in F&B gets the most traction i.e. is it video, gifs, close up shots of food etc.
• Coordinating with a digital marketing agency to deliver content on time for digital campaigns.
• Generate reports on digital marketing performance across multiple channels.
• Ensure the insights from reports are utilized in future planning of campaigns.

What success looks like

• You're able to reduce the cost per acquired customer.
• You're able to hit retention rates of 65% or higher.
• You're able to constantly raise the bar in terms of campaign performance and content quality, determined by rising engagement levels.
• You drive the agency to provide their absolute best work and resources to our content planning and execution.
• You're able to share clear reports on campaign performance allowing you and the business to make thought-through decisions.

What sets you up for success?

• Bachelor's Degree or higher.
• Online courses/certifications completed in/relevant to Digital Marketing and SEO are highly desirable.
• Prior experience working at a fast-growing startup or company is preferred.
• A mindset to hustle and get things done.
• You're an active learner at the core of your work and do not settle or wait for others to push you to explore.
• You're curious and you want to raise the bar in everything you set out to do.
• You care about being disciplined in how you manage time, set priorities and care about the impact you make through your effort.
• You're comfortable working in uncertainty and can figure your way out of challenges without compromising on the company's values or your own integrity.
• You take initiative when you come across a challenge or opportunity.

Manage all online activity in relation to traffic acquisition, sales, conversion, campaign optimization and A/B testing.

Responsibilities:

1. Responsible for collaborating with cross-functional partners to manage all aspects of the e-commerce business including business planning, content strategy, promotional campaigns, website design, customer service, web analytics, and web technologies.
2. Directly manage digital marketing channels across PPC, SEO, SEM, Display, Email Marketing, Social Media, Influencer marketing, Community Management, and Sponsored Ads.
3. Direct the activities of Software Developers, Copywriters, Graphic Designers, Influencer and Content developers to ensure careful adherence to predetermined strategies.
4. Devise strategies that harness Sales-Related Insights, Prevailing Standards, and novel Developments to Encourage Sales.

Location: Outsourcing/Offshoring - Islamabad, Pakistan

Being in this field for a decade now, Smart Intellect was established in 2010 for the sole motivation behind Web Development and Designing. With the best of our knowledge and experience, we believe to give the supreme solution for all your digital needs.

We are seeking a highly skilled and experienced Digital Marketing Expert / PPC Specialist to join our marketing team. The ideal candidate will be responsible for planning, executing, and optimizing online marketing campaigns across various digital platforms to drive traffic, generate leads, and increase conversions. The role requires a deep understanding of Pay-Per-Click (PPC) strategies, Google Ads, social media advertising, and other digital marketing channels.

Key Responsibilities:

1. PPC Campaign Management: Develop, implement, and manage PPC campaigns across Google Ads, Bing Ads, Facebook, Instagram, LinkedIn, and other relevant platforms.
2. Keyword Research: Conduct thorough keyword research to identify high-performing keywords and optimize ad copy to improve click-through rates (CTR) and conversion rates.
3. Budget Management: Allocate and manage budgets across campaigns to ensure optimal ROI, including bid adjustments, daily spend monitoring, and financial reporting.
4. Ad Creation: Write compelling ad copy and design ad creatives that align with campaign goals, ensuring that messaging resonates with the target audience.
5. A/B Testing: Conduct A/B testing on ad copies, landing pages, and other campaign elements to optimize performance and maximize conversions.
6. Analytics & Reporting: Monitor, analyze, and report on campaign performance using tools like Google Analytics, Google Ads, Facebook Ads Manager, etc. Provide insights and recommendations for ongoing optimization.
7. SEO Coordination: Collaborate with the SEO team to align PPC and organic strategies, ensuring a comprehensive approach to digital marketing.
8. Audience Targeting: Develop and refine audience targeting strategies based on demographics, behaviors, and interests to reach the most relevant prospects.
9. Competitor Analysis: Analyze competitor strategies and implement tactics to outperform them in the digital landscape.
10. Client Communication: Maintain clear communication with clients/stakeholders to understand their business objectives and provide updates on campaign progress.
11. Staying Updated: Keep up-to-date with the latest trends, best practices, and algorithm changes in digital marketing and PPC advertising.

Requirements:

1. Experience: Minimum years of experience in digital marketing with a focus on PPC campaign management.
2. Education: Bachelor’s degree in Marketing, Business, or a related field.

Technical Skills:

1. Proficiency in Google Ads, Bing Ads, Facebook Ads Manager, and other PPC platforms.
2. Strong understanding of Google Analytics, conversion tracking, and tag management.
3. Experience with keyword research tools (e.g., SEMrush, Ahrefs).
4. Familiarity with A/B testing tools and strategies.
5. Basic understanding of HTML/CSS and landing page optimization is a plus.

Incentive Bonus, Leaves

Responsibilities:
· The primary responsibility of the PPC specialist would be to drive quality traffic to the website for generating leads, strictly monitoring & maintaining campaigns, bid strategy and reporting.
· Managing budgets and bids for multiple platforms including Google Ad Words, Bing Ads, Yahoo Gemini, Facebook etc.
· Expertise in (Google) Analytics, Conversion tracking, E-commerce and the interplay of PPC/SEO and local search.
· Must know Affiliate Marketing Program strategy and execution in order to drive traffic to site and drive revenue growth.
· Performing outreach to grow number of affiliate partners.
· Monitoring marketplace and affiliate activity, performance, and identifying improvement areas.
· Paid Ad positioning and rotation, ad diversification and dynamic ad conversion strategy creation and implementation.
· Must have proven records of bringing sales through Search, Display Ads on Generic Keywords.
· Brand development, web site traffic growth, website UI and advertising revenue.

Salary: Market Competitive + Medical Insurance + PF
Perks: Apple friendly workstations, Target Oriented Exciting Bonuses & Benefits
Timings and days: 9am to 5pm (5 working days)

Send your resume now.
Please mention "Affiliate Marketing Manager - Mustakbil" in the subject.

Role Requirements: We are looking for a PPC Expert to run PPC campaigns and monitor paid search budgets. In this role, you should be well-versed in principles of search engine marketing (SEM) including search engine optimization (SEO). You should also be analytical and good with numbers. Must have worked in International Markets (European, Australian or North American). Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI).

Location: Information Technology and Services - Karachi, Pakistan

Fivegsoft is looking for a candidate who should have a strong grasp on running Paid advertising campaigns on Google Adwords & Bing, current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. Holding 5 – 6 years of experience in same domain. He/ she will work with the marketing team, supporting teams (such as programmers), and vendors to launch campaigns on time and on budget.

Responsibilities

· Plan and execute all paid advertising campaigns on specially on Google Adwords, Bing and other social media platform such as Facebook, Instagaram,YouTube & Twitter.

· Worked on different PPC Models including CPC & CPA

· Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

· Identify trends and insights, and optimize spend and performance based on the insights

· Brainstorm new and creative growth strategies

· Plan, execute, and measure experiments and conversion tests

· Collaborate with internal teams to create landing pages and optimize user experience

· Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

· Instrument conversion points and optimize user funnels

· Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements

· BS/MS degree in marketing or a related field

· Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns

· Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

· Experience in optimizing landing pages and user funnels

· Experience with A/B and multivariate experiments

· Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)

· Working knowledge of ad serving tools (e.g., DART, Atlas)

· Experience in setting up and optimizing Google Adwords campaigns

· Strong analytical skills and data-driven thinking

· Up-to-date with the latest trends and best practices in online marketing and measurement

Information Technology and Services - Islamabad, Pakistan