Digital Marketing Specialist

Full Job Description

Pixelette Technologies is searching for a versatile Digital Marketing Expert with a profound expertise in social media management, advertising, search engine marketing (SEM), and search engine optimization (SEO) strategy. This essential role requires someone who can seamlessly integrate various digital marketing efforts to boost our online presence and drive engagement. The ideal candidate will craft innovative marketing campaigns that resonate with our audience and propel our brand within the tech industry.

1. Design and implement holistic digital marketing strategies that integrate social media, SEM, and SEO to bolster our online footprint and lead generation.
2. Manage and grow our social media channels, ensuring content is engaging, on-brand, and optimized for each platform to drive user engagement and website traffic.
3. Oversee advertising campaigns across social media platforms, analyzing performance data to optimize reach, engagement, and conversion rates.
4. Conduct in-depth keyword research and develop SEO strategies that improve organic search rankings and visibility.
5. Collaborate with cross-functional teams to align digital marketing strategies with broader marketing goals and product launches.
6. Utilize analytics tools to monitor social media and SEM campaign performance, providing insights and recommendations for continuous improvement.
7. Stay abreast of the latest digital marketing trends and tools, applying best practices and innovative approaches to keep our strategies ahead of the curve.

1. Bachelor's degree in Marketing, Digital Media, or a related field.
2. Proven success as a Digital Marketing Expert, with a portfolio that demonstrates expertise in managing social media, SEM, and SEO.
3. In-depth knowledge of digital marketing platforms, tools, and best practices, with a strong command of analytics, A/B testing, and ROI optimization.
4. Creativity in developing engaging marketing content, combined with strategic thinking and analytical skills to measure and drive success.
5. Excellent collaboration and communication abilities, with the skill to work in harmony with technical teams, creative teams, and external agencies.
6. Organizational prowess, capable of managing multiple campaigns simultaneously in a fast-paced, deadline-driven environment.

1. Lead the digital marketing initiatives of a company at the forefront of blockchain and AI innovation.
2. Be part of a team that thrives on creativity, strategic marketing, and making an impact on the global tech stage.
3. Enjoy a workplace that encourages personal growth, professional development, and a balanced lifestyle.
4. Receive a competitive salary, enjoy flexible working options, and seize significant opportunities for career progression in a rapidly expanding company.

Please send your resume accompanied by a cover letter detailing your experience and success stories in digital marketing, particularly in social media, SEM, and SEO. Don’t forget to include examples or case studies of campaigns you have led. Applications without a proven track record in digital marketing will not be taken forward.